Welcome to another episode of the Marketing That Leads Podcast! Can you believe we’ve hit 100 episodes? 🎉 I’m beyond grateful for your support and excited to celebrate this milestone by tackling a crucial topic for coaches: blogging mistakes that could be costing you leads and visibility. Here's what to expect from this episode: Why over-focusing on aesthetics might be sabotaging your blog’s success. The danger of covering too many unrelated topics and how to keep your content cohesive. The imp...
Jan 27, 2025•12 min
Welcome to another episode of the Marketing That Leads Podcast! Today, I’m diving into the simple yet powerful strategy of using a blog funnel to add at least one new lead to your email list every single day. If you’ve been wondering how to turn your blog into a lead-generating machine, this episode is for you. Here's what to expect from this episode: The three essential tools you need to set up your blog funnel for success. How to drive consistent traffic using SEO and Pinterest. Why your lead ...
Jan 20, 2025•13 min
Welcome to another episode of the Marketing That Leads Podcast! If the thought of managing a blog feels overwhelming, this episode is for you. I’m sharing my proven strategies for running a successful blog in just two hours a week—even without a team! Learn how to simplify your blogging process while still driving traffic, building your email list, and growing your business. Here's what to expect from this episode: Why a simple content planning system is key to efficiency. The secret to batching...
Jan 13, 2025•17 min
Welcome to another episode of the Marketing That Leads Podcast! Today, we delve into the essential blog strategies for 2025 that coaches, course creators, and service providers need to know. Here's what to expect from this episode: Why sustainable visibility and low-lift SEO are non-negotiables in 2025. The key to creating profitable blog content that drives leads and conversions daily. How to optimize your blog posts for long-term, automated lead generation. Strategies for replacing time-consum...
Jan 06, 2025•16 min
Welcome to another episode of the Marketing That Leads Podcast! Today, we’re diving into the top 5 blog post types every coach, course creator, and service provider should have in their content arsenal. Whether you're starting fresh or refining your strategy, these blog post types will help you achieve incredible results. Here's what to expect from this episode: Discover the five essential blog post types and their unique goals. Learn why informational posts are crucial for SEO and traffic growt...
Dec 15, 2024•18 min
oday, I’m sharing three simple yet powerful blog tweaks that can boost your conversions and results immediately. Whether you want to grow your email list, sell digital products, or book out your VIP days, these actionable tips are designed to make a big impact with minimal effort. Here's what to expect from this episode: How to format your paragraphs for easier reading and longer website engagement. Why you should promote your lead magnets and offers in multiple spots within your blog post. The ...
Dec 09, 2024•9 min
Today, I’m sharing how to leverage your blog to drive success in your 2025 launches. Whether you’re running live launches, evergreen launches, or both, I’ll walk you through actionable strategies to make your blog a powerhouse tool for traffic, conversions, and sales. Here's what to expect from this episode: The difference between traffic blog posts and conversion blog posts—and why you need both. How SEO-optimized content can bring consistent leads without ads or social media. Tips for creating...
Dec 02, 2024•13 min
Today, we dive into the biggest misconceptions about what it takes to run a successful coaching blog. If you've ever felt overwhelmed by the pressure to meet unrealistic blogging standards, this episode is for you! I’ll bust some common myths and show you a simpler, more effective way to leverage your blog for your coaching business. Here's what to expect from this episode: Why long blog posts aren’t the only way to rank on Google or grow your email list. How simplified SEO strategies can delive...
Nov 25, 2024•11 min
Welcome to another episode of the Marketing That Leads Podcast! Today, I’m sharing an exciting update about a big change in my business. After much consideration, I’ve decided to move from Kajabi to Kartra. I’ll walk you through the five major reasons behind this decision and how it’s transformed my processes and reduced expenses. Why Kartra’s affiliate program features outshine Kajabi’s limitations. How Kartra truly delivers as an all-in-one platform. The surprising ways I cut my software expen...
Nov 18, 2024•28 min
Welcome to another episode of the Marketing That Leads Podcast! After a much-needed two-month break, I'm back, and today’s episode is all about the lessons, insights, and epiphanies I experienced during my time away from the business. From behind-the-scenes revelations to personal breakthroughs, I'm diving deep into my journey and sharing what this pause taught me about life, business, and growth. Here's what to expect from this episode: Why I took time off from my education business and the bur...
