Marketing Under The Influence

Neutral Ground Network

In a world where every B2B podcast is the same, it's time for something completely different. Hear the stories behind the media that influenced the marketers responsible for the messages we consume today.

Last refreshed: August 21st, 2025 at 9:43 PM ⓘ

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Episodes

Christina Garnett: Remember what the dormouse said?

Summary: Follow Christina Garnett, sole proprietor of Pocket CCO, who struggled to reconcile the contradictions between how the world really was and how it could be until a pair of benevolent teachers showed her that books weren’t just sources of knowledge, but gateways to other worlds – safe havens where one could seek refuge and solace. Newsletter: Get new episodes of Marketing Under The Influence delivered to your email inbox and stick around for exclusive behind-the-scenes content by signing...

Jan 17, 2024•16 min•Ep. 4

Dozie Anyaegbunam: Forget the story, the title is everything

Summary: Follow Dozie Anyaegbunam , Senior Editor at The CMO , as he recalls being a young man in Nigeria with an unhealthy case of shiny object syndrome until his father offers him a valuable yet unorthodox life lesson in the title, not the story, of a book. Correction: The narration of this episode says Dozie works at CMO.com but is actually employed by The CMO. Sorry. Newsletter: Get new episodes of Marketing Under The Influence delivered to your email inbox and stick around for exclusive beh...

Jan 09, 2024•14 min•Ep. 3

Krista Doyle: But... I'm a chapstick lesbian!

Summary: Follow Krista Doyle , Content Marketing Manager at Jasper, as she grapples with her sexuality until a friend of a friend recommends a movie that helps her defy LGBTQ+ stereotypes and declare she’s a chapstick lesbian. Support the LGBTQ+ community: Please consider supporting Out Youth . For 33 years, Out Youth has been a safe place for youth of all sexual orientations and gender identities to be themselves. Donate today . Subscribe: Get new episodes of Marketing Under The Influence deliv...

Jan 02, 2024•18 min•Ep. 2

Annette Cardwell: This one time at computer camp...

Summary: Follow Annette Cardwell, the VP of Brand and Corporate Comms at Lattice, as she struggles to fit in as the only Asian kid in rural Virginia until she stumbles upon the cheat code to belonging at summer computer camp in a galaxy far, far away. Dedication: Marketing Under The Influence wouldn’t be what it is today without the Creator Kitchen. If you have an idea or voice inside you screaming to get let out and would benefit from the support of talented creative people across a broad spect...

Dec 25, 2023•11 min•Ep. 1

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