Ep 127 How to lean into social media as a research tool for your travel business

On this episode of Masters in Travel, we delve into the world of social media and its impact on modern travel. Whitney, Meredith Donaldson, Jenna Swan, and Julie Patterson discuss the importance of Instagram as a platform for travel research, the challenges of maintaining a consistent social media presence, and the need for cross-referencing information found on social media with other sources. Insightful and informative, this podcast will provide valuable tips and advice for travel advisors looking to use social media to create more meaningful and memorable travel experiences.