What Smart Manufacturers Know About Bundling Products and Services - podcast episode cover

What Smart Manufacturers Know About Bundling Products and Services

Sep 30, 201922 min
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Episode description

Jeff Kavanaugh head of the Infosys Knowledge Institute explains why manufacturers are moving toward a more service-style strategy to build a longer relationship with consumers.

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What Smart Manufacturers Know About Bundling Products and Services | Knowledge at Wharton podcast - Listen or read transcript on Metacast