Verizon’s High-Speed Network: If They Build It Will You Come?
Mar 21, 2007•16 min
Episode description
Verizon is betting billions of dollars on a new fiber-optic network that could transform it from a telephone company to a cutting-edge technology player. If the strategy works the company could leapfrog over rivals such as AT&T and Comcast by offering faster Internet service and potentially richer video on demand. But if Verizon’s fast network fails to entice consumers the company will have created a multi-billion-dollar boondoggle. Wharton faculty and others examine the two different scenarios.
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