In this episode, Celisa talks with of Diane Simmons of the American Academy of Dermatology and Carol Hodes of NIGP: The Institute for Public Procurement about their paths to retirement, what they’ve seen – and expect to see – that excites them most about learning, as well as some of the biggest lessons they’ve learned over the course of their careers. Highlighted Resource – Resources for Organizations in the Business of Lifelong Learning – a document that serves as a single point of reference fo...
Nov 17, 2017•43 min
In this episode of the Leading Learning podcast, Celisa and Jeff look at seven core practices of successful Internet marketers and how they might be emulated to grow and improve your learning business. Highlighted Resource - 10 Realistic, Cost-Effective Ways to Grow and Improve Your Learning Business . It is just what it sounds like – 10 ways that you can move the dial on your learning business without spending a lot of money or having to do back flips to find resources. Special thanks to the Fo...
Nov 14, 2017•29 min
In this episode, Celisa talks with Dr. Andy Molinsky about his latest book Reach: A New Strategy to Help You Step Outside Your Comfort Zone, Rise to the Challenge and Build Confidence. Highlighted Resource: A Harvard Business Review article by Andy titled, If You’re Not Outside Your Comfort Zone, You Won’t Learn Anything . Full show notes available at http://www.leadinglearning.com/episode108 ....
Nov 07, 2017•41 min
In this episode, Celisa Steele talks with Wayne Skipper, founder and CEO of Concentric Sky , and a key player behind the open source project Badgr , about the emerging Open Pathways initiative for connecting digital credentials from different organizations. Highlighted Resource : Exploring the Fringe: Flipping, Microcredentials, and MOOCs , a free white paper that discusses three emerging formats—the flipped classroom, microcredentials, and massive open online course —and then looks at when each...
Oct 31, 2017•34 min
In this episode of the Leading Learning podcast, Celisa and Jeff discuss specific lessons that can be learned from some of the Big Learning companies and how they might be applied to benefit your learning business. Highlighted Resource – Learning Business Maturity Model™ - a free resource designed specifically to help learning businesses of any size reach their full maturity. Full show notes available at http://www.leadinglearning.com/episode106 ....
Oct 24, 2017•26 min
In this episode of the Leading Learning podcast, Jeff Cobb talks with Sheri Jacobs of Avenue M about the role that non-dues revenue plays for membership organizations, why they are on the rise, and ways to potentially increase them, particularly in the areas of education and learning. Highlighted Resource – Four reports/white papers related to the association sector that have come out in the past year or so that have been discussed on this show: Growing Non-Dues Revenue: A Benchmarking Report - ...
Oct 17, 2017•33 min
Celisa Steele interviews Dr. Barbara Oakley, professor, speaker, and author of A Mind for Numbers : How to Excel at Math and Science (Even If You Flunked Algebra) , and Mindshift : Break Through Obstacles to Learning and Discover Your Hidden Potential . Her wildly popular massive open online course (MOOC), Learning How to Learn . has attracted 2 million participants. Celisa talks with Barbara about why helping people learn about learning is so effective, the importance of creating better online ...
Oct 10, 2017•44 min
What if you organization could make the competition irrelevant and deliver unique value to the learners it serves? In this episode, Jeff and Celisa discuss the concept of blue ocean strategy and some of the key tools you can use to create blue ocean for your learning business. Full show notes available at http://www.leadinglearning.com/episode103 . Highlighted Resource : 6 Paths to Leading Your Education Business to Blue Ocean Please leave us a rating and review ....
Oct 03, 2017•21 min
Celisa Steele interviews Amanda Myers, director of product marketing, membership solutions, at Community Brands , and one of the co-authors of the recent Member Loyalty Study: A Deep Dive into Member Retention and Preferences . This report has findings to help organizations understand why members stay—or leave—and the most effective ways to connect with them. Celisa talks with Amanda about key findings from the report, ways to increase member connectedness, where segments of members fall within ...
Sep 26, 2017•42 min
In this episode of the Leading Learning podcast, Celisa talks with Katie Hill, associate director of DIA Learning at Drug Information Association, about her efforts to revamp DIA's core curricula, incorporate new business models like business-to-business selling, and introduce new approaches like microlearning and digital badging. Show notes available at http://www.leadinglearning.com/episode101 . Highlighted Resource – Tagoras Platform Directory for Learning BusinessesTM – A free report that pr...
