Back in March of 2017 we interviewed David Geary for Episode 019. In that episode David shared with us the unique program he had started years earlier. Each year he would run a competition at the local college where design students would compete to design the packaging for Geary’s annual Oktoberfest beer. Not only would the student who won have their art become the packaging for that year’s beer, but they would also receive a check for a portion of their tuition from David and the brewery. Littl...
Feb 01, 2024•40 min•Season 2Ep. 72
This episode’s brewery derives its name from the first two atomic bombs detonated at the Nevada Test Site. These two test explosions were codenamed after the military’s phonetic alphabet of the time, making them tests “Able” and “Baker”. The experimentation at the Nevada Test Site led to the refining of the Atomic Bomb and the ushering in of the Nuclear Age. This was a notable time in Nevada as “Atomic Blast” viewing parties were commonplace and several “Miss Atomic” beauty queens were crowned. ...
Dec 15, 2023•25 min•Season 2Ep. 71
Welcome to today's episode, where we're diving into a unique and inspiring story. Our guest today has a personal connection to a rare disease that affects only 200 people worldwide—his 6-year-old son is one of them. Instead of dwelling on the challenges, our guest has chosen a different path, asking, 'How can I make a positive impact on others with disabilities?' In this episode, we'll explore how he's transforming his brewery into a more inclusive space for everyone. He's not just educating him...
Nov 30, 2023•31 min•Season 2Ep. 70
AS THE 19TH CENTURY ENDED, THE AIRPLANE, GASOLINE ENGINE, AND OTHER ADVANCES MADE THE WORLD A BIT SMALLER. Explorers and adventurers pushed into uncharted territories and made great discoveries. Returning to their homeland, they congregated with others of a similar nature and swapped stories and shared the artifacts they’d found. In London, New York, San Francisco and other cities, explorers’ clubs were founded for these intrepid souls to delight their peers. Lost Worlds Brewing Company borrows ...
Nov 16, 2023•36 min•Season 2Ep. 69
Luck number 13, that was the episode that todays guest originally joined us back on September 6 th , 2016. In that episode we discuss their business model called an Alternating Proprietorship. He also joined us again on October 17 th , 2017 as part of our series on Beer & Baseball. A 3-part series that looked at what is involved in developing a relationship with a local professional sports team. That episode, number 35, was entitled Good Ryes Wear Black at the White Sox’s U.S. Cellular Field. Th...
Oct 05, 2023•39 min•Season 2Ep. 68
It only makes sense for the home of the Milwaukee Brewers to have a brewery. American Family Field is now home to the J. Leinenkugel’s Barrel Tard, which is a restaurant and brewery, that overlooks the field of the Milwaukee Brewers. The Barrel Yard is open everyday, including game days. Not only can you expect to find a long list of Wisconsin comfort foods on their menu, J. Leinenkugel’s Barrel Yard is also brewing specialty beers that can only be found at the Barrel Yard....
Jul 21, 2023•35 min•Season 2Ep. 67
When his childhood dream of becoming a professional baseball player was replaced with a degree from Marquette University, he began to ask what’s next? That started the conversation with a childhood friend and eventually lead them to Milwaukee’s first craft brewery incubator. They spent time learning the fine art of brewing, along with the business end of owning a brewery. The incubator has helped to launch several successful Milwaukee area craft breweries. This set them up for success as they be...
May 25, 2023•37 min•Season 2Ep. 66
Randy Romens knew his beer was good when his 6 pack sold for $100 at a fundraiser. and with their head brewer, Mitch John, constantly creating new beers, it comes as no surprise that Keg Creek has received multiple awards at the US Open Beer Championship. Listen in as we learn more about Keg Creek Brewing in Glenwood, Iowa.
May 18, 2023•1 hr 3 min•Season 2Ep. 65
The Bridge Up Brewing story and brand is and continues to be a truly organic one. After moving back to Door County with his wife and two daughters, Trent was looking for a job that would allow him to completely immerse himself back into the culture and the community that was such an amazing part of his childhood. One day he got a call. A brief phone conversation with Jason Estes, owner of Sonny’s Pizzeria, about the brewing process and its requirements. This call led to a face-to-face meeting to...
Apr 13, 2023•31 min•Season 2Ep. 64
Did you know Hot Air Brewing was originally a Hallmark store? Katie took the old Hallmark store, with apartments located above the brewery, and turned it into her dream brewery. Katie Davidson wanted a place in her hometown where anyone and everyone could gather for a drink, so she created one. Hot Air Brewing in Creston, Iowa has become a popular brewery with 13 different beers on tap with various styles. Katie has been dedicated to supporting her hometown and growing the craft beer community i...
