#220 Brad Lea - 3 Proven Methods to Get What You Want

You don't have to be rich to be successful . That is the truth . There's some people that are happy as shit , making 60 grand a year , living their life . They're happier and they're way more successful than someone with a billion dollars . That's miserable .

. Thank you , all right , brad , let's smash this . So , really , what I want to do for this conversation is to show proven methods to get what you want , because you're someone who has got that . You've got different things that you really chased and you've really went after and you've been able to get it .

So , from your perspective , how does someone who's lazy , broke , unfit , 25 years old get what they want in life ? How do they change that life ?

But the first step would be to realize that you're the one responsible to get you out of it . You're the only one that's capable of getting you out of it and you have to make a decision to do that . You know , everything starts with a decision .

I wasn't rich because my dad didn't do this , and you know I dropped out of school and you know this and that and all these other reasons , when in reality , the reason why I wasn't rich back when I wasn't rich was because I was not doing the things I needed to do in order to be

rich . I mean , there's only three main areas you need to focus on Number one , your mindset , because without the proper mindset , it makes everything 10 times more difficult . So you have to understand that you need a positive , optimistic , abundant mindset . Now , how do you get one is a different question , but that is what you need .

Then you need skillset , right ? You need to be talented . You need to be good at something . The good news is , everyone can be be talented . You need to be good at something . The good news is , everyone can be good at whatever they want to be good at . They just have to practice and do the work .

There's no , I mean I'm not talking about hey , a guy with no arms can be a trapeze artist . Well , again , I mean , theoretically that's probably realistic , but in reality that's not even true . So let's not worry about the ridiculous exceptions , let's worry about the basic reality of it .

You can get good at pretty much anything you put your mind to get good at , you need to practice and do the work . So there's mindset , then there's skill set and then there's your habits . So when you said lazy , I forget the words you use to describe the person but whatever you are , you are that way because of your habits .

You eat like shit , you freaking , don't focus , you don't pay attention , you don't have discipline , you've never earned anything , you have a low self-esteem , you have no self-worth , you hang around the wrong people . Your habits are ruining you . And again , when someone realizes this , like geez , like , instead of fighting it , no , it's not , you don't understand .

Brad , you know it's easy for you to say no . Guys , calm down and just listen to what I said . There's three areas you want to focus on if you want to change and become successful . Okay , your mindset , your skillset and your habits . If you can master those three things , brother . Nothing will stop you Nothing .

But I see a lot of guys that are in their 30s , that are still 18 years old mentally right . So how was that experience for you ?

You didn't say I can't get guests , so I'm not going to do this , no one's going to listen to me phones . You didn't say I can't get guests , so I'm not going to do this , no one's going to listen to me . You just did it . And so now , 200 episodes later , someone could say did it help your business ?

You say , yes , there's people listening to this right now that it would help their business as well , but they won't start one . Why Brother ? Because deep down , subconsciously , they're never going to outperform their own self image . So they have to find self worth in order to find net worth .

In other words , you want to raise your net worth raise your self worth .

So you , so you , you know again , keep the self-worth and the self-value that you're creating by doing what you say you're going to do . Okay , you commit to do what you say you're going to do . Number three you want to start winning .

Okay , confidence is really just the memory of winning , but your memory doesn't have a bunch of wins , or you'd already be confident . So we have to start winning . So how do you start winning ? Well , start doing things and consider them wins . So , for example , did you brush your teeth this morning , did you ? Did you consider that a win ?

I mean , honestly , did you consciously think you won when you did that ?

But if you don't acknowledge that brushing your teeth is a win , you could be winning all day without recognizing it and literally feel depressed at the end of the day because you got nothing done when in reality you did quite a bit . You're just having a shitty perspective , when in reality you did quite a bit .

You're just you're just having a shitty perspective . So so when I say , start winning a lot , the only way that that that you can create these wins is to determine them , which means , okay , if I get up today and I do 30 minutes of cardio , that's a win . Okay , great , there's a win . If I brush my teeth , that's a win .

If I drink water , that's a win . If I meet new people , if I make one extra phone call , if I do , you know , whatever it is that you want to do , consider those wins . So you start racking up the wins by just making sure you acknowledge every day the things that you're doing is winning . Does this make sense ?

