Facebook Audience Network | The Innovations of In-Game Advertising
Oct 29, 2020•56 min•Season 7Ep. 11
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Episode description
Host Melissa Zeloof is joined by Nate Morgan, Global Gaming Lead at Facebook Audience Network, to discuss the rise of in-game ads and the key innovations in this space, the shift to hybrid monetization models, and the opportunities in-app bidding opens up for developers.
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