SAY NO to new advertising avenues until you master the ones you are already using and advertising that you don't understand. SAY NO to any sales calls. SAY NO to potential clients that you have a bad feeling in your gut about. SAY NO to matter types that you are not familiar with or lack the system necessary to handle accordingly. SAY NO to volunteering on a board unless you have oodles of time. SAY NO to doing things just because you’ve always done it. SAY NO to things that you shouldn’t be doi...
Sep 27, 2017•27 min•Ep. 61
In this episode, Jim and Tyson interview Kwame Christian; an attorney and an expert in negotiation and mediation. They will go over the importance of negotiating and mediating in law and in your business. About Kwame: https://kchristianlaw.com/about/ Kwame is also a podcaster, and he hosts his own podcast; Negotiate Anything: Negotiation | Persuasion | Influence | Sales | Leadership; the top rank negotiation podcast in iTunes. Hacking’s hack: A book. Content Inc.: How Entrepreneurs Use Content t...
Sep 20, 2017•34 min•Ep. 60
Law firm owners waste hours every week on repetitive tasks that could be automated , but most fear that automation will make their client experience feel cold and robotic. What if automation could actually make your law firm MORE personal and efficient? In this episode of The Maximum Lawyer Podcast , we sit down with Greg Jenkins , founder of Monkeypod Marketing , to break down: 🔥 What You’ll Learn in This Episode: ✅ How automation can multiply your law firm’s efforts (without losing the human ...
Sep 14, 2017•38 min•Ep. 59
Every listener of the show knows how much Tyson hates email... Mike comes with a tip to help him with that. Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment! You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com Do you wa...
Sep 09, 2017•3 min
Questions: Jim: If you had to point to an event or experience in your childhood or young adulthood that shaped who you are as a lawyer or signal the lawyer that you would become, what is it? What is one thing you are doing that you should stop doing? If you were not practicing criminal or PI law, what practice area would you choose? In the last two weeks, what percentage of your time spent working was performed doing work than you and only you could do? A few months ago you said on the podcast t...
Sep 07, 2017•27 min•Ep. 58
The podcast is called Profitize Your Business: http://profitizeyourbusiness.co/ “If you want to maximize the profits from your business, the wealth from your business, cutting your taxes and cutting your expenses that’s only gonna take you so far. You need to profitize your business; you need to maximize your marketing, you need to maximize your sales; you need to adapt really good management practices… So that's what the profitize your business podcast is all about.” Thanks so much for listenin...
Sep 01, 2017•9 min
Morris works at https://www.martinsonandbeason.com/ https://www.martinsonandbeason.com/our-attorneys/morris-lilienthal/ Hacking’s hack: A book. KNOWN: The handbook for building and unleashing your personal brand in the digital age Paperback – January 28, 2017 by Mark W. Schaefer https://www.amazon.com/KNOWN-handbook-building-unleashing-personal/dp/0692816062/ref=asap_bc?ie=UTF8 Morris’s Tip: https://www.helpareporter.com/ . Grow your SEO. Tyson’s tip: A tip. 1. Get your goals out in the open. 2....
Aug 29, 2017•31 min•Ep. 57
In this episode, Jim and Tyson will talk about the importance of using plain language; everyday words and keeping it simple so your target understands you better. They will go over a list of 8 tips to help you do it and not sounding like a lawyer. Not using tactical language. Take notes in client meetings of things that you hear from them. Put yourself in your client's shoes and think about how they view things. Read over the chat and emails that you get. Show more of your personal life so you c...
Aug 23, 2017•20 min•Ep. 56
Community marketing is great for your business! Listen to the episode and get to know a couple of different ways you can apply it! “If you see somebody on the news organically it’s gonna have a little bit more of an impact than seeing a TV commercial.” Anneke's info: https://www.linkedin.com/in/annekekurt https://www.charlesboyk-law.com/ TPS Proud Student and Teacher of The Month: https://www.charlesboyk-law.com/gives-back/tps-proud-student-teacher-month/ Bikes For Kids: https://www.charlesboyk-...
Aug 16, 2017•43 min•Ep. 55
In this episode, Jim and Tyson will interview Michael Downey and go through his journey as an attorney from big firms to his own practice in legal ethics, and the importance of marketing in this process. Nitch down! “If you go to a food court and you’re thinking I want some food, odds are if you are hungry of Pizza you are going to go to the pizza place Meanwhile, if there is a place that sells Hamburgers, Pizza, Mexican, etc., you probably gonna pass that place up cause you are gonna go the the...
