Making Creativity Pay - podcast cover

Making Creativity Pay

Welcome to ‘Making Creativity Pay’, this isn’t a podcast about making millions, more about speaking to people in creative industries whether that’s music, literature, art or anything that relies on creativity about how that ties in with making a living from it. The aim is not about selling out any creative endeavour but to ensure that there is at least some way to pay the bills and keep the lights on, money can be seen to be a vulgar part of the process but getting fairly paid for the time, effort and expertise you put in to something shouldn't be a bad thing.
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Episodes

Poetry and Matrimony at the Fringe

"I've even been promoting on LinkedIn" - This episode I spoke to Lisa O'Hare about her Poetry/Spoken Word Show " Do you Remember The First Rhyme " and JJ Pyle about her show " How to Find a Husband in 37 Years or Longer " We talk about Lisa being a first time performer after attending the Fringe for decades, JJ's X-Rated graffiti, being kicked out of Edinburgh's coffee shops and more. Tickets: Do you Remember the First Rhyme: https://tickets.edfringe.com/whats-on/do-you-remember-the-first-rhyme ...

Aug 10, 202310 minSeason 1Ep. 26

Wrestling with The Champ - Damien St John

Finally the Fringe can start - The Champ is in Town! This episode was with Damien St John half of the Sports Podcast Awards 2023 Nominated Podcast - Wrestling with The Champ We talk about moving from an audio podcast to real life performances, comedy writing and developing characters as well as how to do a good bucket speech at the Free Fringe and the advantage of being able to flyer in character. The show is at 17:00 on 5th-11th August at Burrito ‘n’ Shake Website: http://www.wrestlingwiththech...

Aug 05, 202343 minSeason 1Ep. 25

Cowboys and Lesbians - Producer Eleanor Birdsall-Smith

Eleanor Birdsall-Smith is our latest guest on the podcast. She is the Producer of ‘Cowboys and Lesbians’ which is on at the Pleasance 10 Dome from 2-27th August. We talk about venue selection, coming to the Fringe for the first time, having a more considered flyering approach and the importance of social media in trying to promote the play to a young audience. Tickets: https://tickets.edfringe.com/whats-on/cowboys-and-lesbians Twitter: https://twitter.com/CowboysPlay Interviews/Reviews and more:...

Aug 04, 20237 minSeason 1Ep. 24

Best Man and Attendants at the Fringe

“At no point in the last six months have I been relaxed. At no point has there been a lull where I haven't thought, oh, I should be doing something” . This episode we hear from Mikey Fleming co-writer of ‘Best Man’, the focus on getting things right, an aversion to flyering and lots more and we also hear from the cast of Attendants on their thoughts about the Fringe. Best Man is on every day (except 14th) at 2:50pm in UnderBelly George Square. tickets: http://tiny.cc/Best-Man Twitter: https://tw...

Aug 04, 20239 minSeason 1Ep. 23

Lisa Pizek - Too Big for Her Britches

Lisa's show 'Too Big for Her Britches' is on now at the Edinburgh Fringe: "A hilarious and heart-breaking dark comedy driven by 20 characters and 11 original songs, in which the heroine, Luna, endeavours to disentangle herself from bad decisions and an overbearing, narcissistic mother." We spoke about what she's looking forward to about performing at the Fringe and thoughts around promoting and marketing the show from flyering to social media. Show Details: https://www.infinitedesignhouse.com/li...

Aug 03, 202316 minSeason 1Ep. 22

Storytelling PR at Edinburgh Fringe

“It’s easy to drop your guard in the ethical soup that is the Fringe” - In this episode we talk to Miriam Attwood of Storytelling PR. Storytelling PR team provide publicity, consultancy and advocacy for culture and activism related artists. We talk about what having an activism and representation focused PR company means, Miriam’s extensive experience of the Edinburgh Fringe including running PR for Summerhall one of the venues at Edinburgh, and some thoughts on what those without PR representat...

Jul 30, 202337 minSeason 1Ep. 21

Meat Cute - 3 Years to get to the Fringe

3 Years in the making: Bibi Lucille and Anastasia Bunce about the show Meat Cute that’s playing at the Edinburgh Fringe this August. We talk about the development to get to this stage, some dubious methods of marketing the show and plans for promotion over the month. We talk flyers, Instagram, Daily promotion and lots more. Links: Tickets: https://tickets.edfringe.com/whats-on/meat-cute Twitter MeatCute: https://twitter.com/meatcutetheplay Bibi Lucille: https://twitter.com/bibi_lucille Anastasia...

Jul 27, 202320 minSeason 1Ep. 20

Camden Fringe: 1 Month 300+ Shows

"Not everyone leaves London in August" - Although there's lots of noise made about the Edinburgh Fringe, London also has a major festival of its own with over 300 different acts performing from 31st July to the 27th August in Camden and beyond. In this episode we’ll be speaking to Zena and Michelle founders of the Camden Fringe. We talk about how the Camden Fringe came about, how it differs to the Edinburgh Fringe and have loads of advice for anyone looking to put on a show at a festival. We’ll ...

