How Manu Chandaria Mastered the African Market

Africa is the next frontier for global business presenting a rare growth opportunity in a stagnant world. But navigating this complex continent with more than 1 billion people can be exceedingly difficult and many businesses have failed to make a lasting impression in the region. Kenyan business tycoon Manu Chandaria chairman and CEO of the multi-billion dollar privately held Comcraft Group explains in an interview with Knowledge at Wharton how he mastered the African market and how others can follow his lead. (Video with transcript)

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