☕ C1E44 - The 10 Commandments of Influencer Marketing by Jason Samuel | Tea Kada Benchu
Episode description
Guest Introduction - (1:23)
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Who do you think an influencer is? - (6:47)
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Tech Influencer - P.C Doc - https://www.instagram.com/pcdoc_nanda/?hl=en - (8:32)
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Ex. US Navy Seal Jockowillink - https://www.instagram.com/jockowillink/?hl=en - (10:39)
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Why did you start this Insta page? - (11:20)
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Do influencers do promotions based on taraget audience & brand attributes while promoting? - (14:00)
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Do influencers taker responsibiliy checking thier audience attrbutes - (17:00)
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Deepika V Influencer - https://www.instagram.com/deepika_v__/?hl=en - (17:40)
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Sample Deck used for Brand Deal's - https://docs.google.com/presentation/d/1mZXOr2BvuVA0r8x965wMntx2rb9Ii34jhz-rEq597t0/edit?usp=sharing
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Why influencers turn off comments section in brand promotions? - (20:11)
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Who buys these fake followers accounts? - (22:39)
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Tamilselvi Influencer - https://www.instagram.com/thamizhselvi_/?hl=en - (23:32)
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Sugi Vijay - https://www.instagram.com/_sugivijay_/?hl=en - (23:42)
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Who has upper hand in dictating terms Businesses or Influencers? - (29:08)
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Hote room bookings by influencers - (30:58)
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Food Influencers - (34:06)
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The problem with our judicial system - (36:39)
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ASCI complaint by Cat - (38:05)
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Thr rise of Demat Accounts - (39:41)
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PR Sundar & Fintech Influencers - (39:04)
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E-Commerce MLM's - (42:17)
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Crypto investments loss - (43:37)
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Sensible Verification Company - (46:25)
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Stock Market metrics to measure - (47:16)
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Are influencer aware of financial losses by their followers? - (50:17)
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Do small businesses know about other marketing channels other than Influencer Marketing? - (51:18)
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The problem with Digital Marketing Agencies - (52:38)
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Jason's e-commerce startup Mercemur (rebranded to Zemuria) : https://zemuria.com/?utm_source=podcast&utm_medium=audio&utm_campaign=mms - (53:02)
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The criteria to be onboarded by Zemuria (previously known as Mercemur) - (56:54)
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Mercemur's Market Expansion to foreign countries - (59:08)
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Indian Managers in foreign countries - (1:01:38)
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How some digital marketing agencies are operating today? - (1:05:15)
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Jason's advice and suggestions to small business owners - (1:07:17)
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Zemuria's Extended Marketing Service - (1:20:35)
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Interview trends in TN Youtube Channels - (1:23:19)
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Cat's Mangatha daww entry - (1:29:11)
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Changes Jason wishes to see from Influencer's side - (1:29:55)
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Mama Earth's IPO - (1:38:21)
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Just another startup in TN - (1:39:22)
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How Corporate Layoffs happen - (1:47:05)
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Jason's end note to listeners - (1:52:10)
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Jason's Insta profile link - https://www.instagram.com/thejasonsamuel/?hl=en
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Do let us know your feednack and suggestions about this episode... we'll be back with another banger episode with Jason Samuel.. stay tuned!