Outcome vs Process - podcast episode cover

Outcome vs Process

Jan 07, 202528 minEp. 73
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Episode description

Are you focusing on outcomes instead of processes to unlock your team's true potential?

No one wants to buy a process; they want to achieve the outcome. In this episode of the Mastermind for Business podcast, We dive into the power of outcome-focused leadership. From reshaping team mindsets to selling the transformation rather than the steps, this conversation offers practical strategies to enhance performance and client satisfaction. Plus, we discuss the critical role of shielding your team from stress and negativity while creating opportunities for growth.


Coming up….

  • How to shift from process-oriented thinking to outcome-focused leadership.
  • The secret to motivating non-sales teams to drive business growth.
  • Why selling transformations is more effective than selling steps.
  • The six-step sales process for better client engagement.
  • Tips for shielding your team from stress without bottling it up.
  • The importance of building trust and identifying opportunities in client relationships.
  • Leadership lessons from unexpected sources, like SAS commanders and parenting.


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About Business Accelerator Mastermind

Business Accelerator Mastermind is a hands-on practical program aimed at driving results fast. Spearheaded by Mark and Caroline Creedon and a range of highly qualified experts, the program will give you back the freedom you hoped for when you first started your business or professional practice. With his coaching program, Business Accelerator Mastermind, Mark helps business owners maximise their time, set and achieve goals, while remaining accountable.

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