S4 Episode 10 - M&C Saatchi
Apr 13, 2021•46 min
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Episode description
Moray MacLennan is chief executive of M&C Saatchi, one of the most famous names in advertising.
He joins James Ashton to discuss taking over the reins at the start of 2021 at a critical time – after a boardroom exodus and accounting crisis rocked the business.
MacLennan joined Saatchi & Saatchi in 1983 and followed the brothers Maurice and Charles when they set up their breakaway agency M&C in 1995.
He made his name overseeing key accounts British Airways, Silk Cut and Famous Grouse whisky and in 2010 became worldwide CEO, building a global network of communications agencies operating in 30 countries.
Now MacLennan must get the firm back on track and remake the working environment post-pandemic to get the best out of his creative team.
Leading is supported by Lockton, the world’s largest privately-owned, independent insurance broker. Lockton's independence means its 8,000 associates worldwide are free to focus solely on their clients' risk and insurance needs. To hear more from Lockton experts, please visit locktoninternational.com/gb/insight
For further details of this series, follow @leadingpod or go to leadingpod.com
James Ashton’s book The Nine Types of Leader (bit.ly/NINEbook) is available to order now
He joins James Ashton to discuss taking over the reins at the start of 2021 at a critical time – after a boardroom exodus and accounting crisis rocked the business.
MacLennan joined Saatchi & Saatchi in 1983 and followed the brothers Maurice and Charles when they set up their breakaway agency M&C in 1995.
He made his name overseeing key accounts British Airways, Silk Cut and Famous Grouse whisky and in 2010 became worldwide CEO, building a global network of communications agencies operating in 30 countries.
Now MacLennan must get the firm back on track and remake the working environment post-pandemic to get the best out of his creative team.
Leading is supported by Lockton, the world’s largest privately-owned, independent insurance broker. Lockton's independence means its 8,000 associates worldwide are free to focus solely on their clients' risk and insurance needs. To hear more from Lockton experts, please visit locktoninternational.com/gb/insight
For further details of this series, follow @leadingpod or go to leadingpod.com
James Ashton’s book The Nine Types of Leader (bit.ly/NINEbook) is available to order now
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