How Coach scaled from a single store into a global icon - podcast episode cover

How Coach scaled from a single store into a global icon

May 21, 202628 min
--:--
--:--
Download Metacast podcast app
Listen to this episode in Metacast mobile app
Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more

Episode description

When Lew Frankfort joined Coach half a century ago, it was a small NYC handbag maker without a single storefront. Frankfort reveals how he scaled the brand into a global icon worth more than 20 billion dollars with a signature blend of “magic and logic”. 

Lew’s memoir is Bag Man. Find it at: https://lewfrankfort.com/

Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

For the best experience, listen in Metacast app for iOS or Android