Discover how to build an efficient tech stack for your modern virtual law firm in this comprehensive guide! This episode of Law Subscribed covers everything from essential hardware and software recommendations to detailed purchasing strategies and crucial implementation tips. Learn about the latest AI tools, ergonomic setups, and advanced scheduling and communication platforms. Whether you’re looking to streamline your operations or enhance client engagement, this episode is packed with valuable...
Aug 15, 2025•1 hr 26 min
Ashlee Sang, the founder of Ashlee Sang Consulting, joined me on LinkedIn Live to discuss creative marketing practices under constraints. Ashlee explains her work with multi-passionate and deep-thinking individuals to help them bring their ideas into the world through brand messaging and related marketing consulting. She discusses ethical marketing strategies, including attraction and consent-based marketing, which focus on building trustworthy, human-centric connections rather than manipulative...
Aug 08, 2025•50 min
Connor Acle, the founder of Marveri, a company that utilizes AI to organize and analyze legal documents, joined me on Law Subscribed Live on LinkedIn. We delve into Connor’s background as a former corporate attorney and his transition into entrepreneurship, inspired by his experience with legaltech during his tenure in San Francisco and while attending Harvard Business School. Marveri’s unique solution targets corporate and transactional lawyers by simplifying the messy and time-consuming task o...
Aug 01, 2025•40 min
Kimo Gandall and Jack Kieffaber from Fortuna Insights join Law Subscribed Live on LinkedIn, focusing on their innovative platform, Arbitrus AI, which utilizes AI and machine learning to revolutionize dispute resolution through private courts. Kimo explains how Arbitrus AI is designed to streamline the legal process by integrating multiple models and methodologies, aiming to personify the law by predicting case outcomes based on comprehensive data analysis. The platform charges a flat fee for dis...
Jul 25, 2025•53 min
In a bonus episode of How to Run a Law Firm in 2025, Lauren Lester and Mathew Kerbis discuss the complexities and benefits of implementing subscription models in legal services. Mathew offers Lauren insights on how to structure subscription models for different legal practices, such as estate planning, emphasizing the importance of defining subscription benefits and ensuring compliance with ethical rules. They explore ideas like offering annual meetings and quarterly check-ins, leveraging techno...
Jul 18, 2025•40 min
In the eighteenth (and final?) episode of How to Run a Law Firm in 2025, Lauren Lester and Mathew Kerbis discuss integrating business with personal life, particularly parenthood. They share their experiences of running law firms while managing family responsibilities, emphasizing the importance of setting boundaries, streamlining household tasks, and achieving work-life balance. Mathew talks about the flexibility his entrepreneurial journey provides, allowing him to take on more household duties...
Jul 11, 2025•33 min
In the seventeenth episode of How to Run a Law Firm in 2025, Lauren Lester and Mathew Kerbis discuss the importance of standard operating procedures (SOPs) for running a law firm in 2025, particularly for solo practitioners. They acknowledge the challenges and resistance to creating SOPs, but emphasize their role in streamlining operations and enabling automation. They explore various tech tools that can assist in documenting and automating SOPs, such as Trello, Asana, Scribe, and Perplexity AI....
Jul 04, 2025•33 min
Mindset and lifestyle coach Claudia Braun joined the show live on LinkedIn to discuss strategies for shifting out of limiting mental patterns and embracing a more empowered mindset. Claudia discusses strategies and practices to cultivate a proactive and positive approach to life by consciously altering thought patterns. Tune in to gain insights from Claudia’s expertise and discover actionable steps to enhance your life. __________________________ Check out Claudia Braun and schedule a call with ...
Jun 27, 2025•25 min
In this special episode of Law Subscribed, Michael D.J. Eisenberg of The Tech Savvy Lawyer podcast joined me to discuss our experiences and insights from ABA TECHSHOW for 2025. We talk about the various vendors, the usefulness of different AI tools showcased, and the importance of leveraging technology to improve legal practice efficiency. We also delve into our respective presentations, emphasizing the importance of actionable steps and practical advice for attendees. Michael mentions his talks...
Jun 24, 2025•52 min
Ron Baker, a renowned expert on value pricing and subscription models for professionals, comes back to the show for a lively discussion on LinkedIn. We dive deep into the pitfalls of cost accounting and timesheets, particularly in the context of legal and professional services. Ron shares insights from his and his late colleague Reginald Tomas Lee’s works, detailing why traditional cost accounting is fundamentally flawed and emphasizing the shift toward a transformation economy. We explore how p...
