How to maximize the ROI earned from attending trade shows and conferences

Attending industry events, conferences, and trade shows is a big part of our annual calendar. With so much happening each year, it's often hard to keep track and know which events will serve us best. How do we know which will be best for us? How many events should we attend? And how do we get the most out of each opportunity? On today’s episode of Masters in Travel, Whitney is joined by Kate Sullivan, owner of Anthology Travel, and Kirsten Gardner, Co-founder of Outlier Journeys. Together they talk about how to maximize each opportunity and get the most out of these industry events.