Sep 19, 2017•31 min
The 100th episode of the Leading Learning podcast - hard to believe! To help us mark the occasion, we invited two-time guest and our all-around favorite superfan Brian McGowan to guest host the show. He asks the questions, we provide the answers, and along the way, we highlight some of the episodes that we think best demonstrate what we are up to with the Leading Learning podcast. Show notes available at http://www.leadinglearning.com/episode100 Highlighted Resource – For our resource for this e...
Sep 12, 2017•1 hr 14 min
Celisa and Jeff talk about some of the findings in the latest version of the Association Learning + Technology report and how the data has changed over the years. They also discuss why Tagoras publishes the report and how organizations can use it to support their learning and technology efforts. Full show notes available at http://www.leadinglearning.com/episode99 Highlighted Resource – For our resource for this episode, we want, appropriately enough, highlight our Association Learning + Technol...
Sep 05, 2017•47 min
Celisa Steele talks with James Young, chief learning officer ofthe Society for College and University Planning (SCUP) , about his path to becoming CLO, what the role means to him, and how he plans to grow and develop SCUP’s learning offerings in the near future. Full show notes available at http://www.leadinglearning.com/episode98 . Highlighted Resource – Tagoras Platform Directory for Learning BusinessesTM – A free directory that profiles 30 different companies that are a good fit for trade and...
Aug 18, 2017•44 min
With over 35 years of research and expertise, Dr. Ellen Langer, a Harvard psychologist and Guggenheim Fellow, is widely known as the “mother of mindfulness”. She is the author of eleven books including Mindfulness , and Counterclockwise: Mindful Health and the Power of Possibility , and has written more than two hundred research articles on the topic of mindfulness. In this episode of the Leading Learning podcast, Jeff Cobb talks with Dr. Langer about what it really means to be mindful, the bene...
Aug 18, 2017•31 min
In this episode of the Leading Learning podcast, Celisa and Jeff talk about how to staff online learning—specifically platform, content, and business development positions—including why each is important, what skills you’ll want to look for in the person that fills each role, and resources to help you along the way. Full show notes available at http://www.leadinglearning.com/episode96 . Highlighted Resource – A sample job description for a learning technology manager role . Thank you to YourMemb...
Aug 15, 2017•27 min
In this episode of the Leading Learning podcast, Celisa Steele talks with LaTrease Garrison,executive vice president of the Education Division at the American Chemical Society (ACS), about how her career at ACS has evolved over the years, the important role that learning plays in their organization, and the current struggles and opportunities that exist for them and others in the business of lifelong learning. Highlighted Resource – Adventures in Chemistry – an initiative from the American Chemi...
Aug 01, 2017•33 min
When it comes to the design and marketing of educational experiences—particularly those from trade and professional associations—there is an emotional element that is often lacking. But tapping into people’s emotions is perhaps one of the best and most effective ways to convey your brand and your mission. In this episode of the Leading Learning podcast, Jeff Cobb talks with Graeme Newell,co-author of Red Goldfish: Motivating Sales and Loyalty Through Shared Passion and Purpose , about emotional ...
Aug 01, 2017•37 min
In this episode of the Leading Learning podcast, Celisa and Jeff talk about the role of questions and questioning in learning, why it is such an important topic, and what learning businesses can do to encourage questioning. Resource of the Week – An infographic from Global Digital Citizen which covers a 5 step process for asking good questions by thinking about focus, purpose, intent, framing, and the follow-up of questions. Thank you to YourMembership , the podcast sponsor for the third quarter...
Jul 22, 2017•23 min
In this episode of the Leading Learning podcast, Celisa Steele talks with John Mancini,chief evangelist and past president and CEO of the Association for Information and Image Management (AIIM) , about how digital transformation is impacting the way people learn, including the way organizations provide learning, the link between content marketing and education, and opportunities and threats for organizations like AIIM that are providers of lifelong learning. Full show notes available at http://w...
Jul 15, 2017•36 min
In this episode of the Leading Learning podcast, Jeff talks with JP Guilbault about challenges and opportunities related to the formation of Community Brands , how organizations need to be thinking about technology, and the critical role they play when it comes to promoting learning and education. Full show notes available at http://www.leadinglearning.com/episode91 Highlighted Resource – Association Learning + Technology Report – a complementary report from Tagoras that provides the most compre...
