Let's Talk Real Estate Investing with Sharon Vornholt - podcast cover

Let's Talk Real Estate Investing with Sharon Vornholt

Hi! I’m Sharon. I started my investing journey in 1998 while I owned and operated another successful business. Real estate was originally my side hustle. I invested part-time for about 10 years doing rehabs and picking up a handful of rentals before finally becoming a full-time investor. In 2008 when the market crashed, I became an "accidental wholesaler". (That was never my plan.) Today, I help real estate investors create unforgettable brands and marketing plans that work! I also help people become an expert in one of the most lucrative niches on the planet, probate investing. I have been the leading probate investing expert for more than a decade, and I can make you an expert too. Whether you are a full-time investor or real estate is your “side hustle” for the time being, I can help you take your business to the next level. If you’re ready to shave years off your learning curve you are definitely in the right place. These podcasts not only bring you information packed interviews, but also tools, tips and a whole lot of “how to” information to help you start or grow a successful real estate investing business. Be sure to check out the Louisville Gals Real Estate Blog and my course Probate Investing Simplified. https://louisvillegalsrealestateblog.com
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Episodes

Safety Tips for Real Estate Investors - Commonsense Rules for Staying Safe

Today I have some safety tips for real estate investors that should be used anytime you're looking at property. These same tips can also be used by real estate agents. It is pretty easy for real estate investors to get complacent when it comes to safety. I think this is especially true for female investors, and that can put you in a bad situation. Show Notes Having an “accountability” partner When to take someone with you on an appointment What to take with you; what to leave at home What to wea...

Jun 15, 202115 min

Finding Problems Instead of Properties: How to Build Wealth with Tyler Sheff

Finding problems instead of properties is a new way of thinking about this business. My guest today is the host of the “Cash Flow Guys” podcast, Tyler Sheff, and he’s going to challenge your way of thinking about real estate investing. His philosophy is finding and solving problems will make you wealthy in real estate investing, and I couldn’t agree more. Show Notes Here is just some of what you will find in this show: How Tyler got started; his unusual path to becoming a real estate investor Ma...

Jun 10, 202145 min

How to Take the Stress out of Talking to an Angry Seller

Learning how to take the stress out of talking to an angry seller can be hard for some investors. It's bound to happen at some point if you're doing direct mail marketing. After all, these folks are generally experiencing some type of stress. So, what do you do when you pick up the phone and you find yourself talking to an angry seller? That's what we're going to talk about today. How to turn that conversation around. Show Notes: Angry sellers: it doesn’t happen very often Why you shouldn’t get ...

Jun 08, 20217 min

How to Buy Hundreds of Houses Just Through Networking with Holly McKhann

How would you like to know how one real estate investor managed to buy hundreds of houses through networking? My guest today is Holly McKhann. Holly is from southern California, and she is going to share how exactly how she buys property solely by using the power of networking. Holly is a successful rehabber, a Realtor, and the mother of 4. Show Notes How Holly managed to buy hundreds of houses through networking rather than spending a lot of money on traditional marketing channels Finding priva...

Jun 02, 202133 min

Six Ways Real Estate Investors Can Find Good Deals

How would you like to learn six ways real estate investors can find good deals? As you know, one of the biggest problems for investors today is that it’s hard to find good deals. No matter where you are located the challenge is still the same. Sometimes all it takes is for you to think outside the box a little bit. If what you’re currently doing isn’t working as well as what you would like, you have to do something different. Let’s take a look at a few ways you can find good deals no matter what...

May 27, 202116 min

30 Resources to Grow Your Real Estate Investing Business

Have you ever wished you had a list of tools, software, and services that would show you the best ones to choose from? What about ways to get started for free? Well, I have you covered. Get your free copy of “ 30 Resources to Grow Your Real Estate Investing Business ” by clicking the link below. I created this handout for you to make your life a little easier, and these are the same things I use in my business today. Almost all of these resources have a free plan, and a great many of them have p...

May 14, 202129 min

A Simple Plan to Jumpstart Your REI Marketing Today!

Today I want to talk about a simple plan to jumpstart your REI marketing today! Marketing is what makes it possible for motivated sellers to find you. If you’re not consistent with your marketing, you’ll be out of business in no time. Show Notes: Here is what you’ll find in this show. Getting consistent leads in the door Why marketing needs to be your #1 priority How many hours a week you should be spending on marketing Why choosing how you spend your free time if have a full-time job will likel...

May 06, 20217 min

The Comprehensive Guide to Hiring and Working with Virtual Assistants – 2021 Update

One of the biggest mistakes real estate investors make is waiting too long to get help. I know because I was guilty of this. Whether it’s hiring a part-time person that is an actual employee or working with a virtual assistant, you need to do it sooner rather than later. That’s the reason I have put together this “Comprehensive Guide to Hiring and Working with Virtual Assistants”. I want you to just take the leap and get started. Show Notes We covered a lot of ground in this show. Here is a samp...

