Leverage Your Podcast Show - podcast cover

Leverage Your Podcast Show

This show is for podcast hosts and guests, bringing insider secrets from podcast industry experts and entrepreneurs who have created a successful lifestyle business through podcasting. We share tips on how to leverage podcasts further to boost visibility, position authority, create content, monetize and simply grow their business.

Episodes

Using Facebook Ads To Drive New Listeners To Your Podcast

Anyone that has a podcast wants NEW and MORE listeners. What if you were able to create Facebook Ads that were uniquely targeted to grow your audience and get more leads in the process? I’m chatting with Jason Hunt of Merged Media and host of Merged Marketing Podcast so he can share the exact strategy he uses to drive new listeners to his podcast and clients. Co-Founder and Chief Marketing Officer Jason Hunt and the Merged Media team help their clients by acting as the outsourced CMO for all of ...

Jan 12, 202230 min

Chris Krimitsos on How Community Can Grow A Podcast

Chris Krimitsos is a speaker, producer, consultant, and a leading expert on podcasting and on-demand audio. A Guinness World Records holder for the largest attendance for a virtual podcasting conference in one week, he’s author of the best-selling book Start Ugly and the founder of PodFest. Learn why every podcaster – and content creator – should focus on community building, about the “Network Effect”, and how community can actually grow your podcast.

Jan 05, 202231 min

Using LinkedIn to Grow Your Podcast And Authority With Anthony Jones

LinkedIn Expert Anthony Jones helps people build their personal brand on LinkedIn. With almost two decades of experience in the digital marketing space – with Ducks Unlimited and now with his own company – he has been able to tap into LinkedIn to get, among other things, an impressive number of views on his content. Learn why you should focus on posting original content on LinkedIn, how you can get exposure and profile views in just a few minutes a day, and how to promote your podcast content on...

Dec 07, 202129 minEp. 6

Take Your Podcast Discoverability To A New Level With Audea

Amit Kukreja talks about the exciting new platform for audio creators called Audea and how it can revolutionize the way people discover your podcast. Learn how Audea gets your content in front of more people and why it could become the YouTube for podcasters that we’ve all been waiting for.

Nov 30, 202125 min

How To Use Repurpose.io To Automate Your Podcast Systems And Make A Greater Impact On Your Audience

Hani Mourra is a Dad, CEO and founder of Repurpose.io an easy-to-use automation tool that helps entrepreneurs, coaches, and content creators maximize their exposure without spending hours publishing to multiple platforms. Guest Links https://repurpose.io http://hanimourra.com https://youtube.com/repurposeio https://www.facebook.com/repurpose.io.page https://twitter.com/repurposeio https://instagram.com/repurposeio...

Nov 24, 202133 min

Use Podcasting As Part of Your Authority Boosting Strategy With Melanie Benson

Profit amplifier Melanie Benson hosts and invites influential guest experts to share essential insights to achieving bold goals on her podcast Amplify Your Success, and she’s talking about using a podcast to establish your authority and create a lead generation machine for your business. Learn why podcasting is so powerful for building authority, two strategies for getting started, and what you absolutely must have in place to get big results from your podcasting efforts.

Nov 17, 202126 min

How to Use Podcasting as a Powerful Lead Generation Strategy

We all want leads, right? And why not get leads through the power of podcasting? Lead Generation and Podcast Consultant Yann Ilunga chats with me to share his insights on how to create lead generation strategy when podcasting. Here is what we covered… How does podcasting for business help you generate leads and clients? Yann has been podcasting since 2014 and he’s produced over 400 episodes for his own business and for his clients. Podcasting for business, both hosting and guesting, have allowed...

Nov 12, 202138 min

How To Just Say Yes To Podcasting (Even if You Are Petrified) with Jim Palmer

I’ve seen so many people want to launch a podcast or start guesting, but then don’t. They procrastinate. And one of the biggest reasons is due to fear or limiting beliefs. I felt the same way before I launched my own podcast years ago! I chat with Jim Palmer, the Dream Biz Coach, who pushed me to JUST SAY YES - and I’m so glad he did. He’s amazing at helping entrepreneurs get over their fear and take action. Here’s an overview of our conversation.

Nov 02, 202128 min

Success Without Being Ruthless with Jonathan Keyser

As entrepreneurs trying to grow our business it’s common to think that we have to bend our ethics or be salesy or even ruthless to get ahead. I can’t wait to chat with Jonathan Keyser today who is proof that you do not have to be ruthless to win. He’ll share how to activate selflessness in your life, and see how and why this counter intuitive strategy can create extraordinary, long-term success in your own business. You were in the cut-throat, dog-eat-dog world of commercial real estate brokerag...