People think you're down there and we're up here . It's a frame . No , it's because you don't have a high enough self-worth . Why do you think I'm better than you ? I ?

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today .

I don't think of people better than me , like again , uh well , michael Jordan's better at basketball , yeah , things like that , but like , overall better person , michael Jordan's not a better person than me . Michael Jordan's not better than me . So so again , it's like and , by the way , I admire Michael Jordan .

So it's like it doesn't mean that you are arrogant and that you think you're so much better than you are . I know that I'm a good person . I wake up every single day looking to help people . I don't need your validation to validate myself . I'm a good person , I'm doing the right thing on a regular basis .

You won't catch me doing shady , bad , unethical shit because I don't do shady , unethical shit . So you're never going to catch me doing it because I don't do it , and I know that . See , I don't need you to know that , I know that . So when you say , oh , you're just some snake oil salesman , I don't go .

Oh , my God , he's seeing through me because I'm not a shady snake oil salesman . Well , you're just trying to get people to buy your course , brother . I'm trying to help people get out of the rat race . Why ? Because I got out of the rat race . I know how to get out of the rat race and I can show you how to get out of the rat race .

But you got to listen and take action , otherwise it's not going to be me that shows you how . And notice , I didn't say I can get you out of the rat race . I can show you the way out of the rat race . Why ? Because only you can get yourself out of the rat race , bro . Only you can change your mind , only you can take action .

I can't force you to do anything . I can just simply say hey , here's an , here's an example . I wake up every day and the first thing I think in my head is how lucky I am to even be able to wake up . Like as simple as that is . I don't take it for granted anymore .

There are so many people that take waking up and getting another day for granted that they're actually depressed the second they wake up . Oh , I got car payments . You know why ? Can't I be as good as these guys online showing their Ferraris . And , man , how come I'm stuck in this crap hole ? And what you focus on grows , man , don't you know that ?

Well , yeah , it's easy for you to say that's called denial , brother , like your , your mindset is the problem , and people don't realize it is the problem , and some of us that get lucky because , again , there's luck is part of it you get lucky and you've somehow convinced yourself , or you had a good mentor or coach or somebody shift your perspective and you get

lucky . Well , now you realize , man , they were right . The whole time I just wasn't listening . I was skeptical , I was pessimistic , I was scarce , I was pessimistic , I was scarce , I had scarcity mindset . Well , again , I don't have scarcity mindset , which is why I can risk spending money without worrying about there not being any more of it up .

He was so scared because the times and the economy , and he didn't know what to do , and he was literally stressed so much as health was suffering , and I said well , dude , why don't you take that half a million dollars and invest in this , this , this ? And he said , no , I'm not .

That is my nest egg , that is my savings , that is my just in case , money . And I'm like brother what do you think money is ? Money is a tool to get more of it . Money is just a tool . It's not yours . It doesn't stay with you , even if you keep it all your life and then you die , it goes to someone else . Money is yours temporarily .

You are just the custodian temporarily . You are just the custodian . And let me tell you something it is a tool . It is a tool to make more of it . So if you have $500,000 and you're holding onto it , wondering how do you make more of it , well then you're just not very bright or you're not very educated in money . Why ?

Because that is how you make more of it . You use this to get more of it . But he was unwilling to use this because of what Scarcity ? His mindset was based in scarcity . He didn't want to lose it because he remembered what it felt like being broke . So he held on to all the money he has , saying I'm not going to be broke anymore .

That's a scarcity mindset . People think that's cautious . That's not cautious , that's scared , that's scarcity . You don't believe there's any more money . How did you get that money and believe it or not ? Startups do this a lot . Startup companies .

They start up , they spend years struggling and then they finally start getting some momentum and they finally start getting money . And then they stop growing . And they're wondering why did they stop growing ? Well , you stopped growing because you stopped doing what you used to do , which was take risks .

You were willing to spend all the money to get you to a position of comfort . Well , when you got to that position of comfort , you stopped spending money because you didn't want to go back to broke . Well , your mindset just went from abundant , willing to take risks , to scarce , and you didn't even realize that . Your perspective just shifted .

And again , it happens to a lot of us . At the end of the day , what do we do if we want to make more money ? Well , we have to figure out a couple of things . Number one what problems can I solve ? Because the reason people hand you money is to solve their problem . If I've got a problem and you can solve it , I'll give you my money . Everyone will .

