Let's Talk Pricing Podcast - podcast cover

Let's Talk Pricing Podcast

The Professional Pricing Societypricingsociety.com
The Professional Pricing Society’s mission is to nurture a growing community of pricing professionals committed to disseminating pricing expertise throughout the business world. In short, we connect great ideas with great people. Learn about our MANY resources for pricing professionals globally and membership opportunities at pricingsociety.com.
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Episodes

Women in Leadership – A Broader Look Through the Lens of Pricing and Influence

In this episode of Let’s Talk Pricing , PPS President Kevin Mitchell sits down with Ebrahim ElEbiary, CPP, and PPS Director of MarCom & Key Accounts Angie Jackson for a candid conversation about women in leadership—both in pricing and beyond. Inspired by a discussion at our Dallas event, the conversation explores leadership styles, the importance of “owning your narrative,” and how women leaders navigate male-dominated industries while maintaining balance and fulfillment. Ebrahim also offers...

Aug 13, 202544 min

A Look Back at PPS profitABLE: Dallas

In this special solo episode of Let’s Talk Pricing , PPS President and show host Kevin Mitchell recaps our Spring 2025 Conference in Dallas. Kevin reflects on standout sessions, key themes, and the energy that filled the room from start to finish. Whether you joined us in Dallas or followed along from afar, this episode brings you behind the scenes of what made this event so powerful. Tune in to hear Kevin’s personal take on the value of community, innovation, and connection within the world of ...

May 15, 202525 min

Protecting Your Pricing Power in a Tariff Era

In this episode of Let’s Talk Pricing , PPS President Kevin Mitchell is joined by Jeet Mukherjee, Chief Strategy Officer at Holden Advisors and co-author of Pricing with Confidence . With over 25 years of experience, Jeet shares how leading firms protect margins, stay aligned across teams, and respond to tariff-related volatility with pricing strategies rooted in value—not fear. You’ll learn: ✅ How to use value-based pricing in response to tariffs ✅ Why assessing pricing power by account changes...

Apr 30, 202530 min

Bonus Episode: 3 Steps to Stop Perfectionism

Perfectionism can be a hidden roadblock for pricing professionals—slowing down decisions, increasing stress, and holding back innovation. In this episode of Let's Talk Pricing, we’re joined by Janelle Villiers—author, coach, and founder of Janelle Villiers Partnerships—to explore how to break free from toxic thinking, shame, and imposter syndrome. Tune in to learn:• How perfectionism shows up in pricing roles • Practical strategies to interrupt negative thought cycles • How to lead with authenti...

Apr 25, 202531 min

Develop Your Revenue Growth Management Framework in 1 Day!

In this episode, we're joined by Juan Echeverr i , Head of RGM & Commercial Planning at Holcim LATAM , and Laurent Dosogn e , Co-Founder and Senior Consultant at NEXO Consulting to discuss their upcoming workshop at PPS profitABLE: Dallas — "Develop Your Revenue Growth Management Framework in 1 Day!" They break down the critical pillars of Revenue Growth Management (RGM) and share why building a tailored, executable framework is essential for sustainable growth. Whether you're launching a ne...

Apr 23, 202529 min

Price Management Is Not “Set It and Forget It”

In this episode of Let’s Talk Pricing , host Kevin Mitchell sits down with DeAnn Hammer, Global Pricing Operations Director at 3M and keynote speaker at PPS profitABLE: Dallas. With nearly three decades of experience in marketing, product development, and pricing, DeAnn shares insights from her upcoming keynote: “Price Management: The Art of NOT Setting It and Forgetting It.” Learn why ongoing price management is critical to sustained profitability, how to recognize when it’s time for a pricing ...

Apr 16, 202529 min

Building High-Performing Pricing Teams

In this episode of Let’s Talk Pricing , Kevin Mitchell is joined by Andres Gonzalez, a seasoned pricing leader with over 11 years of experience in e-commerce and banking. Andres currently heads Pricing & Analytics and Pricing Intelligence teams, leading more than 15 high-performing professionals. Together, they dive into the essential elements of building strong pricing teams—from critical skill sets to the value of diverse experience and strategic hiring. Andres also shares insights behind ...

Apr 10, 202524 min

Pricing Analytics and Strategies Along the Customer Journey

How can businesses leverage pricing analytics to optimize profitability at every stage of the customer journey? In this episode, Kevin Mitchell sits down with Fred Puech, founder of Keenalytix, to explore the key pricing touchpoints—everyday pricing, promotions, and loyalty programs—and how companies can use data-driven strategies to enhance revenue. Fred shares insights from his 15+ years of experience and over 120 completed pricing projects, breaking down the essential analytics tools business...