Jan 03, 202020 min

Website Conversion Optimization with Jon MacDonald

I have a return guest today. Initially we spoke about optimizing a users website experience to increase conversions – it was so great I had to have him back! Jon MacDonald, Founder of (https://thegood.com), a conversion rate optimization firm that helps brands convert more of their existing website traffic into buyers. Today I want to take this to the next level and talk about strategies on HOW to convert traffic. We all know about the ‘dreaded’ pop up to convert website traffic. How effective I...

Dec 13, 201925 min

Creating An Engaged Facebook Group With Kelly McCausey

We all know the power of community and groups, especially in Facebook, but so many people start a group that fizzles out or just doesn’t bring them the results they were hoping. This is why I’m connecting with Kelly McCausey who instead of harder, discovered better ways to build an income online, and founded Love People + Make Money. Kelly will share her secrets to creating a Facebook Group that folks will not only want to be a part of but that brings results. Do you think that entrepreneurs som...

Nov 29, 201920 min

Facebook Targeting Demystified with Traci Reuter

We KNOW that Facebook Advertising is key in building a business, to extend our reach, grow our audience and our e-list but so many business owners get frustrated with the amount of money spent, the potential reach and attracting their IDEAL client (which is key). This is why I had to have Social Advertising Expert and CEO of Divine Social, Traci Reuter on my show. We are going to chat about how to get in front of the right people at the right time. Key Questions Asked Targeting can feel very elu...

Nov 08, 201921 min

Optimize Your Website User Experience To Boost Conversions with Jon MacDonald

So you create all this content to get more website traffic, but ARE you converting them to your e-list to get the opportunity to nurture and convert? That is a struggle that many entrepreneurs face and don’t have dialed in. This is why I’m chatting with Jon MacDonald, Founder of (https://thegood.com), a conversion rate optimization firm that helps brands convert more of their existing website traffic into buyers. Some think the user experience once they land on a site is not that important – how...

Oct 28, 201920 min

Managing Your Team For Exponential Growth with Mads Singers

For any entrepreneur that wants rapid growth, building and growing a team is key – but man – why does it have to be so hard?! This is why I had to have Mads Singers on my podcast to share effective management practices – the super power you need to scale and grow your business. You say that only 2% of use effective management principles for exponential growth – why do we all suck at this? What does Effective Management Practices or Principles even mean? What are 3 things we are doing wrong and h...

Oct 10, 201919 min

Word of Mouth Marketing With Bill Bice

Who out there has said that they get business through word of mouth? A ton of us right? Well today we are going to chat with Bill Bice who has created a new approach to marketing, one that fuses technology and expertise together to deliver marketing-as-a-service for B2B and law firms at scale. He’s going to share how to turn conversations into conversions with word of mouth marketing. Here are some questions I asked. We hear so many entrepreneurs say that they get the bulk of their business thro...

Sep 20, 201920 min

Write Your Book Faster With Mitchell Levy

We KNOW that writing a book is key in creating your authority platform and showcasing yourself as an expert, but for many (including me) it feels like such a big task to get it done. This is why I had to have Mitchell Levy on my show. Not only is he a best selling author of over 60 books BUT he is the AHA Guy with AHAthat.com helping people get their book out with ease. Why do we struggle so much in getting a book DONE? What is the biggest hurdle in writing a book, to me it’s the getting what’s ...

Sep 06, 201922 min

Attract Higher Paying Clients With Johnson Emmanuel

We all want to make MORE with less stress and overwhelm, so we are in for a treat today chatting with Johnson Emmanuel of Clients Attraction who has created 6 unique multi-million dollar marketing strategies, campaigns, and systems. Many entrepreneurs struggle attracting clients that pay their worth and buy the premium products/services – what are they missing – why is this happening so frequently? What is holding us back from achieving more? Why you shouldn’t restrict your marketing budget? Wha...

Aug 08, 201920 min

Accelerate Sales using Demo's with Greg Dickinson

We all want to create more engagement and increase sale and what better way to do that than create a demonstration online. Greg Dickinson, serial entrepreneur and founder of SaaS company, Omedym, gives software companies a way to capture more early-stage prospects faster, accelerate sales, and reduce costs. Your goal when creating your business was to transform the customer engagement experience, how does that effect the bottom line for your sales? Are demo’s simply a sales tool or does it have ...

Aug 02, 201920 min

Creating Wow Service With Brigham Dickinson

Whether we sell products or services, have 10 clients or thousands, we all need to give WOW service to keep and grow our client base. Brigham Dickinson, author of Pattern For Excellence, Engage your team to WOW More Customers, and president of Power Selling Pro’s is going to share HOW to create WOW service for your business. We’ve all heard how Customer Service is important but how are experiences out there still so bad? Why are we letting it slide? How do you describe WOW service and how does i...

