Going the Extra Mile: How to Build a Luxury Wedding Business

Want to elevate your wedding filmmaking business and book luxury clients?

In this episode of The Level Up Podcast, Deanna Harrison of Harrison Films shares how she and her husband scaled their business to premium clients by focusing on client experience, strategic branding, and strong vendor relationships.

From raising prices and refining their brand to going the extra mile for planners and photographers, Deanna explains how wedding filmmakers can set themselves apart and increase demand for their services.

If you're a wedding photographer or videographer looking to grow your brand, raise your rates, and provide an elevated client experience, this episode is packed with insightful strategies you can implement today.

In this episode, we cover:
✔️ How Harrison Films transitioned from film school to high-end wedding filmmaking
✔️ The pricing strategy that helped them scale their business year after year
✔️ Why branding & perceived value play a huge role in charging premium prices
✔️ How pre-production planning helps them stand out in the luxury market
✔️ The importance of networking with planners & photographers for more referrals
✔️ How social media strategy & curated content attract ideal clients
✔️ The mentorship program for filmmakers looking to level up their color grading
🚀 Call to Action (CTA):

💬 What’s one thing you do to go the extra mile for clients?
DM us on Instagram @TheLevelUpCo or share your thoughts in the comments on YouTube!

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Timestamps:

00:00 – 05:00 | Introduction
05:01 – 15:00 | The Journey to Luxury Weddings
15:01 – 25:00 | Raising Prices & Scaling the Business
25:01 – 35:00 | Going the Extra Mile for Clients & Vendors
35:01 – 45:00 | Branding, Social Media & Perceived Value
45:01 – 46:00 | Final Thoughts

The next round of The Luxury Mastermind will start in October 2025! We are thrilled to welcome you inside our signature 12 week program. Learn more + save your seat here >> https://thelevelupco.com/mastermind

📲 Love this episode? Screenshot and share it on social media! Tag us on Instagram at @TheLevelUpCo and let us know your biggest takeaway.

The Level Up Co. Resources:
- Wedding Planner Email Templates: https://thelevelupco.com/planner-email-template-bundle
- Elevated Client Experience Bundle: https://thelevelupco.com/client-experience-bundle
- Elevated Shot List: https://thelevelupco.com/elevated-shot-list
- The Luxury Framework Course: https://thelevelupco.com/theluxuryframework
- The Luxury Pricing Mini Course: https://thelevelupco.com/reset

Connect with Taylor , Kelley + The Level Up Co.:
🔗Instagram: https://www.instagram.com/thelevelupco/
🔗Taylor's Instagram: https://www.instagram.com/taylorpetrinovich/
🔗Kelley's Instagram: https://www.instagram.com/618studios/
💻Website: https://thelevelupco.com/