#5 – The History of Matcha (Part 2): From Wabi-cha to the Global Boom
In Part 2 of our journey through matcha’s history, we explore how Japan’s tea culture evolved—from the quiet aesthetics of wabi-cha and the influence of Sen no Rikyū, to matcha’s spread through samurai society and into modern life. We then trace matcha’s transformation into a global wellness trend, rediscovering its original roots in health and mindfulness. A 1,000-year story of ritual, reflection, and reconnection.Learn more at zenkyumatcha.com or follow @zenkyu_matcha_jp on Instagram....
