The Magic of Authentic Marketing: with TV magician Ben Hanlin In this episode, I, Wendy Harris , am talking to magician, comedian, TV presenter and now marketing agency owner, Ben Hanlin to discuss authenticity in marketing. Ben discusses how he transitioned from performing arts to co-founding a digital marketing agency during the pandemic. His unique selling point is his authenticity, which he brings into the agency's mission to create engaging content and be 'client obsessed'. We discuss effec...
Dec 08, 2023•27 min•Ep. 118
Got your unique offering nailed? How important is it for businesses to have a unique selling proposition (USP)? In the world of business, standing out from the competition is crucial. But what truly sets you apart? In the latest episode of the Making Conversations Count podcast, business communication coach and sales trainer Wendy Harris delves into the concept of unique offerings and how they can make all the difference. She's joined by guest David Christian from Clearsight Strategies, and they...
Oct 26, 2023•23 min•Ep. 117
Sales process mastery and approaching your outbound correctly Welcome back to another episode of "Making Conversations Count" and in this episode, host Wendy Harris is going solo, bringing you a masterclass in sales process! We're going to learn the importance of having a strategy and approach, and how it can significantly impact your sales. Tools for managing your sales process Wendy runs through the various different tools and platforms for the many tasks involved within the sales process. She...
Sep 28, 2023•36 min•Ep. 116
Offering the right messaging to our would-be customers In this episode, host Wendy Harris is joined by long time networking pal Jane Pallister . Jane will be sharing her expertise and experiences in sales and marketing and will take us on a journey through her 23 years of business experience, from her early days in radio to her successful career as a sales consultant. "Having that knowledge of the other person, the potential customer, means we can start matching our products and services with th...
Aug 24, 2023•35 min•Ep. 115
Building successful business relationships: the importance of shared values and identifying your niche In this episode, host Wendy Harris is joined by her guest and friend, Jenny Procter of Bondfield Marketing . They discuss the challenges of navigating jargon in the sales and marketing industry, emphasising the importance of leading with shared values and prioritising people in business interactions and the significance of targeting ideal clients and the value of in-person connections. Listen i...
Jul 27, 2023•29 min•Ep. 114
How to Use Your Business Numbers to Achieve Success "Do you know your numbers? Do you know what a customer costs? Do you know what it costs to get a customer? Do you know what you make from a customer? What's the end cost? How much new business do you want or need? How much capacity have you got? If you know how much money you need to make and how much it will cost you, you'll also need to know how much time you're going to need to dedicate to that." - Wendy Harris, Making Conversations Count - ...
Jun 29, 2023•13 min•Ep. 113
Are you tired of feeling overwhelmed and bogged down by the complexities of running your business? "You shouldn't be there to have to prop up your business every minute of the day. The business should be designed and structured so that it's propping up you most of the time." - Pete Mohr, Making Conversations Count - May 2023 In an area with expensive internet? Here's a lower bandwidth version for you Are you an entrepreneur who wants to maximise profits and gain more freedom in your business? Im...
May 26, 2023•40 min•Ep. 112
If you're feeling frustrated and overwhelmed by the lack of progress despite your organisation's persistent efforts to embrace sustainable transformations, then you're not alone! "How do you eat the elephant? One bite at a time. You need to take steps in the right direction consistently over time." - Ian Williams, Making Conversations Count - April 2023 In an area with expensive internet? Here's a lower bandwidth version for you When Ian Williams first encountered the need for sustainability, li...
Apr 20, 2023•50 min•Ep. 111
Are you being realistic in your expected results? Are you headed for depression or progression? "I just want to let you know, most likely you will never accomplish what we have in the podcast industry, because we are the 1% of the 1% of the 1% of the 1% of the 1%. " - Kevin Palmieri, Making Conversations Count - March 2023 In an area with expensive internet? Here's a lower bandwidth version for you Let's talk about applying 'next level' thinking to figure out how we can escape depression and enj...
Mar 23, 2023•46 min•Ep. 110
LinkedIn is a team sport. Do you have the right players on your team? "You go further and faster, the more you work together. And so that's the thing that companies especially need to focus on is, the more people you can get involved - and I don't mean - just go and dump everyone in the deep end and say, you know, we did two hours of training, you're on your own now. Good luck!" - Michelle J Raymond, Making Conversations Count - February 2023 In an area with expensive internet? Here's a lower ba...
