Mastery Podcast with Mark Coles - podcast cover

Mastery Podcast with Mark Coles

Mark Coleswww.podomatic.com
The Mastery Podcast provides personal trainers and fitness professionals, with the necessary tools to take full control of their careers.
In order to reach this position, I believe mastery of three areas to be essential. Personal development, your craft and business.
I have dedicated the last 15 years to becoming the very best that I can be, and I will continue to do so. It is my passion and mission to help each of you to do the same.
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Episodes

Episode 326: How to boost your earning potential online

In this episode, I cover a very simple method that will help you earn more and save a lot of stress. I'm going to take you back over 15 years to a consult I had with the late Charles Poliquin , where a discussion about my rates and the results I provide my clients led to a major shift in how I value and charge for my coaching. You'll learn why charging more strategically for the results and journey, rather than just time, can transform your coaching business financially and reduce the stress of ...

May 12, 202410 minSeason 1Ep. 326

Episode 325: How to fix your churn rate and stop your clients leaving

In this episode, I cover how to fix your churn rate and keep your customers from leaving. Many fitness professionals tell me they want more clients and to grow their business, which is fantastic. However, I always ask them about their churn rate, or how many clients they're losing. Surprisingly, many don't know this crucial number.

May 12, 202412 minSeason 1Ep. 325

Episode 324: How to fix your sales calls and sign more clients

In this week's episode, I cover why online coaches often struggle with sales and outline five common mistakes. I discuss the importance of maintaining your coach persona rather than switching to a salesperson mode during client calls. Learn how staying authentic, listening more than talking, controlling the conversation, and avoiding assumptions can significantly improve your sales approach. I also highlight strategies to connect your coaching solutions directly to client needs without overwhelm...

Apr 17, 202410 minSeason 1Ep. 324

Episode 323: How to fix low self confidence

In this week's episode, I cover how I fixed low self-confidence and how you can do the same. It's not about labelling yourself as someone with low self-confidence across the board but recognising where you specifically feel less confident. Through my journey from doubting my capabilities to coaching hundreds and hundreds of online coaches, I'll share insights on areas of high and low self-confidence in your life.

Apr 17, 202411 minSeason 1Ep. 323

Episode 322: How to fix your outreach - 6 steps

In this week's episode, I talk about how to improve your DM conversations, so you can get more booked calls and clients. Every day, my team and I help coaches to improve their ability to send DMs (Direct Messages). We call it DM mastery.

Apr 17, 202414 minSeason 1Ep. 322

Episode 321: How to find the right business mentor

In this week’s episode I cover the importance of choosing the right business coach or mentor. One common mistake I see coaches make is joining coaching programmes without being ready for the commitment it requires to drive their business forward. Business coaching isn't just about making money; it's about achieving results and building a sustainable brand focused on service and delivery. It's essential to align with a mentor whose values and approach resonate with yours.

Mar 31, 202411 minSeason 1Ep. 321

Episode 320: Is the online coaching market saturated?

In this episode, I cover whether the online coaching world is too saturated. A lot of coaches out there are worried that it's too crowded to start or grow their online coaching business. It's not about how many people are doing it; it's about how many are doing it well. There's a ton of average stuff out there. What matters is where you fit in. Are you going to be just another one in the crowd, or are you going to stand out?

Mar 27, 202411 minSeason 1Ep. 320

Episode 319: 4 key steps to close more sales online

In this episode, I cover how to increase your sales by shifting away from traditional objection handling and towards a more effective approach. I introduce the 'perception breaking method' to be able to handle doubts, fears, time constraints, and lack of support early in sales conversations. By focusing on changing prospects' perspectives and addressing their concerns before they become objections, you can close more sales and grow your business.

Mar 13, 202415 minSeason 1Ep. 319

Episode 318: How to avoid burnout - 5 simple steps

In this week's episode, I talk about how to avoid burnt out. You might be feeling like you need a big break from everything because you're just too tired and not happy, but you need to look deeper into why this is.

Mar 13, 20248 minSeason 1Ep. 318

Episode 317: My morning routine

In this episode, I'm talking all about my morning routine. I've seen a lot of episodes out there about what people do in the morning, and I thought it's time I shared mine. I'm going to tell you what I do right from when I wake up, why I do it, and how it's changed things for me. This isn't about copying someone else's routine; it's about asking myself if what I'm doing really lines up with what's important to me. It's all about feeling energised and aligned with my vision and mission. So, if yo...

Mar 13, 202410 minSeason 1Ep. 317

Episode 316: 5 habits every online coach must change to earn more

In this episode, I cover 5 habits that are keeping you from earning more money. Many don't realise these habits are holding them back financially. I also talk about prioritising your business data over just client success, the importance of raising your prices to match your worth, surrounding yourself with growth-minded individuals, shifting from monthly to outcome-based charging, and balancing work with continuous learning. By adjusting these habits, you'll start to see a better outcome in your...

Feb 26, 202412 minSeason 1Ep. 316

Episode 315: Social media strategy for online coaching brands in 2024

In this episode, I cover the essential shift needed for online coaching success in 2024. I've seen too many fitness professionals focus solely on building an audience, missing the mark on what truly builds a coaching brand. I also mention how influencer-style marketing can work for you, but with a genuine influence and professional coaching.

