⚙️ Join the waitlist to get early access to George's 12 custom AI GPTs for YouTubers: https://georgeblackman.link/GPTwaitlist George's custom AI bots have been used to write 5000+ YouTube hooks. Today, he shows us how to use them to halve the time you spend scriptwriting, as well as a preview of his "retention predictor". Follow George:🌐 Website - https://georgeblackman.com/✉️ Newsletter - https://georgeblackman.com/write-on-time/🕊️ Twitter - https://twitter.com/GeorgeBlackman_Fol...
Jul 01, 2025•34 min
Gwilym shares the process he used to ideate several 1M+ video concepts for Oliur/Ultralinx. 📮 Get our weekly YouTube strategy advice: Gwilym: https://gwilym.substack.com Jamie: https://www.thecreatorstream.com George: https://georgeblackman.com/write-on-time
Jun 04, 2025•33 min•Season 3Ep. 6
We analyse three channels that are doing something unique on YouTube... James Hoffmann, Joseph Tsar, and United People's TV. Follow Jamie:🌐 Website - https://jamiewhiffen.co.uk/✉️ Newsletter - https://www.thecreatorstream.com/🕊️ Twitter - https://twitter.com/WhiffenYTFollow Gwilym:🌐 Website - https://gwilymsw.com/✉️ Newsletter - https://gwilym.substack.com/🕊️ Twitter - https://twitter.com/gwilymswFollow George:🌐 Website - https://georgeblackman.com/✉️ Newsletter...
Apr 05, 2025•39 min•Season 3Ep. 5
In this episode, we asked sponsorship coach Justin Moore to walk us step-by-step through the best way to get your first paid sponsorship as a creator.Justin has generated over $5M in brand partnerships for creators. He's also a good friend of the channel!🧲 Order Justin's new book Sponsor Magnet here: https://www.sponsormagnet.comFollow Justin:X: https://x.com/justinmooretfamInstagram: https://www.instagram.com/creatorwizardLinkedIn: https://www.linkedin.com/in/justinnmoore/ Follow Jamie:🌐 Webs...
Feb 13, 2025•54 min•Season 3Ep. 2
Which metrics should you focus on in your YouTube studio? How should you change your packaging based on the type of viewers you’re trying to reach? Who would survive the longest in a zombie apocalypse? To kick off 2025, we’re answering all this and more! Follow Jamie: 🌐 Website - https://jamiewhiffen.co.uk/ ✉️ Newsletter - https://www.thecreatorstream.com/ 🕊️ Twitter - https://twitter.com/WhiffenYT Follow Gwilym: 🌐 Website - https://gwilymsw.com/ ✉️ Newsletter - https://gwi...
Jan 10, 2025•39 min•Season 3Ep. 1
This week, George picks Gwilym and Jamie's brains on how to manage and grow a YouTube channel. ✉️ Subscribe to our newsletters for regular YouTube analysis: Jamie - https://www.thecreatorstream.com/ Gwilym - https://gwilym.substack.com/ George - https://georgeblackman.com/write-on-time/ Jamie: 🌐 Website - https://jamiewhiffen.co.uk/ 🕊️ Twitter - https://twitter.com/WhiffenYT Gwilym: 🌐 Website - https://gwilymsw.com/ 🕊️ Twitter - https://twitter.com/gwilymsw Georg...
Dec 03, 2024•32 min•Season 2Ep. 9
Having scripted 25,000,000 views worth of YouTube content for multi-million subscriber YouTubers, George breaks down the most important aspects of writing a YouTube script regardless of how much time you have. Follow Jamie: 🌐 Website - https://jamiewhiffen.co.uk/ ✉️ Newsletter - https://www.thecreatorstream.com/ 🕊️ Twitter - https://twitter.com/WhiffenYT Follow Gwilym: 🌐 Website - https://gwilymsw.com/ ✉️ Newsletter - https://gwilym.substack.com/ 🕊️ Twitter - https://t...
Nov 15, 2024•44 min•Season 2Ep. 7
Why do some thumbnails make videos go viral? How does psychology drive people to click? What is the process of actually making a killer thumbnail? Having collectively created thumbnails that have driven tens of millions of views, Jamie, Gwilym and George break it down so you can start creating better thumbnails right away. Follow Jamie: 🌐 Website - https://jamiewhiffen.co.uk/ ✉️ Newsletter - https://www.thecreatorstream.com/ 🕊️ Twitter - https://twitter.com/WhiffenYT Follow Gwilym...
