Send me a message It is often said that clients do business with real estate agents they know, like and trust. But how can they know you if you’re not where the clients are? As REALTORS® we waste countless hours trying to connect with buyers & sellers. What if there is a way to win their business before you ever meet them? That is the power of social media. Massive Agents, it’s time to put our excuses aside, be true to who we are, and start consistently posting on social media. Trigger alert...
Jul 01, 2021•59 min•Ep. 184
Send me a message If a successful agent attraction strategy is all about building relationships, then IdealEstate has the right tools to get you started. Whether it’s an independent brokerage or a large franchise, most real estate teams are always recruiting. Add to that, this new normal of so many agents working from home… and building recruiting relationships has just become a major challenge. The good news is Brody Saunders and IdealEstate are here to help us solve that problem. This week we ...
Jun 24, 2021•43 min•Ep. 183
Send me a message Last week my wife and I spent 4 days in Scottsdale at the UPGRD X mental reprogramming intensive, and to say that it was fantastic would be an insult. After 4 intense days learning all about myself and how to communicate more effectively with myself and others, I feel like an upgraded version of myself. And I want to share some of what I learned with you today in ways that directly apply to Realtors at all stages of your career. Today you'll learn how to communicate much more e...
Jun 17, 2021•29 min•Ep. 182
Send me a message Everyday we hear about Realtors who are crushing it in their business. We wonder how they’re doing it, or we may choose to believe that great things only happen to certain people. Deep down we all want to achieve greatness in our business, but for some reason we’ve been unable to break through our own glass ceiling. Well massive agents, that belief system ends today. We’re kicking down the door to personal development and changing the way we think. On today’s episode were talki...
Jun 10, 2021•58 min•Ep. 181
Send me a message Far too many Realtors have no idea how much their time is actually worth. Real Estate Agents rarely take the time to do a little math to see how much they are actually making per hour of work they do. Do YOU know what your time is worth per hour? The reason why it's so important for Real Estate Agents to know, and to attach a $ amount to their time, is so they can make better decisions about what they spend their time doing! For example, if you're a Realtor, and you're still mo...
Jun 03, 2021•36 min•Ep. 180
Send me a message No matter what industry you come from, becoming a real estate agent just might be the best career move you could ever make. But what if you were a helicopter pilot, you quit college, and you’ve never had a job or owned a home? How could you use that skill set to serve luxury clients? Today we're talking to Dylan Tent, a helicopter pilot who became his own boss. Dylan is creating great social media content, selling million-dollar listings and calling all the shots in six busines...
May 27, 2021•50 min•Ep. 179
Send me a message Most Realtors become agents for the lifestyle and freedom it offers, only to find they are more stressed and have less time than they ever imagined. Realtors don’t have to feel trapped in their current business model. Maybe it’s time to be honest with ourselves and consider a business model that offers more to our families than a commission check. Sometimes, we forget the team that matters the most is the one at home. It might be time to have an open mind. On this episode of th...
May 20, 2021•59 min•Ep. 178
Send me a message 80% of agents end up leaving real estate within 12 months. 90% end up quitting real estate by the end of their second year. But why? Well there are many reasons. But on this episode, we're talking about some major mistakes agents make with money that can be a huge contributor to our industry's horrible failure rate. Take some notes this week, but more importantly... take action. We're breaking down the Top 5 money mistakes Real Estate Agents make, and how to avoid them. Where t...
May 13, 2021•53 min•Ep. 177
Send me a message It's sad, really. Most real estate agents design their lives around their work, rather than designing your work around your ideal life. I get it, I did this for most of my career. I feel like most Realtors do because they don't know any other way. They're looking up to a mentor or team leader who may be selling a bunch of homes, but doesn't have a life that is worth emulating. Most agents just keep following the same path, trying to increase production and increase numbers, and...
May 06, 2021•35 min•Ep. 176
Send me a message Most times, Realtors avoid producing content for social media for one main reason: they don’t know what to talk about, and/or they’re nervous about what others will think about their video, post, or article. It’s super common, and something I struggled with for years as well. So I get it. But once you’ve taken the steps to break out of your shell, you’ll never be the same. And your business will never be the same. What are those steps? What should Realtors do to break out of th...
Apr 29, 2021•1 hr 1 min•Ep. 175
Send me a message Staying in front of your network is absolutely vital for a Realtor. Any real estate agent not focusing heavily on marketing to people who already know them, versus strangers, is leaving a ton of money on the table. Getting your network to see you in their news feeds over and over is relatively simple, and can be done in one of two ways: paid or organic. Agents can, and should, organically stay top of mind by posting stuff on social media that let's others see into their lives a...
