Little Back End Victories Help Prepare For Your Book Launch

Today I want to talk about little back end victories. You know, those little victories we have in our business that we don’t always put out there for show but those little things that keep everything running behind the scenes….

The other evening I finished up a class I’ve been taking to learn about email list building and SEO. It took me a very long time to complete the class because I was also writing out my value proposition and defining the audience I’m speaking to, generating ideas for lead magnets (that thing my target audience is drawn to and clicks to learn more about me), and making lists of key words (further identifying who I am and what I do). I also set up google analytics and played with a few other website monitoring tools. Have you done any of these things for your business?

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