Let's Talk Loyalty

“Let’s Talk Loyalty” is an industry podcast for loyalty marketing professionals. If you work in loyalty marketing, join us every week to learn the latest ideas and marketing insights from loyalty specialists around the world. Check out our website on: http://www.letstalkloyalty.com/

Last refreshed: August 18th, 2025 at 1:09 PM ⓘ

Follow this podcast in the Metacast mobile app to refresh it and see new episodes.

Follow on

Apple Podcasts

Spotify

RSS

Podcasts are better in Metacast mobile app

Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more

Episodes

#6: Driving Loyalty Through Charity

It's been said that loyalty marketing is one of the most powerful and effective tools for any commercial marketer - and Crispin Rogers can prove it. Download this show to hear from the man who originally led the assessment and development of loyalty programmes for Shell worldwide - a notoriously challenging industry to drive profitable customer behaviour. Crispin shares insights across fuel retail and payments and then shares his own truly big idea - to access the £7 BILLION of unspent loyalty p...

Oct 09, 2019•1 hr 1 min•Season 1Ep. 6

#5: Award-winning Loyalty - Insights from the Middle East

Episode five of "Let's Talk Loyalty" discusses an award-winning loyalty programme in the education sector in the Middle East region. Today I chat to its creator, Manav Fernandez, a loyalty consultant based in Dubai who developed the entire strategy, identity, value proposition, platform solution and communications strategy for "GEMS Rewards" programme - developed as a unique way to help offset the costs of private education for families. The programme won the "Loyalty Magazine" award for the BES...

Oct 02, 2019•54 min•Season 1Ep. 5

#4: The Loyalty Guru - An Interview with Mike Atkin

Mike Atkin has advised, launched or worked on over 85 loyalty programmes in his 30 year career to date and is one of the best known experts in the loyalty industry. His work spans every sector from grocery (Tesco), to fuel retail (BP and Shell) through to coalition programmes and loyalty platform technology. A real loyalty expert to listen to and learn from about loyalty marketing. https://www.linkedin.com/in/mikejatkin/ mikea@customerstrategynetwork.com Twitter #loyaltyguru https://www.customer...

Sep 25, 2019•1 hr 2 min•Season 1Ep. 4

#3: Award-Winning Loyalty in Ireland

3Plus is the award-winning loyalty programme for the Three mobile phone network in Ireland. This show discusses the history of 3Plus, what it offers customers and the superb results it has achieved in the last few years. Contact details for Siobhan Lynch, Loyalty Manager, 3Plus Ireland: https://www.linkedin.com/in/siobhan-lynch-a28bb36/

Sep 17, 2019•39 min•Season 1Ep. 3

#2: Award-winning Insights from India - Sanjeev Nichani, Raymond Rewards

As a loyalty marketing professional, Sanjeev Nichani has worked with some of India's top loyalty programmes, including Loylty Rewardz - a programme for over 100 million banking customers in India, AIMIA, and now Raymond Rewards, a men's retail fashion proposition that recognises and rewards customers across all markets segments and across 1,000 retail stores. Includes insights on launching a loyalty programme within a franchise business, upcoming ideas to engage with members in digital channels ...

Sep 06, 2019•50 min•Season 1Ep. 2

#1: Let's Talk Loyalty

An introduction to your show host - Paula Thomas and a background to the show. Designed exclusively for loyalty marketing professionals, this episode introduces some of the key people in the industry as well as the main media publications for loyalty marketing professionals.

Aug 22, 2019•12 min•Season 1Ep. 1

← Prev

For the best experience, listen in Metacast app for iOS or Android