Why Your Leads Are Not Converting
Episode description
When it comes to lead conversion, what some agents think is bad luck is nothing more than a counterproductive approach. How can we expect success if we only call once and never follow up? The pattern of success with lead generation is simple: call fast, get them to the appointment as soon as possible, spot smoke screens, and follow up frequently.
How do we improve our lead conversion hygiene? Why do we have to close the gaps in our follow up?
In this episode, we share why your leads aren’t converting and the highest level and what to do about it.
Always assume there’s 3 more agents going after the same lead. -Greg Harrelson
Three Things You’ll Learn In This Episode
- The need for urgency when it comes to getting them on the phone Agents are quick to set appointments and get an agreement signed, but are we too relaxed about the initial call?
- Calling for an update vs. actually moving a lead forward Are we missing out on leads by dropping the ball on our follow up?
- What agents get wrong about client reactions How do we tell the difference between an objection and a smoke screen?