Jun 20, 2025•1 hr 16 min
In the sixteenth episode of How to Run a Law Firm in 2025, Lauren Lester and Mathew Kerbis discuss the topic of outsourcing within a law firm. They explore how to decide what to outsource, the potential benefits, and the practical challenges. Lauren shares her limited experience with outsourcing, detailing a partnership with a contract attorney for contested cases to avoid burnout from litigation. Mathew talks about his theoretical approach and future plans for outsourcing, including hiring lega...
Jun 13, 2025•29 min
In the fifteenth episode of How to Run a Law Firm in 2025, Lauren Lester and Mathew Kerbis discuss strategies for keeping costs low in a small or solo law firm. They emphasize the benefits of handling tasks like bookkeeping, marketing, and client meetings themselves to avoid outsourcing expenses, thereby passing savings onto clients. They talk about using affordable or free tools such as Wave Accounting and various digital solutions to streamline operations. Topics also include the pros and cons...
Jun 06, 2025•35 min
In the fourteenth episode of How to Run a Law Firm in 2025, Lauren Lester and Mathew Kerbis discuss their approaches to budgeting, financial planning, and tracking expenses, sharing practical tips and personal anecdotes on handling cash flow, leveraging credit card rewards, and making smart financial decisions. Mathew provides insights into maximizing rewards through credit card strategies and utilizing tools like Amazon Business Prime, while Lauren elaborates on the importance of consistent tra...
May 30, 2025•41 min
Jonathan Mast, the founder of White Beard Strategies, discusses the transformative impact of AI and large language models on professional services, particularly within the legal industry. Jonathan shares insights on the efficiency benefits of generative AI, such as handling mundane tasks and drafting documents, emphasizing how lawyers can leverage AI to save substantial time and align better with client expectations. He shares details about his consulting approach, which involves coaching teams ...
May 23, 2025•40 min
Jeff Holman, founder of the law firm Intellectual Strategies, and his wife and operations lead, Brooke Holman, discuss their approach to running a fractional general counsel practice, primarily serving startups and scaling businesses. Jeff shares his background starting in Silicon Valley and moving to an in-house role before starting his own practice in 2018. The firm operates on various billing models, including flat fees, hourly rates, and retainers, but Jeff and Brooke are considering moving ...
May 16, 2025•47 min
In the thirteenth episode of How to Run a Law Firm in 2025, Lauren Lester and Mathew Kerbis discuss the shifts in legal service pricing in the ever-evolving tech-powered, AI-efficient world. They discuss the obsolescence of billable hours and advocate for value-based pricing models like flat fees and subscription services, explaining their benefits for both law firms and clients. Mathew shares insights on using a subscription model to offer accessible legal counsel and manage cash flow, leveragi...
May 09, 2025•43 min
In the twelfth episode of How to Run a Law Firm in 2025, in Part 2 of a two-part topic, Lauren Lester and Mathew Kerbis discuss the integration of AI in legal practice, particularly focusing on the evolution of AI tools for lawyers. They highlight various AI tools like Google NotebookLM, Clio, MyCase, AffiniPay, Filevine, Perplexity, Notion, Paxton, and others, explaining how these can help law firms save time, enhance knowledge management, and improve efficiency. They emphasize the importance o...
May 02, 2025•27 min
Niki Black, Principal Legal Insights Strategist at AffiniPay, elaborates on the transformative impact of generative AI on the legal profession. She asserts that AI’s ability to enhance efficiencies and predict pricing structures will lead to the eventual demise of the billable hour, suggesting that AI’s integration will soon become indispensable in legal practices. According to Niki, sophisticated consumers of legal services like insurance companies and in-house counsels will drive the adoption ...
Apr 25, 2025•39 min
In the eleventh episode of How to Run a Law Firm in 2025, Lauren Lester and Mathew Kerbis discuss the role of AI in Part 1 of a two-part topic. They explore various AI tools, emphasizing tools like Claude for improving language tasks, Google’s NotebookLM for managing documents, and the deep research capabilities of Gemini. Lauren highlights her experiences with AI tools like Claude for enhancing daily workflows and reducing the fear around AI adoption. Mathew covers the importance of leveraging ...
Apr 18, 2025•25 min
In the tenth episode of How to Run a Law Firm in 2025, Lauren Lester and Mathew Kerbis discuss the tools and essential software in Part 2 of a two-part topic. They explore various platforms for creating, managing, and securing legal documents, including CLE materials, document automation tools like Gavel, and communication apps such as Talkroot and Google Voice. Both emphasize the importance of data security, backups, and efficient password management, highlighting tools like Backblaze and Apple...