I had a problem . I didn't like picking up dog shit . Well , guess what ? There's a guy that came around and he didn't mind picking up dog shit at all . In fact , if I gave him a hundred bucks a month . He would come four times a month , once a week , and pick up all the dog shit in my yard .

Well , guess what , brother , that solved my problem , because I love dogs but I don't like dog shit . So I give him a hundred bucks a month and so does about you know 300 other fricking customers . So he's making $30,000 a month picking up dog crap .

And people are like you know , wrong skill set or you have the wrong habits . Because if you have the right mindset , you would start to realize things aren't difficult . Life is not difficult . You're making them difficult . You start to take personal responsibility . You start to realize that you are the one that's keeping you down .

You're the one that's deciding what's what you're going to do and what you're not going to do . And again back to what you said with how do you fix your self-worth ? Unfortunately , there's a lot of us out there that have a subconscious mind that is controlling our reality , meaning , subconsciously you don't believe you're worth anything .

Consciously , you want to be worth more and you think you're doing what you're supposed to be doing . But it's self-sabotage which causes you to do the wrong things all the time and you never get ahead . And the reason why you never get ahead is because subconsciously and , by the way , just look at the word subconscious . What does sub mean Below ?

What does conscious mean Aware ? So , below aware , below awareness . You're not aware of this .

It's below your awareness , it's in your subconscious , is controlling your reality because it knows that you're not worth anything , you're not worth a better relationship , you're not worth money , you're not worth comfort , you're not worth great family , et cetera , et cetera , et cetera . You're not worth it , bro , and you don't .

Because you're not aware of it , you can't figure out why the hell you can't solve this . Well , again , you have to number one forgive yourself for all the bad decisions in your past , wipe the slate clean , commit to do what you say you're going to do . Start racking up the wins , because winning over and over and over makes you more confident .

Then you need to freaking get rid of any negativity around you . Quit hanging around the dumb people , quit hanging around the evil people , the unethical people , the negative people . Get rid of all the people in your life that aren't encouraging and positive and good for you .

Then step five you need to map out and visualize what it looks like , because a lot of people say , well , how do I succeed . And I say , well , what does that mean to you ? And they're like I don't really know . Well , you got to figure out what success looks like and then you want to visualize it every single day . Visualization works .

There's scientific evidence that visualization works . Are you visualizing every day ? Well , no , okay . Well , again , these are the things that if you talk to anyone successful , they will tell you that what I'm saying is accurate . Nobody that I know that is a hundred percent successful in life will tell you anything I'm saying is bullshit .

They will all agree Okay , so if everyone's successful is telling you exactly what it takes , why are you questioning it ? Why are you sitting there doing nothing ? Why are you ? Oh , this guy's just trying to get my , my money Like dude . You got the wrong mindset . You're pessimistic , you're scarce . Okay , you're skeptical . That's not .

That's not the mindset you want . You want abundant optimistic , positive . How do you get that ? Well , start reading books , start these six steps I'm talking about . So map out and visualize is the fifth one , and then the last one is you got to seek new information because you get what you get , because you do what you do .

You do what you do because you believe what you believe . And , by the way , just because you believe it doesn't make it true , correct , correct . Yeah , so you're going to seek out new information continuously .

You got to seek new information on a daily basis so you can start believing new things , because your belief system is why you do what you do and think like you think , and that's what needs to change .

So if you need to change what you do and think like you think , and that's what needs to change , so if you need to change what you do , you got to change what you believe , and the only way to change your beliefs is to get new information . If you receive nothing new , you cannot change a belief period .

You will always believe what you believe if you never get any new information . So if you're like well , that makes sense , that logically makes sense , okay , then every single day , you need to be seeking new information , and my question for you would be are you reading books every

single day ? Watch these lazy , no good losers that you described . No , they're not reading books every day . They're waking up . They're all depressed . They're all pessimistic . They're smoking weed . They're playing games . They're making fun of the people that are succeeding . They're hating on success . They're making up excuses . They're blaming other people .

They're not doing what it is . I'm saying Because , if they were , they wouldn't be lazy and they wouldn't be sitting around doing nothing .

