Offense vs Defense: How GREATS is doubling down on high-touch digital
Jun 25, 2020•28 min
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Episode description
#154. In our latest episode of Offense vs Defense we talk with Ryan Babenzien, CEO of GREATS, which makes timeless sneakers for men and women. We discussed how the brand is doubling down on digital at the expense of wholesale and retail and where it goes from here in this new world.
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