Apr 22, 2021•25 min•Ep. 174
Send me a message There is no one right way to structure your real estate business. You can literally define what you want your life to look like, your schedule, your days. And then build your real estate business around that. Bet you never heard that from your first broker or mentor! That's because most Realtors have no idea that there are an infinite number of ways to structure your real estate business. More real estate agents are following one main path. Get licensed, sell as many homes as y...
Apr 15, 2021•54 min•Ep. 173
Send me a message Whoa, what a show! We went DEEP with James Rembert, aka ZillowKiller about how agents are thinking about online marketing all wrong. There's a fundamental flaw in the way so many agents view social media and real estate marketing online. But James will set you straight. One of the paradigm shifts that many Realtors will find helpful is when James says that "the internet is a presence... not a destination." Don't worry, he'll explain. THIS new way of looking at social media to p...
Apr 08, 2021•57 min•Ep. 172
Send me a message It can be tough to envision what positive things can come your way when you're first starting out creating content. Most content creators *think* that doing videos, writing articles, or starting a podcast can open doors for them in the future, but they're really going off blind faith. This week, that blind faith is getting some backup. Will Friedner, a real estate broker in Whitefish, MT started out blogging years ago. That blog led him to eventually start a Youtube channel abo...
Apr 01, 2021•57 min•Ep. 171
Send me a message Many real estate team leaders and top producers say that in order to be one of the top Realtors in a market, you MUST buy leads from Zillow, Realtor.com, etc. Honestly, I'm sure it helps quite a bit. But, does a Realtor NEED to buy leads? The short answer is no, no they don't. Buying leads can be a great way to generate a bunch of new conversations with people, however if you don't want to play the online real estate leads game, you don't have to. This week, Renee Funk, Team Le...
Mar 25, 2021•1 hr 14 min•Ep. 170
Send me a message When was the last time you put yourself in the shoes of your buyer or seller? When was the last time you really thought about the needs and expectations of a buyer or seller? For many Realtors who have been in the real estate game for years, it's probably been a while. For that reason, we're doing a little refresher course this week about what consumers actually expect fro their Realtors, and what Realtors need to drive home if they ever want to be hired by a consumer ever agai...
Mar 18, 2021•19 min•Ep. 169
Send me a message Happy real estate agents exist, guys. It's not an oxymoron. YOU can learn to find happiness as a Realtor too. Our guest and I go way back. Back to my first days on Snapchat as a Realtor, which was early 2016. I met Katie Clancy on Snapchat, and I immediately was drawn to her, but I didn't know why. Before long, it became obvious. She was just so damn happy all the time, and it was contagious! Katie was always, and I mean always, smiling, laughing, making jokes, having a good ti...
Mar 11, 2021•1 hr 9 min•Ep. 168
Send me a message Ever since Zillow announced that they're acquiring ShowingTime for $500 Million a few weeks ago, real estate agents have really taken their fear and loathing of Zillow to a whole new level, and it's pathetic. The Zillow Fear Machine is in overdrive, and it's time that us Realtors have an open, adult conversation about Zillow. Are they good or bad? Friend or foe? Leader or disrupter? Spoiler alert: YES! My goal this week is that you leave with a newfound respect for Zillow, whil...
Mar 04, 2021•34 min•Ep. 167
Send me a message It's amazing to me how many Realtors get ahead of themselves and spend all sorts of money on expensive new tools or systems, without even doing the absolute basics. This week we're talking about posting on social media regularly, why it's so damn crucial to your success, how it makes all your other marketing and lead gen efforts work better, and exactly what Realtors should be posting on social media. -- CLICK HERE to get our new "what to post on social media" app, the Massive ...
Feb 25, 2021•26 min•Ep. 166
Send me a message Neel Dhingra is the perfect example of a loan officer who was doing fairly well in their mortgage business, but absolutely exploded their career into the stratosphere by simply posting videos on the internet. After just a year of posting great real estate and mortgage content online, Neel has been able to interview Gary Vee, Tom Ferry, Brad Lea, and more, as well as dramatically growing his lending team to one fo the largest mortgage lending teams in Nevada. Neel has been a loa...