Aug 09, 2017•29 min•Ep. 54
A very simple process: Shoot a video Pull the audio from the video Transcript the audio Post in every network (LinkedIn, Instagram, Twitter, Facebook, etc.) Re post in time http://brendon.com/ Tyson’s tip: https://www.bluejeans.com/ . Online meetings, video conferencing, and screen sharing for teams of any size. Hacking’s hack: A new podcast. http://rickmulready.com/category/aoptpodcast/ , from a guy called Rick Mulready. Thanks so much for listening to the show! If you want to know more about t...
Aug 02, 2017•22 min•Ep. 53
This episode is a talk that Jim gave at https://www.slu.edu/ to a group of students who are taking Law Practice Management. Resources: Join the Guild Membership Subscribe to the Maximum Lawyer Youtube Channel Follow us on Instagram Join the Facebook Group Follow the Facebook Page Follow us on LinkedIn...
Jul 27, 2017•46 min
In this episode listeners will take over the show and alongside Jim and Tyson, will give THE one big tip on marketing and running your own law firm. Thank you everyone! It's been an awesome first year and there are great things ahead! In this episode: Dan Ryan Doug Biggs Chris Finney Gary Burger Joey Vitale John Fisher JoAnn Holmes Larry Weinstein Matt Jet Matt Vianello Bertrand Mariaux Resources: Join the Guild Membership Subscribe to the Maximum Lawyer Youtube Channel Follow us on Instagram Jo...
Jul 25, 2017•15 min•Ep. 52
In this episode, Jim and Tyson will go over a list of 5 good ways you can market through social easily and with great results. Announcements. Get the word out on Facebook with Facebook Live. Everybody is on Facebook! Giveaways. A good way of collecting leads and good publicity. Expanding your network: Twitter and LinkedIn! Researching your prospects; through social media! Ads. Facebook, Twitter and Instagram have ads. Test your market, it is really cheap! Listen to the Bonus! Hacking’s hack: An ...
Jul 12, 2017•16 min•Ep. 51
In this episode, Jim and Tyson will talk about Google My Business and will go through a list of great tips that will help you improve your SEO! https://www.google.com/business/ Hacking’s hack: Use the word “Lawyer” whenever describing your business on the web (for SEO purposes)! People search for that word instead of “Attorney” Tyson’s tip: https://www.yourprimer.com/ Primer is a fast, easy way to learn new business and digital marketing skills. You can take our interactive lessons whenever you ...
Jul 04, 2017•21 min•Ep. 50
In this episode, Jim and Tyson will look back on some of the episodes that they’ve had, talk about the things that they’ve learned running the podcast and where do they see things headed in the future. Hacking’s hack: Video Fruit by Bryan Harris. http://videofruit.com/ It teaches you how to get attention and how to build your email list. Awesome tools, check it out. Tyson’s tip: https://gazelles.com/ All about strategies and planification. “How a Few Companies Make It…and Why the Rest Don't“ Tha...
Jun 27, 2017•28 min•Ep. 49
www.90minutebooks.com 90minutebooks is a marketing organization dedicated to helping you make invisible leads visible by capturing your unique message in the pages of a book. Whether you're looking to develop new business, nurture relationships with people you already engage or open doors previously stuck closed, your book is one of your greatest assets. https://uk.linkedin.com/in/mrstuartbell Here’s Stuart’s podcast: https://www.90minutebooks.com/podcast/ Stuart recorded a follow up to go throu...
Jun 21, 2017•41 min•Ep. 48
In this episode, Jim and Tyson will go through 3 different topics. First, an upsetting article about how prominent suicide actually is amongst lawyers. Then, a real life example about how it is not a good idea to have all your eggs in the same basket, and finally, an awesome tip on how to increase your Google reviews. Tyson’s tip: A book. “The 48 Laws of Power” by Robert Greene. It teaches you how to manipulate people. Very interesting. https://www.amazon.com/48-Laws-Power-Robert-Greene/dp/01402...
Jun 14, 2017•23 min•Ep. 47
In this episode, Jim and Tyson will go through a list of 4 thoughts about when it comes to being a lawyer, a legal marketer and running your own firm. Believe that you are the one for the job. Believe in you. This mindset will help you get things done. “The Ownership Mindset”. Think of your clients as the one and only person. Then automate and delegate to accomplish that level of service from one person to another. If you do it once, you should automate it. If it works one, you can replicate it…...
Jun 07, 2017•26 min•Ep. 46
About Jo: Jo is adept in distilling complex information into understandable, result-driven and pragmatic advice for clients. Having practiced law for 17 years, her career began in the Tech & Intellectual Property practice group of Troutman Sanders, a prominent Atlanta law firm. There, she successfully represented a gamut of clients, from start-ups to Fortune 100 companies. Moving in-house, Jo served on business management and legal teams in senior leadership roles for both public and private...
