How do I do continuous discovery for a new product, pre-PMF?

How to apply continuous discovery techniques to a nascent, early stage product that doesn't yet have product-market fit.

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Links & resources mentioned

Related episodes

• #44 Teresa Torres: Habits for clear thinking and better product bets

• #31 Marty Cagan: Empowering product teams to do the best work of their lives

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People & orgs

• Teresa Torres

• Ash Maurya

• Jeff Patton

• Marty Cagan

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Books

• Continuous Discovery Habits, by Teresa Torres

• INSPIRED, by Marty Cagan

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Other resources:

• Andrew's original Twitter thread

• Opportunity Solution Trees - Teresa Torres

• Jeff Patton - Story Mapping

• Lean(er) Canvas - Ash Maurya

• Jobs to Be Done (JTBD)