#01: Jeff Sheldon on launching a successful Kickstarter product

Gather is a modular home for your essentials, thoughtfully designed to help you cut through the clutter. I’d hazard a guess that 99% of our readers work at a desk and that most those will probably be as untidy as mine. Designer Jeff Sheldon, founder of Ugmonk, felt there was a need to a more customisable and attractive solution. So he created Gather, a beautifully designed minimal organizer, a place to bring all your essentials together. His Kickstarter campaign was fully funded within 24hours. I wanted to find out how Jeff managed to pull this off and why this product turned into a popular hit. Header over to our website for the full transcript - https://www.madebyfolk.com/listen/gather/