May 30, 2017•45 min•Ep. 45
Thom begun his career working in a financial printing firm; selling to big lawyers and big corporate law firms. One of these firms brought him in to become their marketing person, so he got to know the law business really well. 4 years later, Thom became a solopreneur, making people shift how they think about their marketing. http://thomsinger.com/ Listen to Thom’s podcast! Cool Things Entrepreneurs Do with Thom Singer: http://thomsinger.com/podcast/ “The practice of law, is a business…” Three l...
May 23, 2017•31 min•Ep. 44
Personal stories let clients get to know you and connect better. This will make them feel closer to you and trust you more. This episode is full of great stories and example from Tyson and Jim that will make you laugh and will inspire you to apply new strategies to your marketing. HUGE TAKEAWAYS! You should get: The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies Paperback – May 27, 2008 by Chet Holmes https://www.amazon.com/Ultimate-Sales-Machine-Tur...
May 16, 2017•27 min•Ep. 43
http://attendicon.com/about : ICON gathers amazing, brilliant minds in the biggest mastermind you've ever seen. ICON is for the hungry – the relentless, tenacious go-getters with a reckless belief in what's possible, what's just around the corner. - See more at: http://attendicon.com/about#sthash.4eBpGtQv.dpuf ICON 18: http://attendicon.com/ : Tyson’s highlight: Marcus Lemonis is a successful entrepreneur and star of CNBC’s The Profit and The Partner. - See more at: http://attendicon.com/about/c...
May 09, 2017•29 min•Ep. 42
Will’s 5, 5, 5 plan consists on building 3 different referral networks and to obtain 5 cases from each of them. Jim and Tyson will share their thoughts about it... “When you are starting out, I think it’s helpful to think big, and not arbitrarily hold yourself back…” List of quick tips from Jim and Tyson after reading Will’s questions in the Facebook Group: Don’t answer your own phone. Have a system to capture all the information you can from anyone who calls so you can add the to your database....
May 02, 2017•27 min•Ep. 41
Will’s been practicing criminal defense for about 5 years, and has been around it all his life; almost all of his family is in the police. He has a practice with an old partner but recently there have been some issues in the business. Real structural business issues, so Will decided to go out on his own and start his own law firm... Don’t miss next week’s episode with Will Norman and his 5, 5, 5 plan! Hacking’s hack: An episode from GaryVee’s Audio Experience Podcast in which Gary is interviewed...
Apr 25, 2017•46 min•Ep. 40
“Attorney customers, almost all of them, are going through a time of stress. Recognizing that and acting accordingly is key.” In this episode Jim and Tyson interview Jill Nelson, the founder and CEO of Ruby Receptionists, a virtual & live answering reception service, and will explain why creating a wonderful phone experience can help us grow our business. “We live and breathe to keep alive those personal meaningful connections…” Jill Nelson: https://www.linkedin.com/in/callruby “Wonderful re...
Apr 18, 2017•26 min•Ep. 39
“I took a look at what my strengths were and met up with some mentors, work with them for a while, and co-founded a startup for startups. Then I realized that the market we were going after, wouldn’t really value the type of service we were providing.” Besides, all three attorneys discuss and share their different approaches on giving away free content.What’s your point of view on this matter? Comment! “For me it starts with this idea of creating a lean business and then making sure that the sal...
Apr 11, 2017•27 min•Ep. 38
A game changing episode. Jim and Tyson will go over a list of 10 things you should not do or stop doing that will help you relieve some stress and get more work done. Efficiency. “In order for us to be able to move forward as a firm, as a lawyer, as a person there are things in our lives that should be forgotten or abandoned. If we are not completely all in, the we should say no.” Unnecessary meetings. “Meetings can really be a time suck.” Networking that goes nowhere. Some are just a waste of t...
Apr 06, 2017•29 min•Ep. 37
In this episode, Jim and Tyson interview Jason Oesterly, owner of Washmo Media LLC an Infusionsoft certified partner, and he will explain us how systems and infusionsoft can help our business. Jason has helped us start Maximum Lawyer and he is our go to guy when we have questions about Infusionsoft, our Client Marketing System. https://www.infusionsoft.com/ Great episode. Full awesome and really useful tips. “Whatever system you are going to take a look at, being Infusionsoft or any other, you s...
Mar 28, 2017•27 min•Ep. 36
In this episode, Jim and Tyson will go through a list of 6 strategies to get good and relatively easy and cheap publicity. Reach out to reporters and develop a relationship before you need a story put out there. Support a cause. REALLY support it. Write a book. Start a podcast! Issue press releases. Do a CLE! And there’s a BONUS! KEEP HUSTLING. Keep doing things, keep meeting people, keep marketing, keep networking; KEEP DOING! Hacking’s Hack: A podcast. Perpetual Traffic. Mostly devoted to soci...
Mar 21, 2017•23 min•Ep. 35
