Implementing Evidence-Based Literacy and AI: Dr. Jim Masters’ Journey in Kentucky Schools

In this episode of Literacy Mindset, Jeff Pendleton sits down with Dr. Jim Masters, superintendent of Henry County Public Schools in Kentucky, to unpack a roadmap for real, data-driven literacy transformation. With nearly three decades in education—and a track record of turning around school performance—Dr. Masters reveals why culture must come before curriculum, how his district tackled gaps in tier one instruction, and what it really takes to boost reading proficiency. 

You’ll learn how Henry County made the strategic move to evidence-based curricula like Amplify CKLA, integrated MTSS-informed interventions with surgical precision, and adopted AI tools to both lighten teacher workloads and elevate student writing. From phonics diagnostics to Google Notebook-powered feedback loops, this episode delivers a blueprint for change that’s as practical as it is visionary.

Key Moments

04:39 Effective School Behavior Management

09:30 "Ensuring Effective, Measurable Learning"

11:46 "Shift to Science of Reading"

14:06 Targeted Skill Development for Literacy

19:25 "AI Enhancing Teaching Efficiency"

23:19 Enhancing Learning with Touchscreens

24:12 Future of Education and AI

27:50 "Cultural Focus Boosts Reading Success"

Why You’ll Love This Episode:

If you're seeking a no-nonsense playbook for how to raise literacy scores and revitalize school culture, Dr. Masters delivers. His approach combines heart, strategy, and cutting-edge innovation—balancing the human elements of teaching with data and technology. You’ll walk away inspired by what’s possible when leadership is both servant-minded and evidence-driven.

Connect with Dr. Jim Masters

LinkedIn: https://www.linkedin.com/in/dr-jim-masters-42985569

Website: https://www.henry.kyschools.us/

Follow & Subscribe

Host LinkedIn: https://www.linkedin.com/in/jeff-pendleton-2a614b26/

Company LinkedIn: https://www.linkedin.com/company/mindplayeducation

Company Website: http://MindPlay.com

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