Apr 02, 202526 min

The Role of Human Pricers in the Ever-Changing World of AI

In this episode of Let’s Talk Pricing , PPS President Kevin Mitchell sits down with Matthew Knaggs , Senior Business Value Lead at Zilliant, to explore the evolving relationship between AI and human expertise in pricing. As AI continues to reshape pricing strategies, where do human pricers fit in? Matt shares insights on how strategic thinking and interpersonal skills can enhance AI-driven decisions, real-world examples where human intuition outperforms algorithms, and how to build trust in AI a...

Mar 26, 202534 min

Equipping Sales Teams to Build Pricing Power

Pricing power isn’t just about the numbers—it’s about execution. And when it comes to defending value and preventing unnecessary discounts, your pricing strategy is only as strong as your sales team’s ability to uphold it. In this episode of Let’s Talk Pricing , PPS President Kevin Mitchell is joined by Lori Rybaski and Travis Umpleby of Holden Advisors to explore how companies can equip their sales teams with the right tools, structures, and confidence to maintain pricing integrity. Tune in as ...

Mar 19, 202525 min

Stop The Quoting Madness

Lydia M Di Liello, CEO and founder (with more than 25 years of business leadership, supply chain and global pricing expertise) delivers exceptional results through Strategy, Process, and Technology. Leveraging a career at General Motors and b to b manufacturing in Supply Chain and Pricing management, client profitability typically increases from 15%-300% in as little as six months. Client engagements range from global Fortune 500 to smaller privately held firms. Brooks Hamilton is the founder of...

Oct 16, 202418 min

GenAI Pricing: Hype or High-Stakes Game Changer?

Machine learning has long enhanced pricing, but distinguishing Generative AI's practical applications from hype is challenging. To identify true GenAI opportunities, practitioners should consider: (1) untapped unstructured data sources for price decisions; (2) areas for content automation to enhance pricing; (3) uses for engaging chatbots to improve pricing processes. Stephanie Yee is a Partner at Bain & Company, where she exclusively serves clients on the topics of pricing and profitability...

Oct 09, 202432 min

Segmentation: Mastering the Hidden Challenges

Segmenting customers then differentially treating and/or pricing them is a critical aspect of driving both growth and profits. Yet, it’s easier said then done. This workshop provides practical approaches and best practices for avoiding the hidden pitfalls and challenges. Joanne Smith, President of Price to Profits Consulting, is the author of The Pricing and Profit Playbook , The Price Negotiation Playbook and Pricing in a Crisis . She is the former DuPont Corporate Head of Marketing, Pricing an...

Oct 07, 202420 min

The Top 3 Levers for Building Pricing Power

When growth is stagnant, companies often adjust prices for more revenue. Without a strong understanding of pricing power relative to market alternatives, this can result in the opposite effect: customer churn. In this session, we’ll walk through drivers of pricing power, how to assess them, and strategies to employ before your next price increase. Attendees will learn: - How to assess your pricing power relative to market alternatives - The 3 most important levers for building and protecting you...

Sep 12, 202423 min

Using Analytics and A.I. for Pricing

Pricing is not only about money charged but also about how customers perceive the value a product, which changes over time. In today's connected and competitive world, effective pricing requires flexibility, strategy, and a scientific approach. By using technology to gather insights about customers and develop data-driven pricing strategies, businesses can enhance the customer experience, improve vendor management, keep an eye on competitors, and ensure market efficiency.

Aug 26, 202419 min

How to E. V. A. L. U. A. T. E. Your Marketing: 9 Tools for Pricers

Let's be real. It's much easier to defend and raise your prices when strong marketing has your back. But often times, marketing and revenue growth teams work in silos. How can you as pricers deliver informed marketing feedback or suggestions for forward momentum to support your pricing initiatives, collaboratively? E.V.A.L.U.A.T.E. Angie Jackson joined PPS as the Director of Marketing, Communications, and Key Accounts in 2021. Angie has nearly 20 years experience in sales, marketing, education, ...

Aug 02, 202444 min

Turning Pricing Complexity Into Opportunity With Intelligent Pricing

In this conversation, John Moss, Chief Executive Officer of Flintfox International, discusses the challenges of the current business landscape and how intelligent pricing solutions can help businesses to shore up their bottom line amid volatility. John is the CEO of Flintfox International, the intelligent pricing software provider with world-class IP in pricing and revenue management. An Engineering graduate from Oxford University, John went on to become an Economist in the energy industry befor...

Jul 15, 202419 min

Telling Persuasive Pricing Stories to Executives

The topic of pricing can be complex, abstract, quantitative, and dry. That makes it difficult to write about, especially when you are trying to persuade someone to adopt a new strategy or take specific actions. This podcast will look at several ways that pricing practitioners can improve their writing and tell persuasive pricing stories. Frank Luby has over 25 years of experience in pricing and over 40 years as a writer. After an 8yr run as partner at Simon-Kucher and Partners, he co-founded Pre...

