Masters of Scale - podcast cover

Masters of Scale

On Masters of Scale, iconic business leaders share lessons and strategies that have helped them grow the world's most fascinating companies. Founders, CEOs, and dynamic innovators join candid conversations about their triumphs and challenges with a set of luminary hosts, including founding host Reid Hoffman (LinkedIn co-founder and Greylock partner). From navigating early prototypes to expanding brands globally, Masters of Scale provides priceless insights to help anyone grow their dream enterprise.

Episodes

Reid Hoffman on AI ‘Superagency’

As Chinese AI developers send shockwaves through Silicon Valley, and Elon Musk spats with President Trump over AI policy, Reid Hoffman returns to Rapid Response to explore today’s AI landscape, and the secrets behind a concept he calls AI ‘Superagency’. Hoffman shares his vision for what an AI-infused workday will soon look like, how we address society’s greatest fears about technology, and more. As we enter a daunting new era — politically, socially, and technologically — Hoffman urges listener...

Jan 28, 202526 min

Scaling solutions for the climate crisis, with Vinod Khosla

Tech titan Vinod Khosla argues that a dozen extraordinary entrepreneurs could make all the difference in combatting climate change. He spoke with host Jeff Berman live at the Masters of Scale Summit in October. Khosla shares insights as an investor and details his techno-optimist view on what the future may hold. You can find Vinod's essay "AI: Dystopia or Utopia?" here: https://www.khoslaventures.com/ai-dystopia-or-utopia/ See Privacy Policy at https://art19.com/privacy and California Privacy N...

Jan 23, 202520 min

Redefining work-life balance, with Neha Ruch

As return-to-office policies reignite the perennial debate over work-life balance, a cultural shift is underway. Neha Ruch, founder of Mother Untitled and author of The Power Pause , is leading the charge to redefine the role – and perception – of working parents. In this episode of Rapid Response, she explores how career pauses can drive personal growth, expand networks, and unlock better long-term career outcomes. As support systems for parents become increasingly strained, Neha sparks an esse...

Jan 21, 202530 min

The power of mentors: Alex Rodriguez, Angela Duckworth, and more

We often hear stories of transformational mentors from the iconic business leaders on our show. In this episode, we’ve curated a handful of our favorite stories about how mentors make a difference. Hear from music industry legend Jimmy Iovine, entrepreneur Alexa von Tobel, pro athlete Alex Rodriguez, and others. Baby2Baby Disaster Relief and Emergency Response Read a transcript of this episode:  https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter:  https://ma...

Jan 16, 202521 min

When disaster strikes: On the ground amid LA wildfires

Wildfires have forced more than 100,000 people to evacuate their homes in the Los Angeles area, and killed at least 24 people. In what will likely be the most costly disaster in U.S. history, thousands of homes and businesses have been lost. In a special edition of Rapid Response, host Bob Safian and show producers share on-the-ground perspectives from entrepreneurs who have been directly impacted. A couple who ran a small bakery in Altadena, Pain Beurre, share the story of losing their business...

Jan 14, 202530 min

How Oura Ring is redefining health tech, with CEO Tom Hale

After using an Oura Ring helped him through a stressful transition, Tom Hale decided he wanted to help the health tracker reach new heights. Tom has led the company in a chapter of impressive growth since becoming CEO in 2022. In this episode, he sits down with host Jeff Berman to reveal how he translated lessons from his time leading software companies to innovate features, build partnerships, and more than double the number of Oura Rings sold. Read a transcript of this episode:  https://m...

Jan 09, 202532 min

5 bold AI predictions for 2025, with Pioneers of AI host Dr. Rana El Kaliouby

Entering 2025, AI is poised to continue disrupting, redefining and supercharging the business world. AI expert and Pioneers of AI host, Rana El Kaliouby, joins Rapid Response to share five bold AI predictions for the year ahead – from technological advancements to societal impact to investing. Whether you’re looking for AI to further enhance your work, portfolio, or personal productivity, Rana’s insights are the ideal primer for harnessing all the opportunity and potential at your disposal this ...

