Episode 90 - What Annoys Your Prospects Most

Did you know that the noise of an aircraft engine can cause you to crave different foods? A recent study by Cornell University makes some compelling links between decibel level and food cravings. Kurt and Steve discuss the artice and also learn a new word!

There's one thing that annoys your prospect more than anything else: unsolicited small talk. Many of the stereotypical sales annoyances (fast talkers, lack of knowlege) are still high on the list, but in this day and age your prospect wants to see value. They want to feel like they have a reason to talk to you. Only then does should you make a serious effort at buildng a connection with them. Otherwise the unsolicited small talk will kill your presentation before it begins!