Now you could say it's a journey because what happened ? Well , dude , life is a journey , entrepreneurship is a choice .

I got my first 10K built , my first business , grew it from just understanding , listening to people like you , grant many other people , and just hammering it every single day . I feel that a lot of guys will feel insecure because they don't believe they don't have the skills they don't believe that they have .

But for me it was recognizing that my higher power skills would be sales , marketing , communication , and then I just hired . For the rest , how do you think about hard skills to build , like the real nitty gritty shit to get what you want ? What's that process for you ?

So those are the only two ways to scale a business . So once you find something that's successful and you're doing it and it's working well , now you need to start scaling , you need to start hiring and delegating those things out . So when you say , how do I do it ? What aspect ?

And then you leaned into that right and now you have a skill stack that's basically unbreakable .

You know there's some people that are happy as shit , making 60 grand a year living their life . They're happier now and they're way more successful than someone with a billion dollars . That's miserable , so . So money's not the only ingredient , but I think everyone has their own combination to what success looks like .

So , assuming that you want some money okay , and that is what you want Well then your skill set , or your skill stack , should be number one , above all , marketing . I used to say sales , but now I say marketing , marketing . Number two the ability to sell clothes and persuade sales . Number three communication , which , by the way , helps you in those other two .

So the ultimate stack if you want to be wealthy is marketing , sales and communication . Now , the reason I don't say relationships , because relationships is where all money comes from . So if you want more money , you got to get more relationships . So wouldn't it be a great skill to be able to establish and nurture , you know , key relationships .

Well , absolutely Well . How do you think you do that ? Communication , bro , that's communication , that's sales , that's persuasion , that's marketing .

You know , when I wear this watch , you know some people say , oh , he's just trying to show off , he's got a meteorite Daytona . No , dude . You know how many conversations this watch starts because it's a rare watch . People say I'm showing off , Dude , I don't need to show off . You watch me on social media , do you ? Of course I do . Of course I do .

Do you see me flaunting Ferraris and private jets and all this fancy shit ? No , just smoking cigars and private jets and all this fancy shit , no , just smoking cigars . Yeah , because I didn't build my personal brand on lifestyle . I didn't say look at me , I'm rich , you want to be rich like me .

A lot of people that follow me on social media they don't know that I've got what I've got . Some people just think I'm a regular Joe Blow , but at the end of the day , it's because listen , I build my brand on , I believe , value and being real Meaning . I say it like it is and I try to cut through all the nonsense and I try to keep it real .

That's it .

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Just from , like , an observation perspective , because , like I've obviously interviewed , like hundreds of people like this that are entrepreneurs , it's also the fact that you're very like chill and you're witty and actually like funny . I mean it's a big aspect too , right , because in this like make money , online space , people are just overly serious .

You know what I mean ? They're overly serious beyond the business stuff and that doesn't really resonate with your people , especially younger people . But the fact that you can just kind of , like you know , throw a joke here or there , that actually does help .

Humor definitely helps you in persuasion , it helps you in sales , it helps you in marketing . It helps you because people want to laugh , man , people want to feel good and it feels good to laugh . So if you can get people to laugh , it's a definite attribute that you want to develop , and people can say you're either funny or you're not . That's not true .

You can develop a sense of humor and you can develop a , a a skill of comedy .

So the experience he has in the book is the fact that he talks about like early childhood experiences and often women will tell him like their deepest , darkest , like secrets to do with miscarriages and whatnot . And the reason why is because he's really open about his own stuff and he kind of laughs every once in a while , so people feel more open to him .

It's communication , it's persuasion and the front of the book it says how to persuade and as well , there's many other different factors , right , but I think these are the stuff that's overlooked . And what's funny here is the . I think podcasting is like the future , because you're not on your phone .

I'm not on your phone , we're not at a restaurant getting food , we're just sitting here and just chopping it up right 100% .

a business .

And my answer is you become influential . Meaning go do something . Meaning go do something . Okay , quit worrying about freaking , being somebody's friend and worry about being your own friend . Okay , like start being better to yourself , go build something , go do something . Now someone says well , I thought you needed relationships to do it . Well , you do .

But like how do you expect , you know , elon Musk to take you seriously if you haven't done anything ? Like go do something , go build something . Go prove to yourself that you're worth something . Because right now , if you went around someone like that , you know what you think . They're better than me , and now you're and you blow the opportunity anyway .