Jan 07, 202531 min

The science of fresh starts, with change expert Katy Milkman

‘Fresh Starts’ are a powerful tool for making change. So to kick off 2025, Katy Milkman stops by to give us science-backed strategies for reaching our goals. Milkman is a behavioral scientist, Wharton professor, and bestselling author of How to Change . In this episode, she sits down with host Jeff Berman to share proven ways to carry the momentum of positive change in our personal and professional lives beyond January. Read a transcript of this episode:  https://mastersofscale.com Subscrib...

Jan 02, 202533 min

Replay: Plant-based foods need a makeover, with Peter McGuinness

In this special holiday replay, we share another standout conversation from 2024 featuring Impossible Foods’ Peter McGuinness. This year, sustainability initiatives rolled back across industries and meat alternatives struggled more than ever before on sales.   McGuinness tells host Bob Safian where plant-based brands made big missteps, and why the industry’s marketing should evolve – potentially away from climate change messaging. McGuinness also shares how Impossible leverages retail ...

Dec 31, 202430 min

Replay: How Fawn Weaver blitzscaled a bourbon brand

This week, we’re revisiting a stellar episode from 2024 with Fawn Weaver, founder of Uncle Nearest Premium Whiskey. Fawn joins host Jeff Berman to share scale lessons from building one of the fastest-growing spirit brands in history. Hear how a photo in the newspaper inspired Fawn to uncover a forgotten legacy, break into the whiskey business, and craft a billion-dollar brand. Read a transcript of this episode:  https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter:...

Dec 26, 202435 min

Replay: How Barstool Sports’ ex-CEO cooks up attention, with Food52’s Erika Ayers Badan

In this special holiday replay, we share a standout conversation of 2024 featuring ex-CEO of Barstool and current head of Food52, Erika Ayers Badan. She shares with Rapid Response why she made a dramatic career pivot — taking over Food52 — and why running Barstool was like “a heart attack every day.” She also explores lessons around cultivating a community of fans, and why, as a leader, “no” is often a better answer than “yes.” Visit the Rapid Response website here:  https://www.rapidrespon...

Dec 24, 202431 min

What Dungeons & Dragons can teach entrepreneurs, with Reid Hoffman and Hasbro CEO Chris Cocks

Dungeons & Dragons, the tabletop role-playing game, turns 50 this year. As a lifelong lover of the game, host Reid Hoffman asked fellow D&D player and Hasbro CEO Chris Cocks to join him for a conversation about the entrepreneurial lessons they each learned from the game, how Hasbro is scaling the legacy brand to new heights, and the ways technology is unlocking new levels of creative and business opportunities. Read a transcript of this episode: https://mastersofscale.com Subscribe to th...

Dec 19, 202433 min

Six lessons of Rapid Response for 2025

We’ve rounded up the most definitive business lessons of 2024, as heard on Rapid Response. Drawn from standout guests like will.i.am, Airbnb’s Brian Chesky, Salesforce’s Marc Benioff, and more, these moments not only offer takeaways from tech to entertainment, they provide a roadmap for challenges ahead in 2025. Our curated collection of insights in leadership and creative problem-solving is drawn from a half-dozen of our favorite conversations, with lasting lessons to navigate uncertainty and d...

Dec 17, 202429 min

Prepare for a ‘technology supercycle,’ with futurist Amy Webb

As the founder and CEO of the Future Today Institute, Amy Webb helps global companies and governments see what comes next. She’s an expert in strategic forecasting, NYU business school professor, and popular author and speaker on tech and trends. She sat down with host Jeff Berman to share her insights on how every business can better prepare for the future. Check out Amy Webb's latest tech trends report to go deeper on the topics discussed in this episode. Subscribe to the Masters of Scale week...

Dec 12, 202431 min

Rapid Response: Bluesky’s bold plan beyond the ‘X-odus’, with COO Rose Wang

Millions of users have joined social media platform Bluesky in recent weeks, as an alternative to Elon Musk's X. It’s sparking new opportunities and challenges for Bluesky's tiny 20-person team, and COO Rose Wang joins Rapid Response to discuss a major shift underway in social media. As dissatisfaction with the big platforms grows, she explains why the open network of Bluesky isn't just X by another name, nor a liberal refuge, but instead part of a new decentralized social web that prioritizes c...