Jul 22, 202319 minSeason 1Ep. 19

Steph Aritone: Excelf-Esteem

"Everything is data to me and everything is fascinating"- Steph talks about her new show Excelf-esteem which uses the data she finds all around her to drive her comedy. We talk about the economics of running a show at the Edinburgh Fringe, promotion through social media, flyering and even using Near Field Communications to get the message out there. We also cover her tactics for working with audiences at a Pay What You Can show, working on a "coward's hour" and also her evening compilation show ...

Jul 18, 202318 minSeason 1Ep. 18

Juliette Burton - No Brainer

" for me activism comes first " - this episode we talk to Comedian and Writer Juliette Burton about her Edinburgh Fringe show ' No Brainer ' how she uses both the 'old-school' techniques of radio and flyering as well as online methods to draw an audience. Juliette talks about the importance of being part of a bigger team or family at the Fringe and how she aims for her shows to drive action as well as entertain. We discuss why Juliette's performing at the fringe for 10 days rather than the full ...

Jul 10, 202330 minSeason 1Ep. 17

AI Podcasting and Video Becky Lamb-Pritchard

Ahead of Podcast Show London on 24th/25th May, we’re running a series of short daily podcasts with a variety of people in the podcast industry. This episode is with Becky Lamb-Pritchard - Head of Marketing at Distorted We talk about what Becky’s looking forward to most at the Podcast Show, the rise of video podcasting, its importance in podcast discovery and discuss how Distorted’s AI created podcast ‘Synthetic Stories’ was put together and what it could mean for content creation. You can find B...

May 24, 202314 minSeason 1Ep. 16

Mark Asquith - Podcast Hosting

Ahead of Podcast Show London on 24th/25th May, we’re running a series of short daily podcasts with a variety of people in the podcast industry. This episode is with Mark Asquith - Co-Founder of Podcast Hosting service Captivate We talk about what he’s looking forward to most at the Podcast Show, why he sees Anchor (now Spotify for Podcasters) as not necessarily a bad thing for the podcast industry and about his talk at the Podcast Show on how branding can help with the growth of your podcast. Yo...

May 22, 202312 minSeason 1Ep. 16

Megan Hayward - Podcast Producer

Ahead of Podcast Show London on 24th/25th May, we’re running a series of short daily podcasts with a variety of people in the podcast industry. Today’s episode is with Megan Hayward - Podcast Producer at editaudio We talk about what encouraged Megan to pursue a career in podcasting, her work as a podcast producer and how she finds working as part of a team that’s based on both sides of the Atlantic. We also discuss the impact of AI in podcast production and what talks she’s looking forward to se...

May 19, 202317 minSeason 1Ep. 15

Comedy Producer - Gina Lyons

This episode is with Comedy producer Gina Lyons - this was a great chat encompassing the varied aspects of Gina’s career to date, from getting in to the industry via a reality TV show (Get Me A Producer), working with a huge range of comedians on live shows including Kate Barron and Adam Rowe and scripted series across all areas from Network TV to Online (In My Skin/Breeders/Dreaming Whilst Black). We talk about working with writers developing ideas at various stages of the process from creation...

Apr 23, 202333 minSeason 1Ep. 14

Sean Adams - Drowned in Sound

This episode is with Sean Adams, Founder of Music Website and Label Drowned in Sound. We talk about the relaunch of Drowned in Sound as a music label, what a label can offer an artist that they wouldn’t get with a DIY approach, the importance of Social Media in promoting artists and matching the right channels for the artist and their audience. We also talk about the newly launched Drowned In Sound podcast where Sean talks to artists and experts in a range of fields from TikTok to AI and lots mo...

Apr 04, 202339 minSeason 1Ep. 13

Dr Hayleigh Bosher - Copyright in Music

Our guest is Dr Hayleigh Bosher - Senior Lecturer in Intellectual Property Law at Brunel University. We discuss how musicians can educate themselves around copyright and getting paid when their music is used, the #BrokenRecord campaign for better pay for performers and composers, along with some examples of copyright such as Louis Theroux and Jiggle Jiggle and David Guetta creating an AI Eminem. We also talk about her podcast 'Whose Song is it Anyway' the first two seasons which were co-hosted w...

Feb 28, 202337 minSeason 1Ep. 12

Chapters in Podcasts - It's a clip show!

Chapters and Chapter art are a great way of adding extra context to a podcast or direct listeners to a specific part and what better way to show that with some clips from previous guests on Making Creativity Pay. I know it's a huge ask of someone's time to listen to an hour long podcast of someone they've not listened to before and that can put someone off before they've even started. Good chapters and show notes can help encourage someone to take a leap of faith. These chapters are quick snippe...