Jul 03, 2017•35 min
In this episode of the Leading Learning podcast, Celisa and Jeff celebrate the self-directed learner including what it means to be one and why it’s important. Full show notes available at http://www.leadinglearning.com/episode90 Highlighted Resource – 10 Ways to Be a Better Learner by Jeff Cobb. The book covers areas such as your mindset for lifelong learning, practical tactics, and even the importance of diet, exercise, and sleep. Thank you to YourMembership , the podcast sponsor for the third ...
Jun 30, 2017•20 min
If you’re looking to potentially expand the reach of your membership base, increase engagement, and lower costs, you may want to consider venturing into the world of virtual events. The National Hospice and Palliative Care Organization (NHPCO) decide to do just that five years ago, and now Maurine Kwende, director of e-learning, and Steve Gardner, director of education, know just what it takes to make virtual events an effective addition to your portfolio of educational offerings. In this episod...
Jun 24, 2017•36 min
In this episode of the Leading Learning podcast, Celisa and Jeff discuss the concept of curation - what it is, how to do it, and why it is valuable for learning businesses and learning business professionals. Full show notes available at http://www.leadinglearning.com/episode88 Highlighted Resource – Leading Learning newsletter - a way to share high-value resources we come across each month, packaged up into a brief email that you can read and digest quickly. If the podcast is “audio intelligenc...
Jun 19, 2017•23 min
As co-founder and CEO of Thinkific , Greg has worked to build a platform to “empower modern course creators” by making it easy for them to create, market, and sell online courses. This allows people to focus on what’s really important - their learning business - not the tools and technology behind it. With over a decade of experience as a course and platform entrepreneur, Greg knows what it takes to both lead and succeed in the world of online learning. In this episode of the Leading Learning po...
Jun 11, 2017•37 min
Learn what really goes into implementing an assessment-based certificate in this interview with Paul Williams, vice president of professional development and education at Argentum , the leading national trade association serving companies that own, operate, and support professionally managed senior living communities in the United States. In this episode of the Leading Learning podcast, Celisa Steele talks with Paul about what prompted them to create an assessment-based certificate program, the ...
Jun 02, 2017•36 min
In this episode of the Leading Learning podcast, Celisa and Jeff discuss the topic of the learning business including what it is, why it’s such an important concept, and the important link between both learning and business . Full show notes are available at http://www.leadinglearning.com/episode85 . Highlighted Resource – an informal curriculum on the topic of the Learning Business – new post on the Tagoras site that brings together the various episodes we have done on the podcast along with va...
May 28, 2017•26 min
Assessment-based certificates, or ABCs, are a trend all learning businesses need to know about. In this episode, Celisa Steele discusses assessment-based certificates with Robin Gault-Winton, a facilitator, trainer, and instructional designer, is the director of learning solutions at Castle and an expert on how assessment-based certificate programs can help increase professional development opportunities and improve learning outcomes. Full show notes available at http://www.leadinglearning.com.e...
May 21, 2017•30 min
In this episode you'll learn more about what we think has to be the “hippest” learning event in the world of continuing medical education, CMEpalooza . Jeff talks with Derek Warnick and Scott Kober about the CMEpalooza experience, the (mostly free) technology behind it, and key points of advice for organizations who might be interested in pulling together a similar educational offering. Full show notes available at http://www.leadinglearning.com/episode83 . Highlighted Resource - Leading Learnin...
May 14, 2017•36 min
Do you wonder - or worry - about LMS ROI? Then this episode is for you! When it comes to determining whether to implement a new or replacement learning management system (LMS) , it’s important to ask, “What will the return on investment be?” Oftentimes, organizations struggle to try and answer this question—or even worse, it isn’t ever asked at all. In this episode of the Leading Learning podcast, Celisa and Jeff help you answer this sometimes daunting question and provide 5 key aspects of getti...
May 07, 2017•21 min
In this episode of the Leading Learning podcast, Celisa talks with Stephanie Owen, director of education with the National Wood Flooring Association (NWFA) Stephanie knows first-hand how digital badges and credentials can impact member engagement, learning, and exposure in the marketplace. That’s because she’s been responsible for overseeing the development and implementation of NWFA University to include the use of digital credentials. Celisa talks with Stephanie about their rollout out digital...
Apr 24, 2017•33 min
