Local SEO & Digital Marketing Podcast - podcast cover

Local SEO & Digital Marketing Podcast

John Sukowatywww.a1contetservices.com
Use these tips to keep your small business relevant against competition. Learn about local SEO, digital marketing, social media tips, email newsletters, website development, user interface tips, Google Business Profiles and so much more. My podcast is for the small business owner that wants to learn ways they can thrive in the digital world we all live in today! Stay tuned and let's chat!
Last refreshed:
Follow this podcast in the Metacast mobile app to refresh it and see new episodes.
Download Metacast podcast app
Podcasts are better in Metacast mobile app
Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more

Episodes

7 Best Ways You Can Market Your Small Business Online

-> Review on Spotify <- In this episode, I talk a little more in depth about the ways that you can market your small business online. Social media marketing, word of mouth marketing and even search engine marketing are all parts of the puzzle we try to fit together when getting our message out to a target audience. Thanks for listening, LET'S GO!! Website: https://www.a1contentservices.com Twitter: https://www.twitter.com/a1content - continue the conversation with #a1content Instagram: htt...

Mar 04, 202328 minSeason 4Ep. 13

5 Reasons Why Your Small Business Needs a DIGITAL MARKETING MANAGER

=> Review the podcast <= A digital marketing strategy for small businesses can be a lot to hold on to when you are running a small business. Doing just a few things is way better than doing NONE of the digital marketing things you should be doing. However, running on all cylinders and growing your business by making sure you are not missing any of the 5 things I talk about today, is the main reason you need a digital marketing manager. Thanks for listening. LET'S GO!! Website: https://www....

Feb 25, 202317 minSeason 4Ep. 12

Instagram Hashtags Tips For Your Small Business

Do you have a small business on Instagram ? The content might not be easy to come up with, but these Instagram hashtag tips can help you form a digital marketing strategy to get more reach. You small business should build trust in the local area and many others are using the social platform to get that reach and to boost local awareness, trust, and get new customer. Thanks for listening! LET'S GO!! Website: https://www.a1contentservices.com Twitter: https://www.twitter.com/a1content - continue t...

Feb 19, 202321 minSeason 4Ep. 11

Google Update: Best Practices for SEO Links in Your Content

Google released an update about how to format links for SEO and I talk about it in this quick Google Search Rank update episode. LET'S GO! Thanks for listening! Document for reference: SEO Link Best Practices Website: https://www.a1contentservices.com Twitter: https://www.twitter.com/a1content - continue the conversation with #a1content Instagram: https://www.instagram.com/a1contentservices TikTok: https://www.tiktok.com/@a1content #smallbusiness #digitalmarketinghelp #googleseo #searchengineran...

Feb 17, 202314 minSeason 4Ep. 10

Common Questions About Google Ads From Small Business Clients

Website: https://www.a1contentservices.com Google Ads can be a bit daunting the first time you get into it. Questions about the process and how it will work for you are common. Today, I cover 5 common questions about Google Ads from small business clients that I work with. If you are a small business owner, these might seem simple, but they are relevant to you spending money for the best return. LET'S GO! Thanks for listening! Twitter: https://www.twitter.com/a1content - continue the conversatio...

Feb 11, 202317 minSeason 4Ep. 9

How YouTube Can Help Your Small Business Get Local Customers in 2023

Website: https://www.a1contentservices.com Getting customers to your website from YouTube does not have to be hard. Your small business can upload videos with clear call to action for viewers and before you know it, viewers are turned into customers on your website. Today I break down the ways that you can drive traffic from a YouTube channel to your small business website for FREE and for minimum monthly investment. LET'S GO! Thanks for listening! Twitter: https://www.twitter.com/a1content - co...

Feb 04, 202321 minSeason 4Ep. 8

UPDATE: Google Confirms YouTube SEO Links Do Not Speed Indexing

You might have thought putting links in your YouTube video description helped you get that content indexed faster, but that is not the case. According to Google, when answering a question online about that exact situation, the answer was "NOPE". However, that does not mean you should skip links out to content from your YouTube description. I tell you why it's still important and you learn about YouTube SEO. Thanks for listening. Website: https://www.a1contentservices.com Twitter: https://www.twi...

Feb 01, 202310 minSeason 4Ep. 7

What Small Businesses Can Do With An Email Newsletter

One of the digital marketing pieces is an email newsletter . For a small business, it can be effective and I talk about ways that you can build a newsletter for specific goals you have in mind for your business. In this episode, you will hear ways to formulate a subject line and a few examples of what the body text might sound like to your customers. LET'S GO! Thanks for listening! Website: https://www.a1contentservices.com Twitter: https://www.twitter.com/a1content - continue the conversation w...