Jul 19, 201920 min

Preparing For Successful Sale Conversations with Michelle Weinstein

Many of us cringe at the word sales. We know it’s important, we likely aren’t good at it and we fear being too salesy. Well that’s going to end after chatting with Sales Strategist Michelle Weinstein who has landed big contracts with the likes of Costco and pitched herself to ABC’s Shark Tank, but more importantly she’ll share with us today how to have empowered sales conversations to skyrocket our top-line revenue. Is there anything we can do BEFORE we get on the phone to pave the way for a gre...

Jul 12, 201924 min

Pulling Profits Out Of A Hat With Brad Sugars

In your business do you want incremental growth or exponential growth? I would hope you’d say exponential! Brad Sugars, the founder of the global business coaching franchise ActionCOACH ® has written 16 books, and grew Action Coach to be one of the top franchises. In fact, it operates in over 70 countries and has more than 1,000 coaches around the world, coaching 15,000 business every week. We’ll be chatting about his book Pulling Profits Out Of A Hat to show us that we CAN exponentially grow ou...

Jul 05, 201921 min

Building Profitable Membership Sites with Jonathan Denwood

So many entrepreneurs, including our listeners have membership based programs and thus membership sites, but they aren’t all created equal, so I’m super pumped to be chatting with WP-Tonic Founder, Jonathan Denwood, who’s going to share how to build profitable online courses and membership sites with the flexibility of Wordpress. Membership programs and online courses are a fantastic revenue stream for entrepreneurs but the member area can honestly make or break client retention – can you share ...

Jun 21, 201923 min

Key Podcasting Systems with Yann Ilunga

So you all should know by know that I love podcasting and love systems, so I am pretty darn pumped to be chatting today with podcast consultant, systems strategist, international speaker and podcaster – and good friend Yann Ilunga. He’ll be sharing key podcast systems hosts and guest need to get more exposure, leads and prospects, so let’s set sail. Welcome aboard Yann I’m going to play devil’s advocate here, can’t we just do the interview and then share it with our audience – do we really need ...

Jun 14, 201921 min

Creating An 'SEO Healthy' Business with Meg Clarke

We know how important Search Engine Optimization but implementing it can be a whole other story. We’ll be chatting with Clapping Dog Media Founder, who his a master at growing organic traffic. We’ll be chatting about how to harness the power of Google and ensure your site is SEO healthy! How can we tell if our site is ‘SEO Healthy’? Meg shares her 3 step health check. I’ve heard of a website and SEO audit, what can they reveal? Do we need to do anything different or special for podcast posts? Wh...

May 24, 201917 minEp. 521

Growing A Team For Growth With Jacob Baadsgaard

Now we’ve spoken to some other business owners in the PPC and Facebook Ad space, but what caught my attention on today’s guest Jacob Baadsgaard is that he grew his company, Disruptive Advertising, to over 120 employees and 18M in revenue since 2012. And if that wasn’t impressive enough Jacob is a regular contributor on sites like Forbes, Entrepreneur, Unbounce and KissMetrics. I’m excited to tap into his experience on growing a team to spur business growth and make more of an impact. I love your...

May 10, 201920 min

Get out of SEO overwhelm with Alex Membrillo

SEO and digital marketing can feel overwhelming, so why not bring on someone that is featured in Wall Street, Entrepreneur and named on the Inc. 5000 list of fastest growing privately-held US companies for the last three years right? So let’s welcome CEO Of Cardinal Digital Marketing Alex Membrillo. Here's what we covered: With 93% of all online experiences beginning with a search engine, businesses that ignore search engine optimization do so at their own peril. Can you share what most of us ar...

Apr 26, 201917 min

Turn your expertise into a profitable online course with Cindy Nicholson

Online courses are a huge passive income strategy and business growth tool so we are lucky to have joining us Cindy Nicholson, The Course Whisperer to share her best tips! Why are online courses such great business growth tools? Where do you start – a course outline then create the content? What online course platforms are your favorites? What are 5 mistakes entrepreneurs make when creating online courses? Can you share a few secrets on how to make online courses engaging? Cindy Nicholson wants ...

Apr 12, 201918 min

Creating Podcasts That Convert With Kelly Glover

We know the power of podcasting but do you know how to take your podcast from fun and exposure to a converting content marketing strategy? We’ll be chatting with elite podcast producer Kelly Glover of the Talent Squad. How is the research you do before you guest on a show crucial? How can the pitch and your one sheet affect the quality of shows you get on? What are 3 mistakes that guest podcasters often make? Why is analyzing results from the podcasts so important? What can you do AFTER the reco...

Mar 29, 201921 min

Outgrowing Your Accountant with Diane Gardner

We are talking money and taxes today – don’t groan – this will save you thousands of dollars! My guest Tax Coach Diane Gardner has saved people over $3M in taxes will share signs that you might be outgrowing your accountant and how to stop overpaying your taxes. What are signs that you are outgrowing your accountant? What is the difference between a tax preparation, tax projection and tax planning? What SHOULD your accountant be doing for you? What is your account doing that can COST you thousan...

Mar 15, 201917 min
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