Why Content is Your Superpower with Andrea Ferretti
Episode description
My guest today needs no introduction. Andrea Ferretti & her podcast, Yogaland are beloved names in the yoga industry. Standing at 4 million downloads Andrea is the queen of content creation in the industry. Recently, she launched her own content creation course to help yoga teachers understand and navigate the world of content creation.
In our conversation today, Andrea shares her insight on the nitty-gritty of what it means to develop content. Free content versus paid content, where to get started, what to focus on, social media versus email newsletter, what needs to go into a newsletter, where to start, what holds teachers back, taking the long view of the goal of content creation, important statistics & more.
If you're a yoga teacher, Andrea wants you to get started today! Happy Listening.
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