Nov 15, 2024•46 min•Season 2Ep. 6
From building a YouTube channel at 12 to working with some of the biggest names in content creation, Jamie shares his journey and lessons in the creator economy. Hear about his early days on YouTube, his time as Ali Abdaal’s producer, and the insights he’s gained along the way that can help boost your own channel. Whether you’re just starting or looking to grow, Jamie’s story is packed with tips and strategies you won’t want to miss! Follow Jamie: 🌐 Website - https://jamiewhiffen.co.uk/ ✉️ ...
Oct 11, 2024•46 min•Season 2Ep. 3
Our experience of Vidsummit - recorded in Dallas, Texas! Follow Jamie: 🌐 Website - https://jamiewhiffen.co.uk/ ✉️ Newsletter - https://www.thecreatorstream.com/ 🕊️ Twitter - https://twitter.com/WhiffenYT Follow Gwilym: 🌐 Website - https://gwilymsw.com/ ✉️ Newsletter - https://gwilym.substack.com/ 🕊️ Twitter - https://twitter.com/gwilymsw Follow George: 🌐 Website - https://georgeblackman.com/ ✉️ Newsletter - https://georgeblackman.com/write-on-time/ 🕊️ Twit...
Sep 10, 2024•33 min•Season 2Ep. 7
We ranked every job you can have on YouTube... Follow Jamie: 🌐 Website - https://jamiewhiffen.co.uk/ ✉️ Newsletter - https://www.thecreatorstream.com/ 🕊️ Twitter - https://twitter.com/WhiffenYT Follow Gwilym: 🌐 Website - https://gwilymsw.com/ ✉️ Newsletter - https://gwilym.substack.com/ 🕊️ Twitter - https://twitter.com/gwilymsw Follow George: 🌐 Website - https://georgeblackman.com/ ✉️ Newsletter - https://georgeblackman.com/write-on-time/ 🕊️ Twitter - ht...
Aug 20, 2024•59 min•Season 2Ep. 3
We break down the simple YouTube strategy that helped create a viral series on the GrowVeg YouTube channel, and the simple strategy you can steal to create “urgency” in your packaging. Follow Jamie: 🌐 Website - https://jamiewhiffen.co.uk/ ✉️ Newsletter - https://www.thecreatorstream.com/ 🕊️ Twitter - https://twitter.com/WhiffenYT Follow Gwilym: 🌐 Website - https://gwilymsw.com/ ✉️ Newsletter - https://gwilym.substack.com/ 🕊️ Twitter - https://twitter.com/gwilymsw Fol...
Jul 16, 2024•32 min•Season 2Ep. 2
🧠 Get 20% off your 1of10 subscription ([https://1of10.com) using the code "MAKINGIT". In this video, we discuss three channels that caught our attention recently. Follow Jamie: 🌐 Website - https://jamiewhiffen.co.uk/ ✉️ Newsletter - https://www.thecreatorstream.com/ 🕊️ Twitter - https://twitter.com/WhiffenYT Follow Gwilym: 🌐 Website - https://gwilymsw.com/ ✉️ Newsletter - https://gwilym.substack.com/ 🕊️ Twitter - https://twitter.com/gwilymsw Follow George: 🌐 Websit...
Jul 01, 2024•33 min•Season 2Ep. 1
In this episode, we review our year-long podcast journey. Follow Jamie: 🌐 Website - https://jamiewhiffen.co.uk/ 🕊️ Twitter - https://twitter.com/WhiffenYT ✉️ Newsletter - https://www.thecreatorstream.com/ Follow Gwilym: 🌐 Website - https://gwilymsw.com/ ✉️ Newsletter - https://gwilym.substack.com/ 🕊️ Twitter - https://twitter.com/gwilymsw Follow George: 🌐 Website - https://georgeblackman.com/ 🕊️ Twitter - https://twitter.com/GeorgeBlackman_ ✉️ Newsletter - https://georgebl...
Jun 06, 2024•41 min•Season 1Ep. 18
🧠 Get 20% off your 1of10 subscription (https://1of10.com) using the code "MAKINGIT". George launched The YouTube Scriptwriter’s Playbook in January. 72 hours later, it had generated $74,423 in revenue (from an email list of only 2500). Today, we break down the biggest lessons from the launch, and the unexpected challenges that arose in the build-up to launch day. Follow Jamie: 🎥 YouTube - https://www.youtube.com/c/JamieWhiffen/featured 🌐 Website - https://jamiewhiffen.co.uk/ 🕊️ Twitter - htt...
