Why 'VUCA' can be so Effective in the Modern World of Business?

Welcome to Episode 10 of The Leadership Detectives.

In this episode, we share a wonderful interview with another incredible guest, Sophie Stanton. Sophie is the Chief Marketing Officer at IBM (Middle East and Africa).

"VUCA" stands for volatility, uncertainty, complexity, and ambiguity.
Sophie guides us through some of the core foundations of "VUCA" and why it can be so effective in the modern world of business.

Find Neil online at: https://neilthubron.com

Find Albert on LinkedIn at: www.linkedin.com/in/albert-e-joseph

Find Sophie Stanton on LinkedIn at: https://www.linkedin.com/in/sophiestanton/