Mar 31, 2023•36 min•Season 2Ep. 63
Welcome to West Allis! Perspective Brewing is a new brewery that two brothers have always dreamed of becoming a reality. They went from being high school teachers to opening their own brewery in a suburb of Milwaukee. Perspective Brewing has become the place to be on Saturday mornings for soccer fans in the Milwaukee area and with a strong lineup of cocktail-inspired seltzers, this brewery is a place for everyone. Listen in as we talk to Dan, co-owner of Perspective Brewing, about their perspect...
Mar 09, 2023•48 min•Season 2Ep. 62
In Episode 059 we spend time with Joe Yeado, owner of Gathering Place Brewing Company in the Riverwest area of Milwaukee. Home to 4 other prominent Milwaukee breweries, with one literally just around the corner. Joe and his wife just purchased a small brewery located in another Milwaukee suburb call Wauwatosa (Tosa to the locals). And similar to the original brewery, this location is on a street with 4 other breweries. But that is where the similarities end. Both locations have their own vibe an...
Feb 24, 2023•47 min•Season 2Ep. 59
The Post Opening Interview with Nick. Welcome to the last episode in our Opening A Second Brewery Location series. We hope you have enjoyed the different episodes describing the different challenges each faced as they opened a 2 nd location during a global pandemic, in a different state, across town, in your existing brewery and finally todays episode…across the state. This last episode is actually 2 episodes. The first was our interview prior to their opening and the second was several months a...
Feb 24, 2023•27 min•Season 2Ep. 61
Welcome to the last episode in our Opening A Second Brewery Location series. We hope you have enjoyed the different episodes describing the different challenges each faced as they opened a 2 nd location during a global pandemic, in a different state, across town, in your existing brewery and finally todays episode…across the state. This last episode is actually 2 episodes. The first was our interview prior to their opening and the second was several months after they had opened. We wanted to fin...
Feb 23, 2023•37 min•Season 2Ep. 61
This brewery has been super lucky as it has grown in a Milwaukee Suburb. What started out as a house the brewer/owner and his family lived in later turned out to have been zoned as a brewery 100 plus years earlier when the house was built. This home brewer who found his passion for beer at a Friday Night Fish Fry at another Milwaukee brewery. Each Friday he would stop in for fish, ask a lot of questions and then spend the weekend brewing. The more he brewed the greater his passion for brewing gr...
Feb 09, 2023•45 min•Season 2Ep. 60
We have all become familiar with the beer passports that many states and regions have. The process is a lot like this, stop in a brewery, order a drink, get your book stamped and head off to the next location. It is a great way to see your state, visit breweries you might not have visited without the passport, have some fun and meet some interesting people. But what happens when the passport is much more than a tool to get people to stop in for a drink to get the stamp. What is people got much m...
Jan 13, 2023•48 min•Season 2Ep. 58
You might not be able to drown your sorrow at this episodes location, but you could sure soak them away, in beer! Yes, soak away your sorrows, or just about anything else. Beer, as many of you know, has for centuries been brewed not only for our drinking enjoyment, but for its medicinal properties. The Trappist monks of Belgium first began brewing their bock styled beers to sustain them during times of fasting. But, Is soaking in beer good for you? Sorry for the pun, but Hop into a beer bath for...
Dec 29, 2022•27 min•Season 2Ep. 57
As part of our series on breweries opening a second location, we have episodes with Mike Doble about opening a second location during an epidemic (episode 48) and recently we launched our episode with Morgan Halska and Ryan Bandy of Indeed Brewing as they share information about opening a 2 nd brewery in another state. In this episode we are talking to a brewery that opened a second brewery within their existing brewery. Sorry if I lost you there… It is more of a branding and product differentia...
Dec 15, 2022•44 min•Season 2Ep. 56
It started out as a conversation and has evolved into a three-part series of multiple location breweries. In episode 48 we discussed with Mike Doble of the Explorium Brewpub the challenges with opening a 2 nd brewery across town. Not only did Mike open a new brewery across town, but he did so during the covid shutdown. The podcast we are working on now is with a brewery that is in the process of opening a new brewery in a location across the state. And, in the episode you’re about to listen to w...
Nov 03, 2022•56 min•Season 2Ep. 55
The Taproom is a lot like their hives. From the outside it looks pretty laid back, but when you look inside there is a buzz of activity. Many breweries talk of community and buying local, but this brewery is different in so many ways. There are few that can say they have 2 thriving communities they serve. The one they live and work in, and the one that produces the honey they use to make their session meads. What started out 4 years ago with 10,000 honeybees has grown each year with care and lov...
