How can you create buzz around your product even if it's not the "sexiest" product to market? My guest, Chris Miller, does an incredible job with this. Lots of actionable takeaways in this one. Video: https://youtu.be/8uAy3WvH3QQ P.S. If you like this episode… can you hit the subscribe button and let me know you want more content and training like this? Thank you. Connect With Bryan Bowman Bryan’s website: https://www.ecomunderground.com/ Watch New Videos Weekly On YouTube Follow Bryan On Instag...
Nov 04, 2022•50 min•Ep. 122
Worried about a looming recession? ...or current one, depending on who you ask. Reality is there's good reason to be concerned. However, there's always an answer for those prepared to seize the opportunity. Rob and Melissa help complete newbies start a profitable side hustle and the timing couldn't be better. FYI, this is how I first started selling online over 10 years ago and made over $40k in a year... over 10 years ago! And this still works. Have a listen and implement. Video: https://youtu....
Oct 28, 2022•40 min•Ep. 121
Just recorded another great eCommerce business owner interview... Tracy Gunn is without a doubt an innovator in her business. She's a creative thinker full of incredible ideas and she defines what it takes to succeed as a small business owner. There's some great takeaways for you and your eCommerce business in this one. Video: https://youtu.be/9C1YcmJXTms P.S. If you like this episode… can you hit the subscribe button and let me know you want more content and training like this? Thank you. Conne...
Oct 21, 2022•40 min•Ep. 120
I think you're gonna like this one. Camille Beckstrand is one of 6 sisters that runs the company... Six Sisters' Stuff. In this interview she shares how they grew their brand from 0 to 4,000,000 followers organically (that's right zero ads) ...and then went on to make millions in sales. Tons of outstanding takeaways in this one. Here’s the video link: https://youtu.be/bjk5u1NgRVU P.S. If you like this episode… can you hit the subscribe button and let me know you want more content and training li...
Oct 14, 2022•43 min•Ep. 119
I’m not a fan of hyperbole (aka “lots of hype” to get attention). So, when I say this is the most important Facebook Ads training you’ll ever hear, I mean it. To run effective ads (aka “ads that make you money and you can scale”) you need to: Save Time Save Money Have quick feedback loops (aka “figure out what’s working and what’s not as fast as possible) This training will show you exactly how to do that by showing you how to read the key stats in your ad campaigns. Listening is good, but watch...
Oct 10, 2022•18 min•Ep. 118
If you hang around the internet for a few seconds you’ll inevitably run into someone promising to have the “secret to success” or “secret to becoming successful.” Turns out there is a “secret”... problem is it’s not really sexy and it’s hard to hype up because it’s almost too simple. Here’s the actual secret (based on math and evidence from over 95% of all successful people) Link to the video version of this episode: https://youtu.be/EHpdFwcC1T0 Connect With Bryan Bowman Bryan’s website: https:/...
Oct 07, 2022•19 min•Ep. 117
There's lots of numbers to look at when running ads for your eCommerce business. However, only ONE number matters most. Here's the number, how to calculate it and what to do with it: https://youtu.be/2BSQs8OcNuk Link to the video version of this episode: https://youtu.be/2BSQs8OcNuk Connect With Bryan Bowman Bryan’s website: https://www.ecomunderground.com/ Watch New Videos Weekly On YouTube Follow Bryan On Instagram...
Sep 30, 2022•16 min•Ep. 116
Your passions can make you rich... but not in the way you've been told. Here's how my passion for Jiu Jitsu helped me in business and how it will help yours. Link to the video version of this episode: https://youtu.be/pU2xExxoZik Connect With Bryan Bowman Bryan’s website: https://www.ecomunderground.com/ Watch New Videos Weekly On YouTube Follow Bryan On Instagram...
Sep 23, 2022•23 min•Ep. 115
You've heard this number mentioned a million times... whether you sell on Shopify or use Clickfunnels... it's a useless number, but not all hope is lost. Link to the video version of this episode: https://youtu.be/SKU9m9rfOxw Connect With Bryan Bowman Bryan’s website: https://www.ecomunderground.com/ Watch New Videos Weekly On YouTube Follow Bryan On Instagram...
Sep 16, 2022•15 min•Ep. 114
The "Marketing Funnel" is costing you money. Stop losing money and do this instead… I've had a problem with the "Marketing Funnel" concept for a long time. In this episode I finally break my silence and reveal the ugly truth: Link to the video version of this episode: https://youtu.be/Z-xUkbhex1I Connect With Bryan Bowman Bryan’s website: https://www.ecomunderground.com/ Watch New Videos Weekly On YouTube Follow Bryan On Instagram...