Feb 16, 2023•54 min•Ep. 109
Are you willing to stay S.T.I.L.L. and get focused on your money "So setting your sights is important, right? And again, most people are just reactionary. They are not asking those questions of themselves. Cuz that means you have to like, turn off the TV and sit with it, right? " - Brandon Neely, Making Conversations Count - January 2023 In an area with expensive internet? Here's a lower bandwidth version for you Getting S.T.I.L.L. and clear with what you want to do with your money! Ahh, financi...
Jan 19, 2023•39 min•Ep. 108
We're seriously on brand with this one. It's all about carrying on the conversation... "It can be a bit of a challenge because your whole sense of identity is being challenged, but what you're opening yourself up to is a whole world of possibility that you would otherwise just not have any awareness of... " - Rob Begg, Carrying on the Conversation - December 2022 In an area with expensive internet? Here's a lower bandwidth version for you Mastering the mindset, going for GOLD and revisiting the ...
Dec 29, 2022•29 min•Ep. 107
Do you know the business rules game? "There's three parts of every business and if you fail in any one of the three, you're going to be out of business. One of them is the fulfillment part. You have to deliver, produce whatever it is you're selling. And your ability to do that will dictate whether you stay in business. So that's why one of the eight unbreakable rules is your business plan. What is it going to take to attract customers, sell the customers and then provide what it is you have agre...
Dec 08, 2022•33 min•Ep. 106
Carrying On The Conversation about outbound sales calls done correctly that Wendy had with John Barrows Are you struggling to get your outbound sales calls done correctly? We hope you managed to catch the most recent episode of "Making Conversations Count" in which Wendy spoke with John Barrows all about getting your outbound calls done. And done right? In this bonus episode, Wendy and Neal discuss takeaways from the recent episode. If you haven't yet heard it, drop everything, and click the epi...
Nov 24, 2022•10 min
During your sales calls, are you giving it the hard sell? Stop! "I hear a lot of sales influencers kind of talking about, oh, just have a conversation and don't use tactic. You don't need to use a tactic. I wish that, Wendy, I could call you and you would just pick up the phone because you figured, oh, who's going to call me today?" John Barrows, Making Conversations Count - November 2022 In an area with expensive internet? Here's a lower bandwidth version for you Here's a written to be read tra...
Nov 17, 2022•49 min•Ep. 105
Carrying On The Conversation about getting attention that Wendy had with Lux Narayan Are you struggling to keep up with the chat in your live streams? We hope you managed to catch the most recent episode of "Making Conversations Count" in which Wendy spoke with Lux Narayan all about getting on top of the conversations in a live stream! In this bonus episode, Wendy and Neal discuss takeaways from the recent episode. If you haven't yet heard it, drop everything, and click the episode link above to...
Oct 30, 2022•8 min
Are you giving your live chat the correct structure? "So our plan is we change these live streams from a current scenario where 95% of the people are ignored to one where 95% of the people will be included. Where if someone has an answer to how are you feeling today? That answer is not going to be lost among 998 other people chatting the same thing." Lux Narayan, Making Conversations Count - October 2022 In an area with expensive internet? Here's a lower bandwidth version for you Here's a writte...
Oct 27, 2022•46 min•Ep. 104
Carrying On The Conversation about getting attention that Wendy had with John Follis So what's your platform? What's your content poison? 10 seconds? 20 seconds?... We hope you managed to catch the most recent episode of "Making Conversations Count" in which Wendy spoke with John Follis all about getting attention for your brand! In this bonus episode, Wendy and Neal discuss takeaways from the recent episode. If you haven't yet heard it, drop everything, and click the episode link above to liste...
Oct 09, 2022•8 min
Is your stuff getting attention that it deserves? "What it does is it forces businesses to realize that people's attention span is very short. They probably are not going to listen or watch to a 30 minutes podcast, but they will listen to and watch a 30 second video." John Follis, Making Conversations Count - October 2022 Psst! Click if you want to read a transcript version of the episode Is your stuff getting the attention that you know it deserves? When you post a video, does it get views? Whe...
Oct 06, 2022•46 min
Is your stuff getting attention that it deserves? "What it does is it forces businesses to realize that people's attention span is very short. They probably are not going to listen or watch to a 30 minutes podcast, but they will listen to and watch a 30 second video." John Follis, Making Conversations Count - October 2022 Psst! Click if you want to read a transcript of the episode! Is your stuff getting the attention that you know it deserves? When you post a video, does it get views? When you p...