Jan 28, 202321 minSeason 4Ep. 6

Update! Confirmed Google Search Ranking Signals to Consider

In this episode, I talk a little bit about recent news behind the confirmed Google search ranking signals. Google provides website owners plenty of information in regards to how they can rank well online and this is just the beginning. After looking at some analytics, you can learn a lot and benefit from a few website updates that I talk about here. Let's Go! Thanks for listening! Website: https://www.a1contentservices.com Twitter: https://www.twitter.com/a1content - continue the conversation wi...

Jan 25, 202311 minSeason 4Ep. 5

The Power of Social Media For Your Small Business

In this episode, I dig in about how the power of social media can help your small business. If you have a small business and think that you won't have time for social media posts, think again. In just 1 hour per week, you can get the ball rolling and you just never know the things that can come from engaging online with an audience that loves your business. Let's Go! Thanks for listening! Website: https://www.a1contentservices.com Twitter: https://www.twitter.com/a1content - continue the convers...

Jan 21, 202332 minSeason 4Ep. 4

Reasons to Hire a Local SEO Expert for Your Small Business

In this episode, I talk a little about hiring a LOCAL SEO expert for your small business. There are a few good reasons, but some real solid reasons to keep it in mind when you are thinking about ways to reach that local, targeted audience for your small business. Thanks for listening! Sign up for a consultation https://www.a1contentservices.com Instagram: https://www.instagram.com/a1contentservices Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support...

Jan 17, 202313 minSeason 4Ep. 3

Some SEO Trends Your Small Business Can Optimize for in 2023

In this episode, I talk a little bit about SEO and how your as a small business owner can optimize for them in 2023. Some of the SEO updates, and trends can be a little technical, but the basics are impacting your search engine results as well. Keep in mind, that SEO and Google updates change a few times per year, but in keeping these trends in the back of your mind, you can optimize for the future and enjoy a bump in search engine results ranking and the organic traffic that comes with it. Than...

Jan 07, 202320 minSeason 4Ep. 2

NEWS: Google Updates Article Structured Data Specifics

In this episode, I chat about how Google has changed up the structured data for the ARTICLE Scheme. Headlines might have always been a pain for you to write knowing you only had a specific amount of characters, but you won't have to worry about that anymore. Sign up for a consultation https://www.a1contentservices.com Instagram: https://www.instagram.com/a1contentservices Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAST Thanks for list...

Jan 05, 20237 minSeason 4Ep. 1

Tips To Get Your Small Business Website Indexed Faster on Google

In this episode, I cover the ways that you can adjust your website in order for Google to index it faster . Even if your website is currently indexed, there are some things you can do to improve the quality of the next crawl as well as the quality of the user experience . Thanks for listening, let's optimize. Sign up for a consultation https://www.a1contentservices.com Instagram: https://www.instagram.com/a1contentservices Click To Support My Podcast - start your Amazon shopping with my link, it...

Dec 31, 202217 minSeason 3Ep. 21

Google Does Not Care About Time Spent on Site for Search Engine Ranking

In this short news update, John Mueller is just stating it louder for those in the back. Even though you might be finding information in regards to user's time spent on site within Google Analytics or the Search Console, the conclusion is clear . Google does NOT use that as a search engine results ranking factor. Sign up for a consultation https://www.a1contentservices.com Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAST Thanks for lis...

Dec 21, 20227 minSeason 3Ep. 20

Tips For Getting Your Local Business To Show Up in the Google Map Pack

In this episode, I talk about ways that you can get your local small business into the Google Map Pack . Google search provides the best possible answer to a local user search and if your business is one of them, you will benefit over your competition. Take these tips into consideration when building out your Google Business Profile, as well as your website . Let's get started! Sign up for a consultation https://www.a1contentservices.com Click To Support My Podcast - start your Amazon shopping w...

Dec 17, 202222 minSeason 3Ep. 19

4 BEST Optimization Tips for Evergreen Google Ads Campaigns

In this episode, we are going to discuss the evergreen Google Ads campaigns that you are running for your small business. In some cases, a refresh of those ads might be needed to keep the good traffic and conversations coming so here we have 4 tips that will provide that boost. Google Ads is the number source of good traffic from the number one search engine, so optimization for that traffic and how the leads come in is essential to your small business marketing strategy. Sign up for a consultat...

Dec 10, 202223 minSeason 3Ep. 18

How To Find The Best Keywords For YouTube Video SEO

In this episode, I talk about ways that you can find keywords for YouTube videos and SEO that helps you rank in Google Search, as well as YouTube search results. Your small business should be on YouTube, but you are not sure how? Listen to get a few actionable items that you can do with little effort in order to get traffic to your YouTube channel. Sign up for a consultation https://www.a1contentservices.com Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and hel...

Dec 03, 202234 minSeason 3Ep. 17

Why Local SEO is Important For Small Businesses in 2023

In this episode, I talk a little more about how local SEO optimization can help your small business rank in Google. Ranking in Google is something that takes time, but is cost effective when compared to paying for ads on Google. Your Google Business Profile and website are just as important to the overall success and rankings for local searches in your area. Click to listen how you can apply these things and rank higher in search and Google Maps. Sign up for a consultation https://www.a1contents...