Dec 10, 202432 min

How The Flex Company founder Lauren Wang disrupted menstrual care

Lauren Wang, founder of The Flex Company, is transforming the menstrual product industry with bold innovations and a tendency to break taboos. Driven by her own health needs and a staggering lack of progress in menstrual care, she spent years developing Flex Co’s unique menstrual disc and menstrual cups. She shares challenges, including scaling an unknown product via traditional retail outlets, and the leap to embrace authentic marketing as a means to build community. It’s often taken relentless...

Dec 05, 202435 min

Rapid Response: How Cost Plus Drugs is revolutionizing pharma, with CEO Alex Oshmyansky

With the help of co-founder Mark Cuban, Cost Plus Drugs CEO Alex Oshmyansky is radically re-engineering the pharma marketplace and dramatically cutting the price for many prescription drugs. Oshmyansky joins Rapid Response host Bob Safian to share his amazing journey — from struggling as an immigrant in primary school to starting college at age 13, how medical practice led to entrepreneurship, plus reimagining his original plan on advice from the legendary incubator Y Combinator. Oshmyansky expl...

Dec 03, 202429 min

Masters of Scale Live: Shake Shack founder Danny Meyer with Caffè Panna's Hallie Meyer

Danny Meyer is best known as the founder of Shake Shack and the legendary restaurants of his Union Square Hospitality Group in New York City. He joined host Jeff Berman on stage recently for the first Masters of Scale Live, presented by Capital One Business.  Later in the conversation, Danny's daughter, Hallie Meyer, joined them on stage. Hallie is busy scaling her own food venture, the gourmet NYC ice cream shop Caffè Panna. The Meyers offer invaluable insights on how to scale great experi...

Nov 28, 202437 min

Rapid Response: Why Apple defies gravity and AI is God, with Guy Kawasaki, host of Remarkable People

Apple defies gravity, and AI is Divine. That’s how Guy Kawasaki, who worked closely with Steve Jobs and is now chief evangelist at Canva and host of the podcast Remarkable People, describes the state of tech now. Guy argues that Jobs would thrive in today’s business climate, muses about Tim Cook’s limitations, and explains what he means when he says “AI is God.” Plus unconventional advice about what it means to be remarkable in modern life, and why entrepreneurship is like surfing in the ocean. ...

Nov 26, 202426 min

Tracee Ellis Ross talks Pattern Beauty, advocacy, and joy with Samira Nasr

Award-winning actress and founder of Pattern Beauty Tracee Ellis Ross didn’t see Black beauty being represented well in the market – so she built a company from scratch to fix that. In this episode, she shares entrepreneurial lessons with her longtime friend Samira Nasr, who is editor-in-chief of Harper’s Bazaar. Their conversation was recorded live on stage at the 2024 Masters of Scale Summit. Read a transcript of this episode:  https://mastersofscale.com Subscribe to the Masters of Scale ...

Nov 21, 202424 min

Rapid Response: Iggy Azalea on crypto’s biggest myths and mistakes

Rapper and musician Iggy Azalea wants you to know that her crypto token $MOTHER isn’t just another ‘pump and dump’ celebrity crypto play. She believes in the future of cryptocurrency and the potential for fostering a new engaged community of followers — or ‘stans’ as she calls them. Azalea sits down with Rapid Response host Bob Safian to reveal why she retired from music and made the pivot into cryptocurrency, as well as founding an online gifting platform and telecommunication company. For any ...

Nov 19, 202432 min

Possible: Bill Gates on possibility, AI, and humanity

Reid and Aria sat down with Bill Gates to discuss his main areas of focus: climate change, energy, global health, and education—and how AI will help transform each of them. Taking a bird’s-eye view of society’s challenges, it’s easy to give in to pessimism. But as one of the most influential people in the world, Bill Gates has a unique perspective on how far humanity has come and what our potential—and timelines—for meaningful change really look like. He gets granular on everything from cows (5%...

Nov 16, 20241 hr 9 min

How to grow a greener energy grid, with Octopus Energy’s Greg Jackson

Octopus Energy is now the UK's top electricity supplier, and is growing its footprint in the US. CEO and founder Greg Jackson joins host Jeff Berman to discuss how Octopus is disrupting a global industry with green energy. From helping customers game out savings to building AI-powered software tools, his approach to innovation is multifaceted – and fascinating. Read a transcript of this episode:  https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter:  https://m...