May 17, 2024•39 min•Season 1Ep. 17
What's the best way to hire for your creator business? And if you're the one applying... how do you make a good impression? Follow Jamie: 🎥 YouTube - https://www.youtube.com/c/JamieWhiffen/featured 🌐 Website - https://jamiewhiffen.co.uk/ 🕊️ Twitter - https://twitter.com/WhiffenYT ✉️ Newsletter - https://www.thecreatorstream.com/ Follow Gwilym: 🌐 Website - https://gwilymsw.com 🕊️ Twitter - https://twitter.com/gwilymsw ✉️ Newsletter - https://gwilym.substack.com Follow George: 🌐 Website - ht...
May 13, 2024•40 min•Season 1Ep. 16
We've worked with a lot of YouTubers - these are the traits we see most often in the successful ones. Follow Jamie: 🎥 YouTube - https://www.youtube.com/c/JamieWhiffen/featured 🌐 Website - https://jamiewhiffen.co.uk/ 🕊️ Twitter - https://twitter.com/WhiffenYT ✉️ Newsletter - https://www.thecreatorstream.com/ Follow Gwilym: 🌐 Website - https://gwilymsw.com 🕊️ Twitter - https://twitter.com/gwilymsw ✉️ Newsletter - https://gwilym.substack.com Follow George: 🌐 Website - https://georgeblackman.c...
May 11, 2024•32 min•Season 1Ep. 15
George recently closed his $15k p/m scriptwriting agency after only 3 months. Today, Jamie and Gwilym quiz him about the harsh lessons he learned (and what creators should consider before embarking on any major new project.) Follow Jamie: 🎥 YouTube - https://www.youtube.com/c/JamieWhiffen/featured 🌐 Website - https://jamiewhiffen.co.uk/ 🕊️ Twitter - https://twitter.com/WhiffenYT ✉️ Newsletter - https://www.thecreatorstream.com/ Follow Gwilym: 🌐 Website - https://gwilymsw.com 🕊️ Twitter - ht...
Apr 30, 2024•37 min•Season 1Ep. 14
We analyse three of our favourite YouTube channels in recent weeks, asking - what's made them so successful? Follow Jamie: 🌐 Website - https://jamiewhiffen.co.uk/ 🕊️ Twitter - https://twitter.com/WhiffenYT ✉️ Newsletter - https://www.thecreatorstream.com Follow Gwilym: 🌐 Website - https://gwilymsw.com/ ✉️ Newsletter - https://gwilym.substack.com/ 🕊️ Twitter - https://twitter.com/gwilymsw Follow George: 🌐 Website - https://georgeblackman.com/ 🕊️ Twitter - https...
Apr 25, 2024•37 min•Season 1Ep. 13
We quiz George on what it was really like to write, market, and release his YouTube Scriptwriter's Playbook course. George's course: https://www.ytsp.co/ Follow Jamie: 🌐 Website - https://jamiewhiffen.co.uk/ 🕊️ Twitter - https://twitter.com/WhiffenYT ✉️ Newsletter - https://www.thecreatorstream.com Follow Gwilym: 🌐 Website - https://gwilymsw.com/ ✉️ Newsletter - https://gwilym.substack.com/ 🕊️ Twitter - https://twitter.com/gwilymsw Follow George: 🌐 Website - https:...
Apr 22, 2024•37 min•Season 1Ep. 12
In this episode we discuss whether marketing yourself as "The Writer Guy" or "The Thumbnail Girl" is actually a good idea when trying to grow a business. We also give our advice for anyone looking to land their first client. Follow Jamie: 🌐 Website - https://jamiewhiffen.co.uk/ 🕊️ Twitter - https://twitter.com/WhiffenYT ✉️ Newsletter - https://www.thecreatorstream.com Follow Gwilym: 🌐 Website - https://gwilymsw.com/ ✉️ Newsletter - https://gwilym.substack.com/ 🕊️ Twitter - https:/...
Apr 02, 2024•35 min•Season 1Ep. 11
In this episode, George gives a 3-month update on his YouTube scriptwriting course, covering the latest challenges and lessons learned. We also break down Alex Hormozi's recent book and course launch strategies. Follow Jamie: 🌐 Website - https://jamiewhiffen.co.uk/ 🕊️ Twitter - https://twitter.com/WhiffenYT ✉️ Newsletter - https://www.thecreatorstream.com Follow Gwilym: 🌐 Website - https://gwilymsw.com/ ✉️ Newsletter - https://gwilym.substack.com/ 🕊️ Twitter - https://twitter.com/gwilymsw Fo...