Sep 09, 2022•11 min•Ep. 113
Here's the exact framework we use to help 4 figure per month brands scale into 7 figure per month brands... as efficiently as possible. Link to the video version of this episode: https://youtu.be/_dukVlgmzFs Connect With Bryan Bowman Bryan’s website: https://www.ecomunderground.com/ Watch New Videos Weekly On YouTube Follow Bryan On Instagram...
Sep 03, 2022•18 min•Ep. 112
If your Facebook Ads (or any paid ads) are struggling to perform profitably in 2022... watch this video to discover why and what to do about it. We're taking applications right now for 3 spots that have just opened up in our eCom Legacy Performance Program (aka "if you don't make money, you don't pay"). If your eCommerce brand is doing at least $10k per month you may be a good fit. Email support@ecomunderground.com for application details. Link to the video version of this episode: https://www.y...
Jun 08, 2022•36 min•Ep. 111
Want to know what it takes to go from $100k to $1 Million in 12 months... warts and all? We cover it all in this video. Listen, learn and implement. In this episode, I’m excited to have my friend and former client Ameka Coleman. Ameka is the Founder of Strands of Faith and she’s had an incredible journey. She shares it all in this episode. We're taking applications right now for 1 remaining spot in our eCom Legacy Performance Program (aka "if you don't make money, you don't pay"). If your eComme...
Apr 02, 2022•43 min•Ep. 110
What if you could get a seat at the table with the Founder of a $6 Million per year business (with a 42% profit margin)? In this episode, I’m excited to have my friend Cole Humphus as a guest. Cole rapidly scaled the online photography education company Cole's Classroom to 10,000 members & multiple 7 figures in profit before the company was acquired by ShootProof in 2019. Now Cole is focused on helping other online businesses consistently grow with sustainable & predictable profits so th...
Mar 24, 2022•38 min•Ep. 109
Tired of the hype and want to know what it actually takes to grow a multiple 7 figure eCommerce brand? Here's the no BS answer. We're taking applications right now for 2 remaining spots in our eCom Legacy Performance Program (aka "if you don't make money, you don't pay"). If your eCommerce brand is doing at least $10k per month you may be a good fit. Email support@ecomunderground.com for application details. Link to the video version of this episode: https://www.youtube.com/watch?v=upg3tedGV4U C...
Feb 25, 2022•25 min•Ep. 108
Do you know the most important question to answer before running Facebook Ads, or any ads for that matter? Here’s a hint: Will Ads Even Work For Your Brand? In this episode, I break down the math behind this question and show you how to definitively answer this question. This is probably the most important episode I’ve done about ads. Enjoy. Link to the video version of this episode: https://www.youtube.com/watch?v=mRjDTGdfkbI Connect With Bryan Bowman Bryan’s website: https://www.ecomundergroun...
Feb 19, 2022•21 min•Ep. 107
What Does It Really Take To Build A 7 Figure Per Month Shopify Brand? Listen to this podcast to find out… In this episode, I’m speaking with a dear friend and client, Kati Evans. Kati and her husband have built an incredibly successful brand on Shopify selling candles. In this extremely candid conversation, Kati shares the highs, the lows, the things you must do and the mistakes you must avoid on your journey towards 7 figures and beyond. This is one of my favorite episodes to date so don’t miss...
Feb 09, 2022•37 min•Ep. 106
Do you know the most important number in your Facebook Marketing? Listen to this podcast to find out… If you’re struggling to scale your revenue and Facebook Ads then this episode is for you. Discover what this number is and most important of all, learn what to do about this number once you’ve calculated it. Connect With Bryan Bowman Bryan’s website: https://www.ecomunderground.com/ Watch New Videos Weekly On YouTube Follow Bryan On Instagram...
Jan 31, 2022•19 min•Ep. 105
Can you still win with Facebook Ads after the iOS 14 updates? Frankly, the answer is… it depends. It depends on whether you’re applying the 7 rules I share in this episode. Apply the rules and win. Enjoy and take action. Connect With Bryan Bowman Bryan’s website: https://www.ecomunderground.com/ On Facebook On Instagram...
Aug 13, 2021•24 min•Ep. 104
What should you focus on TODAY for maximum growth in your business? If you don’t know then you definitely want to tune into this episode! I share the exact framework we use to evaluate and scale our brands, our client brands and even brands we’re looking to acquire. Enjoy and take action. Connect With Bryan Bowman Bryan’s website: https://www.ecomunderground.com/ On Facebook On Instagram...
