Navigating Chaos: Effective Communication in Turbulent Times

In this episode, Beth Rotach and Amit Mrig with Academic Impressions talk with the founder of Optim Communications, Joanna Rosenthal, to discuss the complexities of communication within institutions during times of uncertainty. We discuss the challenges leaders face when conveying messages amid federal actions and executive orders that lack clarity. Highlighting the importance of maintaining transparency without exposing institutions to unnecessary risks, and share insights into balancing internal and external communications. Right now, there is a need for consistency in upholding values while adapting language to fit the current context, and ensuring that communication remains empathetic and true to the institution's core mission.

More on Leading in Uncertainty from Academic Impressions: https://www.academicimpressions.com/leading-in-the-moment-higher-ed/

Optim Communications: https://optimcommunications.com/