Hot Today Not Tomorrow: Retailers Face the Terrible Teens
Sep 03, 2008•13 min
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Episode description
New York-based teen apparel retailer Aéropostale has had a bullish summer with second-quarter net income rising 43% over the previous year. Meanwhile other teen-focused retailers including The Gap and Abercrombie & Fitch have suffered losses. Experts from Wharton and elsewhere suggest that teen retailers are competing intensely for attention in hard economic times even as these new conditions are giving rise to a changing landscape of winners and losers.
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