Feb 18, 2021•59 min•Ep. 165
Send me a message A career in real estate can absolutely change your life. Anyone, from any background, can find success as a Realtor if they are likable, and do the right things consistently. Leigh Brown is a great example of all of it. She was hell bent on NOT being a Realtor. But not even success selling "high end chainsaws" could keep Leigh away from a career as a Realtor. But it's the journey from then until now that we talk about on this week's episode. So much gold, yet so much simplicity...
Feb 11, 2021•55 min•Ep. 164
Send me a message Originally, I was going to title this episode "Common Mistakes that Real Estate Agents Make" but then once we got into the interview, I realized that we covered SO much more. Yes, of course we talk about some of the biggest, most common mistakes that Realtors make, but really this episode is a Masterclass on Real Estate Marketing. Luke Acree, President of Reminder Media, absolutely brought the fire this week with his breakdown of the formula for success for real estate agents o...
Feb 04, 2021•57 min•Ep. 163
Send me a message Pretty much every market in the country is feeling the inventory crunch; not nearly enough homes available to meet the overwhelming demand for homes. Some markets only have a few dozen listings, when normally at this time they'd have hundreds. It's crazy! Even still, some agents are still getting listings. But how? What the hell are they doing to get listings in these extremely tough sellers markets? This week we talk to Zeus Kang from Honolulu, HI who is still getting a ton of...
Jan 28, 2021•57 min•Ep. 162
Send me a message Whether you've been a real estate agent for 15 days or 15 years, every Realtor knows The Broke Agent. You may love his content and think it's hilarious, or you're offended by it and think it's hurting our reputation as real estate professionals. Either way, you may be right. But it doesn't matter because Eric Simon, aka The Broke Agent, has built a massive brand and media company in spite of your feelings or opinions. Eric tells the story of sitting in a dead open house and dec...
Jan 21, 2021•54 min•Ep. 161
Send me a message Most people design their lives around their job or career. But the happiest and most interesting people design their life first, and then choose a job or career that fits their lifestyle. Jimmy Rex did the latter. He travels the world (often!), writes books, participates in rescue operations to save kids from child trafficking, owns restaurants, supports countless charities, throws pool parties that Donovan Mitchell of the Utah Jazz drops in to... all while running one of the t...
Jan 14, 2021•1 hr 8 min•Ep. 160
Send me a message If there's anything Realtors are truly the undisputed champs of, it's THIS crap... Posting a bunch of crap on social media that THEY want people to see, with absolutely zero thought into what the audience actually WANTS to see. Social media is an incredibly powerful tool for Realtors to be seen and found by more people, but sooo many Realtors are only interested in using it as a billboard. They treat social media as a one way road to post stuff they want seen, completely forget...
Jan 07, 2021•34 min•Ep. 159
Send me a message 2020 has been INSANE in some very positive ways. The giant shift towards working from home, online shopping, e-commerce, and virtual "commuting" has changed our society forever and spend up some major trends that were already happening. This week, to finish out 2020,, we're talking about the 5 biggest trends that real estate agents MUST be aware of going into 2021. Some of these trends will be obvious or widely known, and a few aren't. Any Realtor wanting to get ahead of the bi...
Dec 31, 2020•36 min•Ep. 158
Send me a message If you've been listening to this podcast for more than a few weeks, you know that this year I've gone through my own personal health & fitness journey. 2020 has not been kind, but it also became the catalyst for me to get my shit together physically and health wise. Over these last 4-5 months, through completing 75 Hard and continuing on with the Athletic AF program, I've seen a huge physical transformation. But what surprised me is that my "gains" were not limited to what ...
Dec 24, 2020•1 hr 6 min•Ep. 157
Send me a message This week we're talking about choosing the right social media strategy for Realtors in 2021. But I actually start the show with a personal story that hopefully you'll take something away from. This last Saturday, my Dad was taken to the hospital in an ambulance. I quickly made the decision to clear my whole week so I can be there for him. But once I made that decision in my head, I was overwhelmed with something positive. A decision I made years ago had just come full circle. A...
Dec 17, 2020•33 min•Ep. 156
Send me a message 2020 certainly threw real estate agents and mortgage lenders for a loop, in more ways than one. For those of you who set rigid goals to start the year, how did you end up? Many of you met sales and production goals this year, but what about your health and nutrition goals? Goals for family and friends and your personal life? With 2021 just a few weeks away, it's past time for Realtors to do some planning for what they want 2021 to look like. But setting goals and "planning" doe...
Dec 10, 2020•33 min•Ep. 155
