How to Recognize a Luxury Event

How can you tell if a wedding is truly luxury?

In this episode of The Level Up Podcast, Sarah Wahab of Mulberry & Moss shares how she built a thriving luxury floral business and reveals how filmmakers and photographers can recognize and capture high-end events.

From understanding vendor selection and event details to leveraging luxury weddings to scale your business, Sarah provides insider insights to help you refine your strategy and attract premium clients.

If you're a wedding photographer or videographer looking to book high-end weddings, collaborate with top-tier vendors, and elevate your brand, this episode is packed with actionable takeaways.

In this episode, we cover:
✔️ How to identify a luxury event based on vendor selection & design
✔️ Why florals and rentals play a crucial role in high-end weddings
✔️ How to capture wedding details in a way that attracts luxury clients
✔️ Why guest experience is a key indicator of a high-end wedding
✔️ The difference between opulent and understated luxury weddings
✔️ How collaborating with floral designers can elevate your portfolio
✔️ Business strategies for scaling to $20K+ weddings

💬 What’s your biggest takeaway from this episode?
DM us on Instagram @TheLevelUpCo or drop your thoughts in the comments on YouTube!

⭐ Enjoyed this episode?
Subscribe, rate, and review to help more wedding photographers and filmmakers refine their businesses and book luxury clients.

Timestamps:

00:00 – 05:00 | Introduction
05:01 – 15:00 | The Evolution of Mulberry & Moss
15:01 – 25:00 | Recognizing a Luxury Wedding
25:01 – 35:00 | Capturing Florals & Details for Luxury Clients
35:01 – 42:00 | Scaling a Wedding Business & Final Thoughts

The next round of The Luxury Mastermind will start in October 2025! We are thrilled to welcome you inside our signature 12 week program. Learn more + save your seat here >> https://thelevelupco.com/mastermind

📲 Love this episode? Screenshot and share it on social media! Tag us on Instagram at @TheLevelUpCo and let us know your biggest takeaway.

The Level Up Co. Resources:
- Wedding Planner Email Templates: https://thelevelupco.com/planner-email-template-bundle
- Elevated Client Experience Bundle: https://thelevelupco.com/client-experience-bundle
- Elevated Shot List: https://thelevelupco.com/elevated-shot-list
- The Luxury Framework Course: https://thelevelupco.com/theluxuryframework
- The Luxury Pricing Mini Course: https://thelevelupco.com/reset

Connect with Taylor , Kelley + The Level Up Co.:
🔗Instagram: https://www.instagram.com/thelevelupco/
🔗Taylor's Instagram: https://www.instagram.com/taylorpetrinovich/
🔗Kelley's Instagram: https://www.instagram.com/618studios/
💻Website: https://thelevelupco.com/