Zeptolab | Balancing Ad Monetization with User Experience
Sep 03, 2018•21 min•Season 1Ep. 8
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Episode description
Jane Anderson, Head of Ad Monetization at Zeptolab, shares how she’s seen the game industry change over the last few years, provides insights on how to successfully balance user experience with ad monetization, and discusses the huge potential for brand advertisers in the gaming space. Read the edited highlights here: https://www.ironsrc.com/podcasts/balancing-ad-monetization-with-user-experience/
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