Nov 11, 2024•32 min
Sharing a podcast update with you all! 📨 JOIN MY EMAIL LIST Email me support@anitadykstra.com ♻️ APPLY FOR THE VIP DAY 📌 JOIN PASSIVE PROFIT WITH PINTEREST Our top 5 most listened-to episodes to dive into next: #41. 5 Steps to Kickstart Your Blog ASAP So You're More Visible in 2024 #29: The Simple 4-Step Framework That Brought 73k People To My Website Last Month #40. How to Know the EXACT Topics Your Ideal Client Wants to Know More About #30: Biggest SEO Mistakes You Could Be Making #39: How T...
Aug 22, 2024•2 min
Today, we delve into the secrets of creating email content that doesn't just reach inboxes but converts readers into buyers. This episode is the perfect wrap-up to our email marketing mini-series! Here's what to expect from this episode: Proven techniques for writing subject lines that guarantee high open rates How to make your email content hyper-relevant to different segments of your audience Strategies to overcome the fear of sending multiple emails per week The importance of environment and ...
Aug 19, 2024•15 min
In today’s episode, I'm excited to dive into how you can build an engaged email list. This is episode two of a three-part series on email marketing. If you haven’t listened to episode 88, which covers how to stay consistent with your emails, I highly recommend checking that out after this episode. It's packed with valuable tips to help you maintain a consistent email schedule. Here's what to expect from this episode: The importance of having an engaged email list for your business Effective stra...
Aug 12, 2024•13 min
Today, I’m excited to announce a three-part podcast series all about email marketing. This is the first episode of the series, where we’ll dive into how to get consistent with your email marketing and make sales from your emails. Here’s what to expect from this episode: My personal journey with email marketing and the challenges I faced The pivotal moment that changed my email marketing game Practical tips to make email marketing a non-negotiable part of your business How to write emails without...
Aug 05, 2024•15 min
Today, we delve into feeling burned out by marketing and how to overcome it with three easy steps. Learn how to manage burnout while maintaining your marketing efforts to keep your business thriving. Here's what to expect from this episode: Identifying the root causes of marketing burnout Streamlining your content creation process Focusing on high ROI platforms for better results Creating a simple marketing plan that works for you By the end of this episode, you'll have actionable steps to manag...
Jul 29, 2024•20 min
Today, we delve into how a blog can help you diversify your coaching income. Learn how to leverage your blog to create multiple income streams, reduce risk, and enhance your business stability. Here's what to expect from this episode: Creating a content ecosystem to drive consistent sales Building brand awareness and trust through expert content Exploring additional income streams beyond your core offers Monetizing your blog with brand collaborations and affiliate programs By the end of this epi...
Jul 22, 2024•19 min
Today, we delve into how to write blog content that doesn’t feel salesy or robotic. Learn how to create engaging, natural-sounding content that showcases your expertise and converts dream clients without feeling pushy. Here's what to expect from this episode: Writing like you speak for authentic connection Focusing on providing value to solve client problems Integrating personal stories and case studies Avoiding jargon and overly promotional language ♻️ APPLY FOR THE VIP DAY 📹 JOIN THE BLOG TRA...
Jul 15, 2024•12 min
Today, we dive into how to balance your coaching business while maintaining a successful blog. As a busy coach, the idea of adding blogging to your to-do list might seem overwhelming. This episode is packed with practical tips and strategies to help you integrate blogging seamlessly into your coaching routine. Here's what to expect from this episode: Prioritising and planning your blog content effectively Repurposing content to maximise reach and save time Setting boundaries and managing your ti...
Jul 08, 2024•18 min
Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into how you can make sure that a blog will work for your niche. This episode is packed with insights and strategies to help you determine if blogging is the right fit for your industry and how to get started effectively. Here's what to expect from this episode: Evaluating if your ideal clients use search engines to find solutions. Understanding the multiple roles a blog can play beyond SEO. How to repurpose blog con...
Jul 01, 2024•13 min
In this episode of the Marketing That Leads Podcast, we dive deep into why your blog might not be bringing in new leads and sales, even if you've been diligently posting content. Whether you’ve paused blogging due to lack of results or you’re on the brink of burnout trying to make it work, this episode is for you. With over 12 years of blogging and SEO experience, I’ll guide you through the two main problems that could be hindering your success: traffic and conversions. Here's what you can expec...