Apr 28, 202135 min

Probate Investing Success Story with Investor -Agent ill Speth

I have a probate investing success story for you today. You might be surprised to learn that most of Jill Speth’s deals happen to be coming from one niche, and that is probates. Yes, you heard me right. Probates. Like me, Jill understands that off-market deals like probates present the greatest opportunity for all investors to do more deals in today’s highly competitive seller’s market. Probates are by far some of the most lucrative deals you will ever do, and you get to help these sellers that ...

Apr 16, 202133 min

Branding 101: Getting Motivated Sellers to Choose YOU!

Have you ever wondered what the secret is for getting motivated sellers to choose you over another investor? You’re going to find out in this show. If you want to be a successful real estate investor, you can’t be the best-kept secret in town. It’s not really who you know as much as it is who knows you. That’s why branding is the “secret sauce” when it comes to getting motivated sellers to choose you. Branding is your edge. Marketing is how you get leads, but branding is why they choose you! Sho...

Apr 09, 202133 min

The Things You Need to Do Before You Start Investing with Dr. Patricia Red Hawk

If you’re thinking about getting started in real estate investing, you’re probably focusing on strategies, negotiation, and how to find your first deal. However, I want to ask you a question. Have you ever thought about the things you need to do before you start investing? I’m talking about things like getting your “financial house in order” before you ever think about launching your business. Probably not. Taking these steps will make everything else so much easier as you build your business. M...

Mar 31, 202142 min

Tips for Consistently Boosting Your Direct Mail Response Rates

No matter what type of marketing you’re doing in your real estate investing business, boosting their direct mail response rates is always one of the top concerns for real estate investors. Today I want to talk about the things you should consider in your overall marketing strategy that will make a big difference in your results. But I also want to show you some statistics so that you can see firsthand how boosting your direct mail response rates happens with consistent marketing. Show Notes Here...

Mar 25, 202114 min

Tips for Building Your Real Estate Investment Dream Team with Terry Burger

“Go out there and make yourself 1% better every day”. -Terry Burger You know you need help in your business. Not only are you working too many hours, but no matter how much you work you still can’t get it all done. If that sounds like you, then this show is for you. Today you’re going to learn some tips for building your real estate investment dream team from seasoned investor, Terry Burger. Terry has a hiring process that dramatically increases your odds of finding the right person for each pos...

Mar 18, 202144 min

The Benefits of Using Postcards for Marketing to Absentee Owners

One of my most-read posts on the blog is called, “ Creating Absentee Owner Letters that Get a Great Response ”, and I will put a link to that blog post in the show notes. Both letters and postcards work for marketing to absentee owners, and I used letters for many years. However, today I want to look at the benefits of using postcards when you’re marketing to these folks. Not only are there financial benefits to using postcards rather than letters, but there’s another big reason you might want t...

Mar 11, 202112 min

The Pumpkin Plan: 7 Steps to Grow Your Business Fast

Over 1 million new businesses were started in 2020, and a staggering 80% of those businesses will fail within 5 years. That is a statistic that is hard to wrap your brain around. An 80% failure rate. I’m excited to introduce you to a book and a concept called, “The Pumpkin Plan: 7 Steps to Grow your Business Fast”. I recently came across this book that I read back in 2014. I still believe is one of the best business books on the market, because it teaches you focus. The book, “The Pumpkin Plan” ...

Mar 02, 202117 min

Tips for Growing a Profitable Short-Term Rental Business with Andresa Guidelli

Today we are going to take a deep dive into how to build a profitable short-term rental business. If you want to learn how to buy the right property, in the right location, and how to niche down each property so that you deliver a premium experience every time, then this is the show for you. Getting 5-star reviews from your guests is easy once you know these tips, and it doesn’t have to break the bank. My guest today is Andresa Guidelli. Andresa was born and raised in Brazil. She is a developer,...

Feb 25, 202138 min

12 Reasons Why Content Marketing Matters to Your Bottom Line

Today I’m going to explore exactly what content marketing is, and why it matters to your bottom line. And make no mistake, it matters. Getting leads in the door is all about doing a few things consistently and those are marketing and building brand awareness. Everyone is familiar with marketing. Today I want to help you understand how building brand awareness through content marketing actually puts dollars in your pocket for years to come. I know this is a concept that can be difficult for some ...

Feb 18, 202111 min

Why Isn't Your Marketing Working in Your Real Estate Investing Business?

If you've ever wondered why your marketing isn’t working in your real estate investing business, I have some insight for you today. First of all, I can tell you that you're not alone. I hear all this all the time. My first question is, what types of marketing are you doing on a regular basis? The next question I ask has to do with their branding. When I ask investors about their branding, I always get the same surprised look. Then that person usually says something like, “I’ll worry about brandi...

Feb 11, 202111 min

How to Write a Real Estate Marketing Plan In 5 Easy Steps

Have you ever wondered, “Why is it so hard to get leads on a regular basis”? That’s a question a lot of investors are asking themselves. My question to you is, “What are you doing on a regular basis to generate leads, and do you have a written marketing plan that you implement on a consistent basis”? For a lot of you, that answer will be no. Today I want to talk about the 5-step process for how to write a real estate marketing plan that gets results. I also want to do a little bit of a refresher...

