Ep 49: Integrating and Utilizing Social Features In Mobile Gaming
Sep 23, 2021•46 min•Season 1Ep. 49
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Episode description
On today's episode of Mastering Retention, Pradeep Gupta (Product & Growth at Gameberry Labs) speaks with Tom about integrating social features into a mobile game and the importance of socializing in videogames.
- 1:36 How did Pradeep Gupta get into video games?
- 3:38 Why did “Ludo Star” take off?
- 10:09 Did “Ludo Star” grow organically?
- 13:54 How to balance Monetization and social.
- 16:52 Balancing Social and Monetization.
- 22:34 What does social LiveOps look like?
- 26:37 How to manage and monitor voice chat.
- 32:33 How does voice chat change the game?
- 35:19 Have people abused the voice chat feature?
- 41:42 When to know when to add social features.
- 44:18 How to keep more players around longer.
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