Oct 06, 2022•46 min•Ep. 103
Episode 103 is all about the thing we all crave - attention! John Follis will be chatting with us all about getting the brand messaging out there, to the right people, in the right place and in the right duration! Bit like my four R formula ... Catch the brand new episode on Thursday. Make sure you're following the podcast in your favourite player (we recommend Apple Podcasts ) so you never miss an episode. "Making Conversations Count" is a podcast from Making Conversations Count founder and tel...
Oct 05, 2022•47 sec
Carrying On The Conversation about creating business opportunities that Wendy had with Jonathan and Renee Have you held a lounge meeting with the kids and brainstormed some business opportunities yet? We hope you managed to catch the most recent episode of "Making Conversations Count" in which Wendy spoke with Jonathan and Renee and that you've had some inspiration for a new business venture? In this bonus episode, Wendy and Neal discuss takeaways from the recent episode. If you haven't yet hear...
Oct 02, 2022•7 min
Thinking of starting a business? Why not drag the family in on it! "He (our son) pivoted out of our business pretty early on, I mean, still helps us, but he quickly found out that he could climb the ranks as far as making money." Jonathan and Renee Harris, Making Conversations Count - September 2022 Sometimes life throws you lemons. But imagine how much easier life could be if you had an entire squad of family members on staff to help you squeeze them?! If you've always thought about starting yo...
Sep 29, 2022•45 min•Ep. 102
Thinking of starting a business? Why not drag the family in on it! "He (our son) pivoted out of our business pretty early on, I mean, still helps us, but he quickly found out that he could climb the ranks as far as making money." Jonathan and Renee Harris, Making Conversations Count - September 2022 Sometimes life throws you lemons. But imagine how much easier life could be if you had an entire squad of family members on staff to help you squeeze them?! If you've always thought about starting yo...
Sep 29, 2022•45 min
Our 102nd episode is bringing something for the family... Jonathan and Renee Harris are teaching us how we can grow a business involving the whole family! Catch the brand new episode on Thursday. Make sure you're following the podcast in your favourite player (we recommend Apple Podcasts ) so you never miss an episode. "Making Conversations Count" is a podcast from Making Conversations Count founder and telemarketing trainer Wendy Harris . Missed our previous episodes? You can catch up with any ...
Sep 28, 2022•46 sec
We've been Making Conversations Count for more than 100 episodes Have you gone back and listened to all the actionable 'how to's? We're celebrating more than 100 episodes of this award-nominated podcast. In case you didn't know, the podcast is all about having real honest conversations with business leaders and entrepreneurs. And it's also celebrating the art of effective communication. As a highly experienced telemarketing trainer and outbound sales training coach, Wendy Harris is here for you ...
Sep 27, 2022•1 min
Carrying On The Conversation about wealth management solutions that Wendy had with Larry Sprung By now, we're hoping you've done your sums and sorted out a meeting with a financial advisor? We hope you managed to catch the most recent episode of "Making Conversations Count" in which Wendy spoke with Larry Sprung (wealth management expert) and that you've realised it might be time to get planning for that unknown future? In this bonus episode, Wendy and Neal discuss takeaways from the recent epis...
Sep 25, 2022•6 min
Know someone who needs to get their financial affairs in order? Share this with them. "And the reality is there is no adviser, there's no investment professional out there that has this magic bullet or magic formula that's going to get you significantly greater returns than everybody else over a long period of time." Psst! Prefer to read than listen? Here's the transcript for you . Larry Sprung, Making Conversations Count - September 2022 When it comes to loved ones, they should be treated like ...
Sep 22, 2022•49 min•Ep. 101
Know someone who needs to get their financial affairs in order? Share this with them. "And the reality is there is no adviser, there's no investment professional out there that has this magic bullet or magic formula that's going to get you significantly greater returns than everybody else over a long period of time." Larry Sprung, Making Conversations Count - September 2022 When it comes to loved ones, they should be treated like family by all Just because you're handling money matters, it doesn...
Sep 22, 2022•49 min
Another actionable pillar episode of Making Conversations Count this week for our 101st full episode. Wendy will be chatting with Larry Sprung all about how to get yourself ready for those later years. This is literally like a free hour consult with one of the world's most respected financial planners. Catch the brand new episode on Thursday. Make sure you're following the podcast in your favourite player (we recommend Apple Podcasts ) so you never miss an episode. "Making Conversations Count" i...
Sep 20, 2022•54 sec