31 - Mastering the Customer Journey at Your Auto Repair Shop with Darrin Barney

In the competitive realm of auto repair, Darrin Barney, from Elite Worldwide, emphasizes the paramount importance of delivering an exceptional customer experience. From the first contact with a client to the concluding moments of car delivery, Barney explains the significance of warm, friendly interactions and setting a positive tone. His insights reveal that by aiming for a high closing ratio, managing emotions, and creating a ripple effect of positivity, auto repair businesses can turn first-time customers into lifelong advocates.