Aug 25, 2022•49 min•Season 2Ep. 54
If his voice and his story sound vaguely familiar it is because he was our very first guest on the Market The Brew Podcast 52 episodes ago. Since then, he has grown both professionally and personally. One of the biggest changes came recently and the podcast notes show him with his new wife as they honeymooned on the Amalfi Coast of Italy. Great weather, picturesque views, amazing food and something he doesn’t make, yet, fine wine… During the first podcast we learned of their Beer Amnesty Week in...
Aug 04, 2022•23 min•Season 2Ep. 53
We have shared stories from many accomplished brewer’s whose journey started with a home brew kit they received as a gift. Many can still remember the first beer they brewed and like today’s guest, kept a journal of all the beers they have brewed since receiving that first kit. All have taken different but similar paths in their careers to get where they are today. Our guest is still at the beginning of his journey. Building big beers from his small, but growing home brewing system. From family ...
Jul 23, 2022•36 min•Season 2Ep. 52
This brewery is located in a county that until recently had been a dry county in central North Carolina. But in July 2008, voters decisively passed a referendum allowing beer, wine, and mixed beverage alcohol to be sold in the city for the first time in nearly sixty years. Almost 7 years later a schoolteacher and a Lowes manager who became friends, started to brew together and would eventually open the county’s first brewery EVER . When they first opened the goal was to use inexpensive Gildan t-...
Jul 07, 2022•45 min•Season 2Ep. 51
This brewery is located in a county that until recently had been a dry county in central North Carolina. But in July 2008, voters decisively passed a referendum allowing beer, wine, and mixed beverage alcohol to be sold in the city for the first time in nearly sixty years. Almost 7 years later a schoolteacher and a Lowes manager who became friends, started to brew together and would eventually open the county’s first brewery EVER . When they first opened the goal was to use inexpensive Gildan t-...
Jun 23, 2022•43 min•Season 2Ep. 51
Front Page Brewing Company opened its doors in beautiful, historic Downtown Bartow, FL in 2020. Founded by Johnnie and Bill Levin, Front Page was created to provide a gathering place for the local and greater communities to enjoy brewed on-site quality craft beer and socialize. After semi-retiring from corporate life, Johnnie was looking for something to take on in the next chapter of her life. As a long-time fan of craft beer and breweries, this was a perfect opportunity to explore. After compl...
Jun 09, 2022•35 min•Season 2Ep. 52
The Founders of Third Space Brewing, a thriving small business in their hometown, are Milwaukee natives with a passion for creating great beer. They first met at their third space–Camp Minikani, a summer camp located along the shores of Lake Amy Belle in Hubertus, Wisconsin. Andy Gehl, Co-founder and Director of Sales and Marketing, is a recovering attorney with a passion for craft beer. Andy does a great job heading up sales, marketing and community outreach for the brewery. Kevin Wright, Co-fo...
May 26, 2022•30 min•Season 2Ep. 49
In 2020 the USA Today rated Milwaukee as the 2 nd best beer scene in the US second to St Louis, MO. One of the breweries that helped Milwaukee make this list is The Explorium Brewpub. Mike Doble, like the beers he brews, is deep and complex on the inside and wrapped in a playful and unpretentious exterior. If you live in the Milwaukee area you are familiar with Mike as his name and his brewery are in the news quite often. As a self-proclaimed Type A personality, he has trouble sitting still. He ...
May 12, 2022•39 min•Season 2Ep. 48
You might notice this episode’s guest Christian Layke as he and his business partner Brett were the guests on our last podcast that posted on June 14, 2018. A lot has happened in the world since that last episode, and we have invited Christian back to talk about the past 4 years and to talk about their future. Listen in as Christian shares some exciting new news for the brewery with us.
Apr 28, 2022•42 min•Season 2Ep. 47
Having spent the past 20 years managing a foodservice that oversees large events at sports and entertainment venues across the country, Andrew learned that it's about more than just a baseball game or concert. It's about creating an overall exceptional customer experience. Andrew has taken this belief and combined it with his passion for craft beer to help breweries monitor their tasting rooms, increase their in-house revenues, and learn to differentiate as the craft beer industry soars past 9,0...
Apr 14, 2022•29 min•Season 2Ep. 46
Living in Milwaukee has led us to discovering some great beers and even better breweries. We wanted to find a way to share all of the places we have found with our family and friends, which led us to our Instagram page @TheKlevensBrewTour. This page has introduced us to incredible people in the craft beer community and we look forward to connecting with more interesting people through the Market the Brew podcast.
Mar 31, 2022•14 min•Season 2Ep. 45