Mar 28, 2024•51 min•Season 1Ep. 10
George and Gwilym discuss how they got hired as scriptwriters for Ali Abdaal, and why it's so difficult to find good writers for YouTube channels. George also opens up about the difficulties he faced finding Ali's tone of voice, while Gwilym reveals the scriptwriting system he and Ali developed that created outlier videos with 5,000,000+ views. Follow Jamie: 🌐 Website - https://jamiewhiffen.co.uk/ 🕊️ Twitter - https://twitter.com/WhiffenYT ✉️ Newsletter - https://www.thecreatorstream.com Follo...
Mar 23, 2024•58 min•Season 1Ep. 9
In this episode we react to Zac Alsop's latest viral video. Follow Jamie: 🌐 Website - https://jamiewhiffen.co.uk/ 🕊️ Twitter - https://twitter.com/WhiffenYT ✉️ Newsletter - https://www.thecreatorstream.com Follow Gwilym: 🌐 Website - https://gwilymsw.com/ ✉️ Newsletter - https://gwilym.substack.com/ 🕊️ Twitter - https://twitter.com/gwilymsw Follow George: 🌐 Website - https://georgeblackman.com/ 🕊️ Twitter - https://twitter.com/GeorgeBlackman_ ✉️ Newsletter - https://georgeblackman.com/write...
Mar 07, 2024•37 min•Season 1Ep. 8
In this episode we talk about all things AI, and the potential threat it poses to YouTube creators. Follow Jamie: 🌐 Website - https://jamiewhiffen.co.uk/ 🕊️ Twitter - https://twitter.com/WhiffenYT ✉️ Newsletter - https://www.thecreatorstream.com Follow Gwilym: 🌐 Website - https://gwilymsw.com/ ✉️ Newsletter - https://gwilym.substack.com/ 🕊️ Twitter - https://twitter.com/gwilymsw Follow George: 🌐 Website - https://georgeblackman.com/ 🕊️ Twitter - https://twitter.com/GeorgeBlackman_ ✉️ Newsl...
Mar 01, 2024•44 min•Season 1Ep. 7
Sam Sulek recently took the internet by storm with his simple, minimally edited vlogs. So today we're asking: are YouTube vlogs back to stay? And if so, who should start one? Follow Jamie: 🌐 Website - https://jamiewhiffen.co.uk/ 🕊️ Twitter - https://twitter.com/WhiffenYT ✉️ Newsletter - https://www.thecreatorstream.com Follow Gwilym: 🌐 Website - https://gwilymsw.com/ ✉️ Newsletter - https://gwilym.substack.com/ 🕊️ Twitter - https://twitter.com/gwilymsw Follow George: 🌐 Website - https://geo...
Feb 23, 2024•31 min•Season 1Ep. 6
In this episode, Jamie and Gwilym have a candid discussion about working in the creator economy. Jamie opens up about the reality of his work schedule, often stretching up to 12-14 hours a day. We also talk about having a diversified income, and how to stay focused while juggling multiple tasks and responsibilities. Follow Jamie: 🌐 Website - https://jamiewhiffen.co.uk/ 🕊️ Twitter - https://twitter.com/WhiffenYT ✉️ Newsletter - https://www.thecreatorstream.com Follow Gwilym: 🌐 Website - https:...
Feb 17, 2024•37 min•Season 1Ep. 5
In this episode of Making It, Gwilym asks Jamie and George for advice on starting his creator economy newsletter. We cover the basics of starting and growing a newsletter, including content strategy, audience engagement, and which platform to use (Substack vs ConvertKit vs Beehiiv?). Jamie and George both share their insights from 1+ years of writing their own newsletters. 🚀 Sign up to our newsletters: Gwilym - https://gwilym.substack.com Jamie - https://www.thecreatorstream.com/ George - https...
Jan 24, 2024•32 min•Season 1Ep. 4
In this episode we discuss how to outsource your YouTube editing, scripting, and thumbnail design. Who should you hire first? How much should you pay? Where to find the best people? And how do you get the most out of your team? And if you’re a YouTube freelancer, we also give tips on how to get clients. Follow Jamie: 🌐 Website - https://jamiewhiffen.co.uk/ 🕊️ Twitter - https://twitter.com/WhiffenYT ✉️ Newsletter - https://www.thecreatorstream.com Follow Gwilym: 🌐 Website - https://gwilymsw.co...
Jan 17, 2024•43 min•Season 1Ep. 3
George recently earned an amazing $6,000 in only three days by pre-launching his YouTube scriptwriting course… with only 900 subscribers on his newsletter. In this episode we’ll break down George's strategy, how he started writing a course in the first place, and give advice on monetising your audience as a creator. Follow Jamie - https://jamiewhiffen.co.uk/ Follow Gwilym - https://gwilymsw.com Follow George - https://georgeblackman.com/...
Jan 02, 2024•41 min•Season 1Ep. 2
