Max Your Business

MYB005: Keep your Planning Simple

This week’s key takeaway: Keep your planning simple - with Ben Fewtrell and David Carlin Episode intro: This is a great time to be planning! The financial year has ended, so it’s time be looking ahead to where you want to be in the next year and beyond. But how are you going to get there? It’s very easy to have goals and aspirations, but not so easy to build the path towards them. But don’t worry - help is at hand. Ben and David have been doing business planning for four decades between them, an...

MYB004: Structuring your business for growth

This week’s key takeaway: Structuring your business for growth - with Ben Fewtrell and David Carlin Episode intro: Are you stopping your business from growing? You might be good at what you do, but if the business is too reliant on the knowledge in your head, you could be getting in the way of progress. Next question: Do you want a business, or do you simply want a job? If you want a business, listen to Ben and David’s top tips on how to structure a business to be efficient and scalable. In this...

MYB003: How to use Lead Magnets in your marketing strategy

This week’s key takeaway: How to use Lead Magnets in your marketing strategy - with Ben Fewtrell and David Carlin Episode intro: If you’re going to sell anything in substantial volume, you’re going to need lead magnets. If you’re not familiar: a lead magnet is something of value that you can offer to attract people to your business. This very podcast is a lead magnet! Ben and David will take you through the buyer journey and explain where the lead magnet should fit into it. And then once you’ve ...

MYB002: 5 Tips to setting meaningful KPIs

This week’s key takeaway: 5 tips to setting meaningful KPIs - with Ben Fewtrell and David Carlin Episode intro: A lot of people struggle with KPIs, but there really isn’t anything to be scared of. Think of KPIs as being like the dashboard in your car where you need to pay attention to your fuel, speed, tyre pressure etc. If you find the equivalent measures in your business and monitor them on an ongoing basis, you won’t go far wrong. But what should you measure, and how often should you measure ...

MYB001: How to get your business working harder than you

This week’s key takeaway: How to get your business working harder than you - with Ben Fewtrell and David Carlin Episode intro: Welcome to the very first episode of the Max Your Business podcast! Strap yourself in for a load of key business insight from Ben Fewtrell and David Carlin: top-level business coaches and trainers over many decades. Ben and David work from a five-stage process for building a business (foundations, growth, optimise, transition, diversify). This week they will zone in on t...

MYB000: Start Here - What you can expect from this podcast