Feb 13, 202315 minSeason 1Ep. 11

James Cridland - Making Money From Podcasting

This episodes guest is James Cridland , James is Editor of Podnews , a daily Podcast and Newsletter about the world of Podcasting. In the episode we talk about a range of subjects around podcasting and monetisation including: Ads Sponsorship Subscriptions - Apple / Spotify / Patreon How to ask for money - e.g., Buy Me a Coffee and how countries differ in terms of the culture of asking for money for your creative work Value4Value Microtransactions in Podcasting including the Fountain App Podcasti...

Jan 24, 202335 minSeason 1Ep. 10

Suchandrika Chakrabarti - I miss Amy Winehouse

This episode is with Suchandrika Chakrabarti talking about her 2022 Edinburgh Fringe show 'I miss Amy Winehouse', selecting a venue, promoting it on TikTok and flyering by the bins. We talk about having a show with a mixed ticketed/pay what you want model, traditional vs. online marketing and the process of doing it all again for 2023 along with the differences between in person and Zoom shows as she will be doing for the upcoming Access festival . Suchandrika performed at Paradise Green, and th...

Dec 28, 202239 minSeason 1Ep. 9

Joz Norris, Cerys Bradley and Stu Goldsmith Edinburgh Fringe Insights

In this episode I speak to 3 performers about their experiences at the 2022 Edinburgh Fringe. We discuss a wide range of areas around performing at the Fringe such as: Length of run - is doing the whole month some heroic effort that is in itself part of the attraction of doing a run in Edinburgh Pricing - Pay what you want vs. ticketed, does having a minimum price set by the venue Promotion - Where do Twitter/TikTok fit in compared to traditional flyering and building an audience through word of...

Dec 12, 20221 hr 10 minSeason 1Ep. 8

Cerys Bradley - Edinburgh Fringe Q&A

In this episode Cerys Bradley talks about their show 'Sportsperson' which is on daily at the Edinburgh Fringe during August. Cerys talks about selecting a venue, pricing and large amounts of flyering as well as recommend shows to see at the Fringe. Cerys' show is on each day at 4.40 in the Wee room at Gilded Balloon Teviot and Cerys can be found on Twitter @hashtagcerys or at CerysBradley.com...

Aug 12, 202211 minSeason 1Ep. 6

Edinburgh Fringe - Stu Goldsmith

The Edinburgh Fringe is the perfect example of where Art and Commerce mix, it's a reflection of real life from the idealists who just want to make things better to those who see it as a great opportunity to make a few quid (usually everyone apart from the performers themselves). Our guest on this episode is Stu Goldsmith, host of the Comedian's Comedian podcast. Stu has been going to the Fringe for the last 28 years, even when it was cancelled during the pandemic! I talk to Stu about his experie...

Jul 20, 202245 minSeason 1Ep. 5

Sophie Cross - Freelancer Magazine

Sophie is editor and founder of Freelancer Magazine which she started in 2021 via a kickstarter campaign . We talk about the issues of setting up a physical print magazine in a digital age, her background in Marketing, developing a newsletter , building an online and real world community around freelancing as well as her online courses for Marketing and LinkedIn . Sophie can be found on Twitter , Instagram and at LinkedIn ....

Feb 04, 202244 minSeason 1Ep. 4

Mark Steadman of Podcode - Podcasting and Building Online Communities

Mark Steadman is founder of Podcode.co and helps podcasters develop, produce and promote their podcasts. Mark has been involved in podcasting since it's inception and we talk about a range of areas in the industry such as: Building momentum for your podcast The future of podcasts: The open ecosystem of RSS vs. the walled garden approach of Spotify Building an online community Building and selling a podcasting company: Sale of Podiant to Castos Payment propositions for online content: Pay what yo...

Jan 29, 20221 hr 8 minSeason 1Ep. 3

Matt Curtis of Pellicle - Beer Writing and Photography

Making creativity pay is a podcast discussing how those in creative industries look to monetise their work, not to sell out their craft but to be able to afford to keep going. In this episode I talked to Matt Curtis, co-founder of Pellicle a magazine and podcast devoted to exploring beer, wine, cider, food and travel and the joy found within these cultures. We discuss how Matt got into Beer writing, the 'pay what you want' ethos behind Pellicle, the state of the brewing industry, their expansion...

Jan 19, 20221 hr 1 minSeason 1Ep. 2

Stuart Goldsmith - Comedian's Comedian

In this episode I spoke to Comedian and Podcaster Stuart Goldsmith. We discuss how he got started in podcasting almost a decade ago, his thoughts on different business models such as donations, subscriptions and advertisements as well as being a 'solopreneur' and how his comedy and podcast selves interact. You can find Stuart at Comedian's Comedian.com on Twitter @comcompod and numerous other places ....

Jul 19, 202142 minSeason 1Ep. 1
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