Nov 26, 202214 minSeason 3Ep. 16

5 Common Questions About Optimizing Local SEO for Small Businesses

In this episode, we cover 5 of the more commonly asked questions regarding LOCAL SEO. There are some tips and tricks for local SEO, plus a few things to keep in mind if you are a local, small business owner trying to improve your reach in the area you serve. Stay tuned for more and good luck with your business! Sign up for a consultation https://www.a1contentservices.com Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAST Thanks for liste...

Nov 19, 202219 minSeason 3Ep. 15

Social Media Strategy Tips for The 2022 Holiday Season

In this episode, I talk about ways that your small business can boost holiday sales through a good social media strategy. These tips work for both online and brick and mortar stores so sit back and take a listen. Once you are done, think of the ways that you can offer your customers the best experience for the holidays! Sign up for a consultation https://www.a1contentservices.com Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAST Thanks ...

Nov 12, 202215 minSeason 3Ep. 14

Can a Business Make Money on Instagram?

In this episode, I talk about new ways that you can make money on Instagram as a content creator, or small business. Some of the options are not available to all users, but you can use these tips to get started with your professional business account. Sign up for a consultation https://www.a1contentservices.com Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAST Thanks for listening. https://www.twitter.com/a1content - continue the conver...

Nov 05, 202211 minSeason 3Ep. 13

5 Ways You Can Market Your Small Business on a Budget

In this episode, I offer 5 ways that you can market your small business to a local audience on a budget. The marketing does not have to include spending thousands of dollars. Optimized marketing can be very affordable and when customers are finding your business and contacting you for products or services, that is a major bonus! Sign up for a consultation https://www.a1contentservices.com Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAS...

Sep 19, 202216 minSeason 3Ep. 12

Is Your Website Too Slow For Google Search Results?

In this episode, I talk briefly about how your website page load speed might be causing issues for users that find you through Google. When that happens, Google is not happy and at the end of the day, your organic traffic will suffer to the algorithm. The Helpful Content Update is about to smash the internet to pieces and even if you think it does not play into your website strategy, it does. Listen for website page load time tips and ways that you can optimize for the best user experience possi...

Sep 12, 202215 minSeason 3Ep. 11

Ways To Optimize YouTube for Views For Local Businesses

In this episode, we get down and dirty about the YouTube algorithm and how your local small business can optimize for it. Keep in mind that YouTube is not going to tell you how to rank number 1 or even how to get more views, but when you follow best practices and have a solid strategy in mind, the views will follow. Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAST YouTube Help https://support.google.com/youtube/answer/146402?hl=en Than...

Sep 05, 202224 minSeason 3Ep. 10

Local Marketing Strategies You Can Do Now

In this episode, I am going to cover some of the updated strategies for your local small business in 2022. Things change all the time and if your business gets left behind, you will notice a difference. When you are talking about securing local customers and have competition to deal with, these strategies can help you stand out from all the noise on Google Search and Google Maps. Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAST Thanks ...

Aug 29, 202220 minSeason 3Ep. 9

Should I Hire A Content Writer For My Small Business?

Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAST In this episode, I am going to answer the question and give a few tips on whether or not your small business could benefit from a content writer. I talk in terms of SEO writing, of course, where you can find the content writer and what to expect once you have that writer hired. Short story, it's a benefit. Lets dig in and find out if hiring one will work for you. Do you have a YouTube ch...

Aug 22, 202221 minSeason 3Ep. 8

SEO for Ecommerce Websites According to Google

Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAST In this episode, I cover through the 6 tips that Google recommends for ecommerce websites in 2022. In order to boost ecommerce search engine results, you do not want to ignore what Google has to say about it. Follows these 6 tips to get started and tweak the information as you learn from your analytics. Do you have a YouTube channel? Consider supporting this podcast and click here to lea...

Aug 15, 202215 minSeason 3Ep. 7

Instagram Searchable Maps Feature and Your Small Business

Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAST In this episode, we are going to learn about Instagram Searchable Maps feature update and how it can help your local small business. If you do not have an Instagram account, find out if your business can benefit from it and set one up today! Do NOT miss out on these new customers searching Instagram for your small business and what you provide. Do you have a YouTube channel? Consider sup...

Aug 08, 202214 minSeason 3Ep. 6

How Small Businesses Can Chat With Customers On Google Search and Maps

Click To Support My Podcast - start your Amazon shopping with my link, it's FREE and helps support my PODCAST In this episode you are going to learn about the Google Business Profile Chat feature and the fact that you can add up to 10 automatic replies for commonly asked questions. Start Chatting with Customers Today If you have not turned on Google Business Profile Chat, I can walk you through the process in this episode. Do you have a YouTube channel? Consider supporting this podcast and click...

Aug 01, 202215 minSeason 3Ep. 5
For the best experience, listen in Metacast app for iOS or Android