Feb 26, 202413 minSeason 1Ep. 315

Episode 314: How to find your own pace when building your coaching business

In this episode, I cover how to find your own pace in building and scaling your coaching business. I also cover the idea that there's no one-size-fits-all approach to success. You'll learn how to set realistic goals and expectations for yourself, avoiding the common pitfall of comparing your journey to others. Whether you're looking to make a huge impact quickly or prefer a more balanced approach to growth, this video provides insights on how to achieve your goals while maintaining a fulfilling ...

Feb 10, 202410 minSeason 1Ep. 314

Episode 313: How to build a fitness business you love not hate

In this episode I cover how to love your coaching business with 6 easy tips. I've been in the fitness industry for over 24 years and I know it can be tough to stay happy with your work. In this video, I share the key things I've learned to keep your clients happy, make your work easier, and enjoy what you do every day.

Jan 23, 20247 minSeason 1Ep. 313

Episode 312: 5 key steps that transformed my life

In this week's episode I cover the 5 transformative steps that reshaped my life and could change yours too. From setting new personal standards, inspired by mentors like Tony Robbins and Charles Poliquin, to vision planning and building a personal brand, these strategies helped me to success.

Jan 19, 20249 minSeason 1Ep. 312

Episode 311: How to get your first 5 online coaching clients

In this week's episode, I cover how to get your first 5 clients as an Online Coach who just started, and establish a sustainable business model. I also cover the importance of not just short-term tactics, but also long-term planning for consistent client growth.

Jan 10, 202416 minSeason 1Ep. 311

Episode 310: 6 steps to building a high performance team

In this episode I cover 6 steps on how to transition from a solopreneur managing 50+ clients to developing a high-performance team. I share insights from my experience, including the necessity of hiring coaches, setting up effective company structures, and implementing systems for managing larger teams.

Jan 10, 202412 minSeason 1Ep. 310

Episode 309: How to raise your online coaching prices

In this week’s episode, I've shared with you why and how to increase your prices as your career develops. Drawing from my early experiences attending seminars by Charles Poliquin, a significant mentor in my journey, I learned valuable lessons about valuing my work and expertise. I vividly remember consulting with Charles and the #1 advice he gave me: "Increase your prices." This was a game-changer for me.

Dec 29, 202313 minSeason 1Ep. 309

Episode 308: Health, Wealth, Business, and Mindset Lessons

In this week’s episode, Health, Wealth, Business, and Mindset lessons from my 23-year journey in the fitness industry. I recently shared these insights with our clients and guests at the Dubai Live Coaching Concierge event, and now I'm excited to share them with you.

Dec 22, 202345 minSeason 1Ep. 308

Episode 307: Life and business advice - A note to my younger self

In this episode I share a heartfelt reflection to my younger self, examining the significant changes and realisations I've experienced over the past 24 years as a coach. At 46, I look back on my journey from being a 21-year-old with distinct views on life, family, and money, to now, where I understand their true value.

Dec 15, 202313 minSeason 1Ep. 307

Episode 306: Client retention mastery - 5 essential strategies

In this episode, I share 5 essential strategies for retaining clients in your fitness business, focusing on how to keep them engaged and satisfied over the long term. While attracting new clients is important, retaining them can lead to better outcomes and reduce the need for constant sales efforts.

Dec 06, 202311 minSeason 1Ep. 306

Episode 305: 12 steps to consistent 5 - 7 K months online

Whether you're just starting out online coaching or already making 4K per month and aiming higher, this episode is for you. Get a pad and a pen, you're going to want to take plenty of notes.

Dec 01, 202313 minSeason 1Ep. 305

Episode 304: 8 crucial fixes for scaling your online coaching business

In this week's video, I cover the common challenges and bottlenecks faced by online coaches aiming to scale their businesses beyond the initial growth phase. Whether you're just starting out or already making 7K+ per month, understanding these bottlenecks is crucial for sustainable growth.

Nov 24, 202310 minSeason 1Ep. 304

Episode 303: How my body transformed my business and life

In this weeks episode I discuss the key role that my body has played in my journey through the fitness industry. I wouldn’t be where I am and have achieved what I have if it hadn’t been for the work and commitment that I put into my physique over the years. I share my advice for any coach who wants to get ahead in the fitness industry.

Nov 17, 202313 minSeason 1Ep. 303

Episode 302: Coaching Mastery: Expert Insights from Eugene Teo

In this weeks episode I am joined by Strength Coach and Educator Eugene Teo. As an accomplished athlete and educator, Eugene shares his rounded approach to training general population clients, right through to high level athletes.

Nov 08, 20231 hr 13 minSeason 1Ep. 302

Episode 300: 1 Year in Dubai - The pros and cons

In this video Mark shares an honest review of the last 12 months living in Dubai. He has received a lot of questions from coaches asking for his thoughts, so here's a list of the pros and cons.

Oct 27, 202317 minSeason 1Ep. 300

Episode 299: How to close more sales

In this episode Mark shares some of his top strategies when it comes to being able to close more sales. Sales is a skill that is essential if you want to keep your business moving forward. Master the art of sales, you get to work with more clients, achieve more results, and increase your income.

Oct 18, 202313 minSeason 1Ep. 299

Episode 298: Building A fitness empire with Ollie Marchon

In this episode Mark is joined by Ollie Marchon. Ollie has built a phenomenal reputation, not only as an athlete, but as an entrepreneur in the fitness industry. In this video Ollie shares some of the many lessons that he has learned from his days as a professional rugby player, right through to building his gyms, education business, supplement brand and fitness app.

Oct 10, 20231 hr 15 minSeason 1Ep. 298
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