A Five-step Process That Can Help Social Enterprises Succeed - podcast episode cover

A Five-step Process That Can Help Social Enterprises Succeed

Jul 01, 201322 min
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Episode description

In their ebook The Social Entrepreneur’s Playbook Ian C. MacMillan a Wharton management professor and James Thompson director of the Wharton Social Enterprise Program offer specific suggestions to strengthen the effectiveness of social enterprises. In the second of a two-part interview the authors discuss how two African social enterprises -- one in the chicken feeds business and the other in the sanitation industry -- used a five-step process to maximize the social and business impact of their operations. (Video with transcript)

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