AI-Driven Marketing x Analytics, with Hikari Senju
Episode description
This episode of the Marketing x Analytics podcast features host Alex Sofronas talking with Hikari Senju, founder and CEO of Omneky, about the transformative role of AI in personalized advertising. Hikari discusses the journey of founding Omneky in 2018, its unique approach to integrating AI in content creation and analytics, and the future implications of AI's exponential growth in the advertising industry. The conversation also delves into the challenges of data security, intellectual property, and brand safety, shedding light on how enterprises can leverage AI while navigating these complexities.
This episode is sponsored by ASofronas Marketing Services, book a call here!
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