Jun 14, 202422 min

Stop the Quoting Madness: Use AI To Make Life Easier

We are inundated with news of Artificial Intelligence, but how can it really be applied in our daily Pricing lives to help us? This highly interactive workshop addresses how to make AI work for you by providing a practical, step-by-step approach to respond to request for proposals or quotes (RFP, RFQ). Many data components can be quickly executed by AI and can be rerun nearly instantaneously to address changes

Apr 11, 202422 min

Revitalize Your Pricing Strategy

Markets, competitors, and customers are always changing – and last year’s pricing may be stale based on today’s circumstances. Pricers must have the skills to keep up with the dynamic nature of value drivers in order to help drive pricing power for their organization. In this podcast, we’ll do a deep dive on how to monitor dynamic value drivers and their impact on keeping your pricing strategy fresh.

Mar 08, 202415 min

B2B Pricing in the Era of AI & Data Science

Join us in this engaging podcast episode as we explore the dynamic world of B2B pricing with Vivek Anand, a seasoned expert of AI and Data Science. Delve into real-world applications, from crafting robust segmentation solutions to addressing complex pricing challenges. Learn how Vivek has measured the tangible value of their solutions for Fortune 500 companies and successfully driven adoption within sales teams. Discover the broader landscape of B2B commerce where AI and data science play pivota...

Feb 16, 202432 min

Hot Pricing Topics for 2024

President of the Professional Pricing Society, Kevin Mitchell, steps into the PPS Podcast to share with us what he believes to be the hottest topics of the year for the pricing profession and what "pricers" in the new year. Attendees Will Learn: What’s New and What’s Next for Pricing Professionals in 2024 How to Use “Arts and Sciences” to Gain Traction Inside and Outside of your Organization How to Use Analytics and Insights for Profitable Growth The Latest Offerings PPS is Bringing to Its Membe...

Jan 30, 202430 min

Pricing Sustainability-as-a-Service for Autonomous Urban Mobility

We will explore how this visionary concept can transform cities, making them more sustainable and vibrant, and discuss the integration of frameworks like SBTi and TCFD. We also can touch upon historical parallels in pricing strategies. Athba Samarai is a visionary leader with over 18 years of progressive experience in financial management and strategic commercial solutions who is recognized for possessing a deep commercial insight and pioneering entrepreneurial mindset. She excels in nurturing m...

Nov 06, 202321 min

What Does it Take to Be Successful with AI

Join Heather Richey and Kaavya Muralidhar to talk about what it takes to be successful with AI in your pricing practice. In this discussion, we will walk through what you need to know about AI, how to tell if your organization is ready to use AI, and how to measure success.

Nov 02, 202321 min

Pricing As A Team Sport

This conversation will focus on the importance of transforming your pricing processes to meet evolving B2B buyer needs. When you decide to embark on transformation, that’s only the first step! Listen in to learn about who to include and why to ensure successful adoption and return on investment.

Oct 05, 202314 min

Pricing Strategy as a Game Changer for Businesses

Jean-Manuel Izaret (JMI) is the global leader of BCG’s Marketing, Sales, and Pricing practice. Before joining BCG in 1997, he received a PhD from Ecole Centrale in Paris. As a Bruce Henderson Institute Fellow, he has studied pricing model innovations in technology, biopharma, industrial goods, financial services, and consumer services. He also explored how pricing and economic models could help solve issues such as education and climate change mitigation. JMI lives in Berkeley, California. Read ...

Sep 22, 202325 min

Driving Pricing Power Through Innovation

Finding new ways to create value is critical. Monetizing that value effectively year over year? Even more so. However we’re all facing headwinds as investment budgets are becoming more scrutinized and expectations around price justification are returning to pre-pandemic levels. Leaders need a simple approach for how to price innovative solutions in a logical, simple and repeatable way to prioritize initiatives that drive pricing power and sustainable growth. This workshop will present a simple a...

Sep 22, 202325 min

Rethinking Cost-Plus: The Journey to Market-Based Pricing

Effectively pricing spare parts remains a substantial challenge for machine manufacturers, as an estimated 73% of commodity parts are sold below their optimal price points. Traditional pricing models, such as cost-plus and value-based pricing, exhibit significant limitations in this evolving market. To navigate these challenges, Original Equipment Manufacturers (OEMs) must adopt market-based pricing strategies. This approach not only enables them to enhance their parts business but also accelera...

Sep 12, 202320 min

A Complete Pricing Journey

In this podcast Fred Zornig will briefly comment on the pillars of strategic and effective price management. Going through strategies, segmentation, perceived value, commercial policies, elasticity, optimization and governance. The objective is give an idea of the topics that we will delve into during the workshop that will be held in Atlanta.

Aug 31, 202316 min
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