Med Spa CEO

The Med Spa CEO Podcast helps boutique, results-driven med spa and aesthetic practice owners grow their profits without the nights and weekends. Our mission is to equip med spa owners to provide abundantly for their families, have time to enjoy their lives, and deliver exceptional results and experiences for the patients.

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Episodes

Record-Breaking Sales Days

At a loss for why your sales aren't higher? Is your first inclination is to think that you need more clients or patients in the door? If so, then this episode is for you. We've had many of our Med Spa Advantage clients have record-breaking sales days in the last few months. and it isn’t because they doubled their volume of client and patient visits. It isn’t because they had some crazy, irresistible promotional discount going on. It isn’t because they brought in some expensive brand new piece of...

Jun 28, 2023•20 min

The Destination not the Plane

Today I want to share with you a simple exercise to help direct your offer, marketing and selling efforts. Your business in its simplest form is designed to deliver an offer. You just need effective marketing, selling and delivery systems around a COMPELLING offer to succeed in your practice or clinic. In this episode, we unpack how to build compelling offers. Then, effectively market and sell those offers. Enjoy! MENTIONED IN THIS EPISODE: ✔️ If you’re a med spa that offers injectables and lase...

Jun 11, 2023•16 min

Over-Communicating

Do you feel like no one hears your marketing messages? Then you may have an under-communicating problem In this episode, we unpack how to leverage over-communicating in order to grow your medical aesthetic spa. Enjoy! MENTIONED IN THIS EPISODE: ✔️ If you’re a med spa that offers injectables and lasers and you’re looking to sell premium aesthetic packages (price point typically between $3000-$10,000) consistently then consider joining us in The Med Spa Advantage. We’d love to see if we're a fit f...

Jun 01, 2023•21 min

Hunter and Farmer Marketing

Today we’re talking about hunter and farmer marketing strategies. Both are valid strategies in any small business owners marketing plan. In this episode, we unpack how to leverage both to get the most out of your marketing efforts. Enjoy! MENTIONED IN THIS EPISODE: ✔️ If you’re a med spa that offers injectables and lasers and you’re looking to sell premium aesthetic packages (price point typically between $3000-$10,000) consistently then consider joining us in The Med Spa Advantage. We’d love to...

May 25, 2023•21 min

Quantity Before Quality

For years, I believed the notion that quality trumps quantity. Unfortunately, this sentiment keeps far too many of you playing small and stuck in procrastination. In this episode, we unpack how to leverage quantity in order to create and develop quality services, marketing and experiences for our patients and clients. Enjoy! MENTIONED IN THIS EPISODE: ✔️ If you’re a med spa that offers injectables and lasers and you’re looking to sell premium aesthetic packages (price point typically between $30...

May 24, 2023•27 min

The Offer is Queen

Marketing and selling a crappy offer can feel like an uphill battle. Compelling and demand-worthy offers make growing your business so much easier. In this episode, we unpack how to create offers that differentiate and have your customers lining up throwing their money at you. Enjoy! MENTIONED IN THIS EPISODE: ✔️ If you’re a med spa that offers injectables and lasers and you’re looking to sell premium aesthetic packages (price point typically between $3000-$10,000) consistently then consider joi...

May 11, 2023•15 min

10 Things To Stop Doing To Grow Faster

Oftentimes in life and business, the growth opportunities are in the areas where we need to apply constraint and boundaries. Growing will involve NOT doing the things that got us to where we are currently. And not doing those things will feel unnatural and uncomfortable. In this episode, we unpack 10 things you will want to stop doing in order to grow faster in your business. Enjoy! MENTIONED IN THIS EPISODE: ✔️ If you’re a med spa that offers injectables and lasers and you’re looking to sell pr...

May 04, 2023•33 min

Building an Unstoppable Team with Juli Rogerson from Quartz Mind, Body + Skin

Today I’m thrilled to introduce you to another one of our Med Spa Advantage clients, Juli Rogerson of Quartz Mind, Body + Skin Clinic which is located in Surrey, British Columbia just outside of Vancouver. We unpack a lot in this episode ✔️ We talk about Juli’s entrepreneurial journey and how Quartz came to have 4 founders. ✔️Juli shares what it was like in the first few months of opening their clinic – the mistakes they made and what smart decisions they made at the same time. ✔️She talks about...

Apr 28, 2023•40 min

Scaling Your Med Spa with Megan Hagley from Pur Aesthetics

In this episode, I’m really thrilled to introduce you to our Med Spa Advantage client, Megan Hagley, of Pur Aesthetics and Wellness. Megan is a Certified Registered Nurse Anesthetist and has rapidly grown since she started working with us just over 6 months ago. In this episode, Megan shares: * What it was like starting her business from scratch. * What it was like going from a solo room aesthetic injector business to opening up a store front, investing in technology and adding in more aesthetic...

Apr 20, 2023•29 min

Coaching Your Team to Sell More

Struggling to get your team members to sell more? In this episode, we unpack the CPC Framework for creating an atmosphere that has your team dramatically increasing their sales. Learn the strategy that has my clients team members 3X their sales numbers each month. Enjoy! MENTIONED IN THIS EPISODE: ✔️ If you’re a med spa that offers injectables and lasers and you’re looking to sell premium aesthetic packages (price point typically between $3000-$10,000) consistently then consider joining us in Th...

Apr 15, 2023•18 min

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