Nov 14, 202432 min

Rapid Response: Cultivate loyalty at every level, with Chewy’s Sumit Singh and former Exos CEO Sarah Robb O’Hagan

How do you cultivate loyalty, from investors to team members and, of course, customers? Business leaders have long debated this. Host Bob Safian invites two guests to weigh in with their secrets to brand and company loyalty. Chewy CEO Sumit Singh has built his pet-centric business around customer service and care. And seasoned CEO Sarah Robb O’Hagan has led at Exos, Equinox, Nike, and more – all brands with deep reliance on genuine connections. Hear their conversation recorded live at the 2024 M...

Nov 12, 202422 min

Rapid Response: Reid Hoffman on Trump's election and what's next

Following Donald Trump’s victory in this week’s US presidential election, Reid Hoffman (a major donor to Vice President Harris’ campaign) is figuring out where business, tech, and his own energy go from here. Hoffman joins Rapid Response host Bob Safian to share his reaction to the election and what the outcome means for Silicon Valley, the overall economy, and more. Despite being a vocal critic of Trump, Hoffman is committed to driving US prosperity over the next four years, assuring “we’re all...

Nov 08, 202432 min

Rapid fire fun: Slutty Vegan’s Pinky Cole + ocean educator Philippe Cousteau Jr., live from the Masters of Scale Summit

In this special 2-for-1 episode, we offer two segments of rapid-fire fun from the 2024 Masters of Scale Summit. First, Slutty Vegan’s Pinky Cole joins Rapid Response host Bob Safian for a gamified session on capturing consumer attention that delivers lessons on the power of joy, building celebrity, and competing with stalwarts like McDonald’s. Then, ocean storyteller and entrepreneur Philippe Cousteau Jr. has 10 minutes to convince Safian (as a faux VC) to invest in our oceans — encouraging...

Nov 05, 202430 min

Former President Bill Clinton in conversation with Reid Hoffman

Former President Bill Clinton joined host Reid Hoffman on stage at the 2024 Masters of Scale Summit on October 24 to offer insights on what’s at stake in this election, and what could come next. Their full, unedited stage conversation is presented in this episode. Synthetic voiceover of Reid Hoffman used in this episode was produced by Respeecher with full consent and permission. Read a transcript of this episode:  https://mastersofscale.com Subscribe to the Masters of Scale weekly newslett...

Nov 04, 202434 min

Is AI a new species? Microsoft’s Mustafa Suleyman thinks so

Artificial intelligence is a “new digital species,” says Mustafa Suleyman, Microsoft AI’s CEO. For this episode, Mustafa joined Reid Hoffman on stage at the October 2024 Masters of Scale Summit. They discuss the risks and rewards of AI, and Mustafa explains why AI will change our experience of memory. Plus, why he thinks now is a great time to found and scale companies. Synthetic voiceover of Reid Hoffman used in this episode was produced by Respeecher with full consent and permission. Read Must...

Oct 31, 202427 min

Rapid Response: Lessons from Gaza & Israel, with World Central Kitchen’s Erin Gore and the Builders Movement's Daniel Lubetzky

As conflict in the Middle East continues to escalate, Rapid Response host Bob Safian led a discussion live on stage at the Masters of Scale Summit between two experienced leaders with close knowledge of the region. World Central Kitchen’s CEO Erin Gore has been providing food relief in Gaza and beyond, and Daniel Lubetzky leads the Builders Movement, an organization committed to overcoming extremist thinking and division around the world. (He’s also the founder of Kind Snacks.) Both share how th...

Oct 29, 202438 min

Disrupting the wedding industry, with Zola’s Shan-Lyn Ma

Shan-Lyn Ma, co-founder and co-CEO of Zola, joins host Jeff Berman to share how intrapreneurship prepared her to build a business that’s transformed the wedding industry with online tools. From weathering the Covid pandemic to scaling a better experience for millions of couples, including a focus on underserved markets, Shan’s resilience and leadership have fueled Zola’s remarkable growth to a $600 million valuation, with more plans ahead.  Read a transcript of this episode:  https://m...

Oct 24, 202430 min
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