Feb 03, 202118 min

How to Transition from Small Business Owner to the CEO of Your REI Company with Andy McFarland

Are you ready to get out of your own way so that you can transition from small business owner to the CEO of your real estate investing company? It’s a process, I can tell you that. My guest today is Andy McFarland. This is the 3rd time Andy has been on my show, and I couldn’t be more excited for him to share how he has grown his business over the last 5or 6 years I have known him. He is the owner of Enlight Home Buyers, a residential real estate investment company that buys and sells more than 2...

Jan 27, 202132 min

Surefire Tips for Building Rapport with Motivated Sellers

If there is one skill that will change your business faster than anything, it’s learning how to build rapport with sellers when you meet face to face at the property. Honing this skill is how you will stand out from all the investors you’re competing within your market. Show Notes Here are 6 surefire tips for building rapport with motivated sellers that you’ll learn about in this show: Be prepared. Do your research before you get to the property. The importance of properly introducing yourself, ...

Jan 21, 202111 min

How to Set Goals that STICK Using the Principles of the 12 Week Year

Today I want to talk about how to set goals that stick, and how to set yourself up for success using the principles in the book, The 12 Week Year. But first, let’s talk about goal setting in the broader sense. Setting and Achieving Goals that Stick (Year After Year) Most people I know set annual goals. It’s a well-known fact that if you write your goals down, you’ll get drastically better results than if you don’t. According to Inc.com, you are 42% more likely to achieve your goals if you write ...

Jan 13, 202120 min

Creative Real Estate Financing to Fund Your Next Deal with Bill Walston

Using creative real estate financing to fund your deals will change your business. Specifically, it will change how many deals you can do when you no longer need to depend on banks to fund your deals. Doing more deals in a shorter period of time allows you to scale your business faster. If your investing strategy happens to include building a portfolio of rentals, that means you’ll have more passive income sooner. Using creative financing also allows someone to buy property that doesn’t have per...

Jan 06, 202144 min

Content Marketing for Real Estate Investors with Josh Culler

When someone brings up the subject of content marketing for real estate investors, folks generally fall into one of two groups; those that are currently creating content to build their business and their brand and those that say, “what the heck is content marketing”? Why Should Real Estate Investors Care About Content Marketing? Real estate investors should care about content marketing because when done correctly, it makes all your marketing work better. To put it another way, every dollar you s...

Dec 30, 202035 min

20 Things I learned in 2020

As we find ourselves in this last week of the year, I want to talk about 20 things that I learned in 2020 and how to use that to make 2021 better than ever. As we close out what has been an incredibly challenging year, people are walking away from it feeling a lot of emotions. There has been a lot of heartache and a lot of hardship not to mention a lot of worry and anxiety. Today I wanted to look at things at some of the things that affected me and my business. And in that process try to put a p...

Dec 22, 202016 min

How to Juggle Your Real Estate Investing Business with a Demanding Career with Stephanie Betters

My guest today is investor Stephanie Betters, and we are going to talk about how to juggle your real estate investing business with a demanding career and a family. I’m excited to learn how she manages to do it all. Stephanie has 3 businesses. She is the co-founder of Better Path Homes, a single-family residential wholesaling and new build company in Charlotte, NC. Stephanie is also the founder of SocialMediaREI, a Facebook Marketing company specializing in finding motivated sellers, and the fou...

Dec 16, 202028 min

Conquering Imposter Syndrome with Mindset Expert Nina Cooke

My guest today is mindset expert, Nina Cooke. I am excited to have Nina on the show because it gives us a chance to dive into the topic of imposter syndrome. I don’t know a single person that hasn’t experienced it, and it holds us back not only in business but in our personal lives. Imposter syndrome isn’t something that you only feel when you’re just starting out. It plagues entrepreneurs no matter what their level of success is. When I say no one is immune from this feeling it’s true. How many...

Dec 09, 202034 min

Are You on the Verge of Burnout?

I want to talk about something that's on a lot of people's minds and that is this feeling that they are on the verge of burnout. It’s often something that you just can’t put into words. There's no doubt that we're all feeling Covid fatigue not only from all the restrictions but from the worry that comes along with this illness itself. Most of us know someone that has suffered from Covid-19. As a result, most of our lives have been changed. We have a new normal. Many people are working from home ...

Dec 03, 202012 min

Raising Private Capital without Rejection with Dave Dubeau

The two biggest problems real estate investors have no matter where they are located are finding deals and funding their deals. Today, we are going to talk about funding your deals. In this show, you’re going to learn the secret to raising capital without rejection. One of the biggest roadblocks to raising private money is our own mindset around this process. The other is problem is that people just don’t understand that this opportunity to grow their money exists. They have come to accept low-i...

Nov 26, 202048 min

Seasonal Fire Safety Tips for Landlords and Tenants

Today I have some seasonal fire safety tips for landlords and tenants. If you are a buy and hold investor, these would be great to pass on to your tenants. You could put these tips in a newsletter or just send them a quick email. Covid-19 and the Holidays Everyone needs a little cheering up as we deal with Covid-19. This is our new reality at least for this holiday season. Since many of the traditional holiday events, parties, and large family gatherings will be scaled back or canceled altogethe...

Nov 23, 202011 min
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