You don't walk in there and act like a normal person . You walk in there and act like a fan . You walk in there and act like a fan . You walk in there and act like you're beneath that person . You act like you know the easiest way to say it is like a fan , you don't want to do that man .

So what I would recommend that people do is , obviously , if you get the opportunity to meet somebody , walk up , shake their hand , look them in the eye and be sincere , like , go read the book how to Win Friends and Influence People , and that's what you do . You know whether it's Elon Musk or your neighbor , it doesn't matter .

Matter of fact , your neighbor might be more valuable to you than knowing Elon Musk . People believe automatically hey , if I know a billionaire , you know I can get anything I want because he's a billionaire Dude , a lot of times a billionaire . They won't give you anything .

Or your neighbor would be worth more money than a billionaire would , because your neighbor would hire you to mow his lawn . So I mean , at the end of the day , how do you get around these people ? You become one . Now , how do you become one would be a better question . You become one by literally doing the work , what we just talked about .

You got to believe in yourself . If I walked into a room and I saw Elon Musk , I'd walk up and say Elon , what's up ? He would sense that I'm a normal person just like him , because guess what so is he ? Elon Musk is just a person with a lot of money that did a lot of cool shit . Well , guess what ?

No offense to Elon , but give me , you know , a hundred million dollars , I'll freaking . I'll build a rocket too , like dude it's . I mean , what's impressive about Elon is that he was willing to take all of his money and risk it .

Now , that's impressive , because if I got a hundred million , I don't know if I would risk every dime of it like he did , which may be why I would only stay at $100 million or around there , which is why he's worth billions . Why ? Because he's got the ability to take risks like nobody else take huge risks . Does that make him better than me ?

I don't think so . I don't think people are better than me . I think they're ahead of me . They might be more experienced than me . Like , do I think Elon Musk is richer than me ? Sure , do I think he's more experienced in a lot of things ? Yes , do I think he's better ?

Well , it depends on what you're talking about , but an overall general human being , I guarantee you he's not better than me . I don't know if there's anyone on the planet better than me .

And what I'm talking about ? I'm talking about an overall , general human being . I am one of the best human beings on the planet . I wake up every day with an honest , sincere , kind , generous . You know , I'm trying to help people . I'm not trying to hurt anyone . I don't have a mean , unethical , shady bone in my body .

Now , if someone else is like that , well then they're as good of a person as me . I'm not saying there's no one as good as me . I'm saying there's nobody better . I don't believe , honestly , that there's anybody on this earth that's a better human being than me , and you know what . You should believe the same thing .

And if you can't believe that , well then you need to develop your self-worth more , because that just means that you don't know this yet . You're just as good as everybody else , bro , and if you're not , well then stop doing what it is that you're doing to make you a worse person Like dude I ? I wasn't always like this dude .

I used to be a little bit of a shady son of a bitch . I used to be someone that I would not have said . That guy is a good quality human being . I wasn't a terrible human being , but I definitely wasn't as good as I am today .

And the reason I'm good as I am today is because I realized and I learned everything the hard way and I realized there is nothing good from being unethical . There might be some temporary good , but there's no long term gain in that . You know , at the end of the day , the way to be is kind and generous .

Like you need to wake up every day looking to help other people . I guarantee you'll make more money if all you did was try and help other people . But people won't do that . They wake up and they try to help themselves

. And when I say , no , you , what you want to do is you want to help other people . They're like well , if I'm helping everybody else , who's going to help me ? See again , you're worried about you . Quit worrying about you . Worry about other people and , coincidentally , you , you will elevate yourself , no matter what I've never seen a case .

Now someone could say wait a minute , brad . This guy was like you you're talking about and he got shot when he was in the wrong neighborhood trying to help the wrong people . Hey , listen , I'm not saying there's no other bad people in this world . I'm not saying you could be unlucky . What I'm saying is wake up every day looking to help other people .

Focus on three things your mindset , your skill set and your habits . Because if you have the right mindset and you're good at what you do and your habits are on point dude , nothing will stop you .

I'll come back to you when we're ready . Fair enough , man , I appreciate you . I want to say a big thank you for this . I really , really appreciate it .