Jun 25, 2021•20 min•Ep. 103
What percent of your total monthly sales are coming from email? If you don’t know then you definitely want to tune into this episode! Discover how email helps you get people to spend, spend more and spend more often. Plus, I’ll share the best email platform for eCommerce sellers and talk about the biggest mistakes we see and what you can do to avoid them today. Enjoy and take action. Connect With Bryan Bowman Bryan’s website: https://www.ecomunderground.com/ On Facebook On Instagram...
Jun 15, 2021•17 min•Ep. 102
How do you recharge and rebalance to maximize your potential? In this episode, we’re gonna talk about something we all need to be talking about way more as entrepreneurs… Self care and managing the flip side of our drive and ambition. Burnout happens when we don’t create routines that balance the 5 core areas of our physical and emotional health: Air, Water, Sleep, Movement, and Food. Let’s dive in and talk about how you can build and optimize your own self care routines to make sure you show up...
Apr 16, 2021•17 min•Ep. 101
How much more does it cost to acquire a customer than to keep one? If you said 5-7 times you’d be right… Which begs the question… Why aren’t you doing more to maximize the value and bond with those customers. In my experience, the easiest win in your business is getting the most out of what you’ve already got. Namely, your existing customers. That’s what we’re talking about today. Enjoy and take action. Connect With Bryan Bowman Bryan’s website: https://www.ecomunderground.com/ On Facebook On In...
Feb 19, 2021•13 min•Ep. 100
What if you could only pass on 1 piece of advice, what would it be? This episode is a bit different… I won’t be sharing a specific eCommerce strategy or tactic, however, what I share will profoundly impact your business and so much more. If I were asked to pass on 1 piece of advice that would help all of us maximize our potential… this is it. Enjoy and take action. Connect With Bryan Bowman Bryan’s website: https://www.ecomunderground.com/ On Facebook On Instagram...
Jan 29, 2021•16 min•Ep. 99
How do you scale your eCommerce brand in 2021? Getting your first sales is exciting, but you quickly learn that what gets you traction in eCommerce isn’t the same thing that’s going to help you scale in eCommerce. So the question is: how do you go fast and scale your brand in 2021? In this episode, I’ll explain a simple framework I created called SCALE that’ll help you determine what exactly is going to help you grow and what you’ll focus on this year. Whether you’re just getting started or you’...
Jan 22, 2021•13 min•Ep. 98
What Shopify apps are the MOST important apps you need to have in your store? In part 2 of this 2 part episode, I keep sharing the most important apps you’ll need in your store in 2021. Like I mentioned last time, we didn’t pick these apps because they’re the most popular or because they’re trending. We picked them because they are part of a bigger system that’s required to build and scale your brand. In this episode, we’ll dial in the 3rd and 4th Power Levers of your eCommerce business and I’ll...
Jan 15, 2021•19 min•Ep. 97
What Shopify apps are the MOST important apps you need to have in your store? In part 1 of this 2 part episode, I breakdown the most important apps you’ll need in your store in 2021. We didn’t pick these apps because they’re the most popular or because they’re trending. We picked them because they are part of a bigger system that’s required to build and scale your brand. I’ll explain exactly why you need them and how they fit into your store’s conversion and retention system. You do not want to ...
Jan 12, 2021•21 min•Ep. 96
Focus, focus, focus... It seems the advice you get when asking the question "How do I grow my business?" And for good reason... it's good advice. But exactly how do you focus in an eCommerce business and decide what is the most important thing you should be doing now to grow your brand? That's what I'll cover in this episode. I share the framework we use internally and with our students to identify the "one domino" you need to focus on knocking down. You'll walk away for this episode with massiv...
Jan 08, 2021•13 min•Ep. 95
It’s natural to think a focus on getting great results will naturally lead to the ultimate success we’re striving towards. It turns out, that can actually hold us back and sometimes even be detrimental to our success. In this episode, I discuss a simple lesson I learned that has had a dramatic impact on how I progress towards the big targets I set in my life. Listen, take notes and apply this today in your eCommerce business! Connect With Bryan Bowman Bryan’s website: https://www.ecomunderground...
Jun 12, 2020•14 min•Ep. 94
This might seem backwards, yet, many times making more in your business actually comes down to doing less. In this episode, I’ll talk about how we use quizzes to make more while actually giving our customers less choices! What?! Listen, take notes and apply this today in your eCommerce business! Connect With Bryan Bowman Bryan’s website: https://www.ecomunderground.com/ On Facebook...
Jun 05, 2020•15 min•Ep. 93