Jun 20, 2024•6 min
In this episode of the Marketing That Leads Podcast we delve into how you can maintain a blog even if you don't enjoy writing or prefer not to write numerous posts. We'll explore flexible strategies and tips to keep your blog active without the stress of constant content creation. Here's what to expect from this episode: How to maintain a blog with minimal writing The myth of consistent content and its necessity Quality over quantity: focusing on impactful blog posts Using the Minimal Viable Blo...
Jun 19, 2024•5 min
Welcome to another episode of the Marketing that leads podcast. This is the most imperfect episode I've ever recorded, in fact I recorded this from my bed whilst feeling quite sick. This is a little launch diaries episode where I'm sharing how I'm not stressed during this launch, even if I am stuck in bed, because of 3 things I have set up in my business that help bring in sales, even when I'm not feeling well. Enjoy! 📹 JOIN BLOG TRAFFIC MACHINE GROUP PROGRAM 🤳 CONNECT WITH ME ON INSTAGRAM 💬 ...
Jun 18, 2024•8 min
In this episode of the Marketing That Leads Podcast, we're diving into how you can add $1,000 in monthly recurring revenue to your coaching business using evergreen blog content. This is a replay of a masterclass I recently hosted. If you want to see the visual, click here. Here's what to expect from this episode: How a blog will help you increase your monthly recurring revenue by at least $1000, so you can always cover your monthly expenses and stay visible even when you’re going through slow o...
Jun 18, 2024•1 hr 10 min
In this episode of the Marketing That Leads Podcast I talk about how a blog helps you stay visible, even when you're going through a slow season or a hard period in life. Here's what to expect from this episode: Maintaining Visibility: Learn how to keep your business running and visible, even during personal challenges. Backup Plan for Coaches: Understand the importance of having a backup plan for your business when life hits hard. Evergreen Content: Discover why evergreen blog content is a sust...
Jun 17, 2024•10 min
#77 - How long does a blog take to give you results like leads and income? In this episode of the Marketing That Leads Podcast I touch on how long it takes for a blog to give you results, specifically for coaches, course creators, and service providers who want more leads and income. Here's what to expect from this episode: Blogging Myths: Debunking the myth that blogs take too long to show results. Success Stories: Real-life examples of rapid results from blogging, including leads and sales wit...
Jun 10, 2024•12 min
In this episode of the Marketing That Leads Podcast we delve into my recent autoimmune diagnosis and how it has transformed my business and made me make an unexpected pivot. Here's what to expect from this episode: Business Adjustments: Understand the strategic pivots I implemented to reduce stress and maintain profitability. Profit Squeeze: Understanding financial challenges and how I handled them. Team and Expense Management: Tough decisions I made to streamline my operations. Focus on Simplic...
Jun 03, 2024•18 min
In this episode of the Marketing That Leads Podcast we delve into a personal story about my recent autoimmune diagnosis and what it means for my business. I know many of you are also managing health challenges while running your businesses, so I hope sharing my journey provides some insight and support. Here's what to expect from this episode: Diagnosis Journey: Learn how I discovered my autoimmune condition and the impact it had on my health. Lifestyle Changes: Discover the drastic changes I've...
May 27, 2024•16 min
In this episode of the Marketing That Leads Podcast we delve into what to do if your blog is not seeing results. Whether you're active or not, this episode is for those who want to see their blog achieve its true potential. We'll explore strategies and insights to turn things around and help your blog thrive. Here's what to expect from this episode: Data vs. Feelings: Learn the importance of analyzing data over relying on feelings to understand your blog’s performance. Reassessing Your Strategy:...
May 20, 2024•17 min
In this episode of the Marketing That Leads Podcast, we talk about the blog strategy for Coaches that drives sales to your offers. We talk about: Why having a blog is crucial for coaches, contrary to popular belief in the coaching industry. The importance of choosing one offer to focus on and conducting deep market research to understand objections and questions. How to create an evergreen content ecosystem around your offer, consisting of 10 to 16 pieces of content. Tips on pitching your offer ...
May 13, 2024•19 min
In this episode, I discuss how to create a high-converting quiz in a day to boost lead generation and engagement in your business. Here's a sneak peek of the topics covered: Discover why quizzes are an effective lead magnet and why they boast high conversion rates. Learn about Interact, a user-friendly quiz-building platform, and its AI quiz builder feature. Understand the process of designing quiz results and questions, and how to personalize your quiz for maximum engagement. Explore post-quiz ...
May 06, 2024•13 min