Apr 11, 2025•30 min
In the ninth episode of How to Run a Law Firm in 2025, Lauren Lester and Mathew Kerbis discuss the essential software tools in Part 1 of a two-part topic. They highlight the importance of using scheduling tools like Calendly and Acuity, payment processors such as Stripe and LawPay, and having a website for online presence. They also emphasize the value of document automation platforms, task management systems like ClickUp, and email management strategies. Both emphasize balancing cost and necess...
Apr 04, 2025•29 min
After 29 years of practicing law, including significant time in both law firms and in-house roles, Aisha Jorge Massengill has launched her own subscription-based employment law practice under the brand Sedgwick Andrews. Named after places in the Bronx where she grew up, her firm offers tiered subscription plans with different levels of access and benefits for emerging to established businesses. She leverages modern tech tools like SixFifty, Calendly, and AI platforms to run her practice efficien...
Mar 28, 2025•50 min
Bob Glaves, the executive director at the Chicago Bar Foundation (CBF) for over 25 years, reflects on his journey from private practice to leading a foundation dedicated to promoting access to justice and supporting pro bono and legal aid efforts. Bob describes the numerous initiatives and challenges the CBF has undertaken, including the Justice Entrepreneurs Project (JEP), which helps public service-minded lawyers launch innovative practices to serve unmet legal needs. He highlights the signifi...
Mar 21, 2025•50 min
In the eighth episode of How to Run a Law Firm in 2025, Lauren Lester and Mathew Kerbis discuss essential hardware for running a law firm in 2025, emphasizing technological tools to enhance efficiency in Part 2 of a two-part topic. They cover topics such as the importance of camera and lighting setups for professional video calls, the benefits of using standing desks and working-treadmills for health, and the significance of high-quality microphones and sound treatment for clear audio in podcast...
Mar 14, 2025•22 min
In the seventh episode of How to Run a Law Firm in 2025, Lauren Lester and Mathew Kerbis the essential hardware needed to run a law firm in Part 1 of a two-part topic. They share their personal setups and evolving experiences with technology, highlighting the importance of having the right hardware for various tasks such as content creation, client meetings, and court appearances. Mathew explains his use of the Mac Mini, an ultrawide monitor, and a teleprompter for eye contact during virtual mee...
Mar 07, 2025•25 min
Dazza Greenwood, a technologist turned lawyer, discusses the transformative potential of generative AI, particularly in the legal field. Greenwood’s background includes public sector work, law practice focused on technology, and current work assisting companies and governments with technology rollouts, especially where legal or regulatory constraints exist. He also maintains a research affiliation with MIT, focusing on the “over the horizon” implications of technology. Greenwood expresses excite...
Feb 28, 2025•23 min
In the sixth episode of How to Run a Law Firm in 2025, Lauren Lester and Mathew Kerbis discuss how they evaluate and discover new technology for their practices. They emphasize the importance of identifying specific needs before adopting new tech tools and warn against “shiny object syndrome.” They discover new technology through various channels including podcasts, ads, client recommendations, and industry newsletters. They stress the importance of hands-on testing through demos before committi...
Feb 21, 2025•35 min
Does having a streamlined and automated practice sound too good to be true? Well, if you've ever been unsure about how to leverage a tool like Gavel to help you do just that, Brittany Hernandez is offering FREE hands-on automation trainings using Gavel. Slots are limited, so make sure to register right away. And when you do let Gavel know that I sent you. Estate Planning - Feb 20th @ 12pm PT (direct registration link: https://lu.ma/4qawvcvk) Probate - Feb 27th @ 12pm PT (direct registration link...
Feb 19, 2025•34 sec
In the fifth episode of How to Run a Law Firm in 2025, Lauren Lester and Mathew Kerbis discuss strategies for pitching legal services and creating marketing materials. They explore the challenges of crafting effective elevator pitches, particularly when handling multiple practice areas. The hosts share their experiences with different pitching approaches, including Kerbis’ memorable marketing jingle and Lester’s focus on “protecting your peace.” They emphasize the importance of using simple, non...
Feb 14, 2025•31 min
In the fourth episode of How to Run a Law Firm in 2025, Mathew and Lauren discuss their approaches to law firm marketing and client acquisition. They share their strategies for managing initial client contact, emphasizing the importance of streamlined processes like online scheduling and clear website communication. Both eschew traditional “About Me” pages on their websites in favor of problem-focused content. Their marketing approaches differ: Kerbis focuses on in-person networking and communit...
Feb 07, 2025•37 min
